From the Site

The Wrecks Kick Off Their Largest US Headline Tour with the First Half of Their Album, 'INSIDE :'
April 16, 2025
Where pop punk meets modern indie rock, The Wrecks awaits with their loyal cult following of alt-pop enjoyers.
Author:
Abby Kenna

Alex Porat Delivers the Anti-Indie Boy Anthem We've Been Waiting for In "Face Like Yours"
February 28, 2025
Leave a little room next to your Sabrina Carpenter altar, we’ve got another pop icon for you to worship.
Author:
Abby Kenna
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corook Gift Wraps Vulnerability in a Package of Joy in Album "committed to a bit"
February 28, 2025
Bright and intellectual, the album offers a safe space for conversations of gender identity, queer love, and family tension, delivered with top notch pop sensibilities.
Author:
Abby Kenna
![Let flipturn Guide You Through the Burnout Days [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ajpgphoto-3_y6_a2857-1740529138.jpg)
Let flipturn Guide You Through the Burnout Days [Q&A]
February 25, 2025
Spanning the emotions of navigating both the life of a professional touring band and the journey of a mid-20s human, this album is flipturn's most vulnerable work yet.
Author:
Abby Kenna

DE’WAYNE’s “highway robbery” Is an Alt-Pop Anthem Made for Arenas
February 9, 2025
In need of a new anthemic alt-pop icon to get in on before they take over the scene?
Author:
Abby Kenna
![yung kai on C-Dramas, His Breakout Single "Blue," and More [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yung-kai-interview-1736535828.jpg)
yung kai on C-Dramas, His Breakout Single "Blue," and More [Q&A]
January 14, 2025
"I tried my best, you know, and somehow I'm here."
Author:
Abby Kenna

girlpuppy Peers Through Daydreams of the Past in "Windows"
January 8, 2025
The Atlanta-based artist continues her sentimental indie rock catalogue, accompanied by a wistful music video.
Author:
Abby Kenna
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Mercury Carves A Post-Rock Path Through Dystopia in "Swarm the Hive Mind"
November 23, 2024
Built on a post-rock foundation of swirling, gauzy noise, the song strikes a rebellion against the status quo.
Author:
Abby Kenna
![Claire Brooks Declares, "I Will Outlive You," And We Believe Her [Track-by-track]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/screenshot2024-11-18_at2.42.26_p_m-1731969912.png)
Claire Brooks Declares, "I Will Outlive You," And We Believe Her [Track-by-track]
November 18, 2024
Defying genre to create a beat-forward blend of indie pop influences, Claire Brooks intertwines humor with intimate observation.
Author:
Abby Kenna

Ethel Cain Returns With the Haunting "Punish," Announces 'Perverts' Project
November 4, 2024
Cain has released her latest stroke of genius, “Punish,” a nearly-seven minute single.
Author:
Abby Kenna

Leith Ross' "Music Box" Will Send You Down an Amber-Hued Nostalgia Trip
April 25, 2023
“Music Box” is a testament to Ross’ signature world of cinematic indie-folk.
Author:
Abby Kenna
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Meet PrettyUgly, the Next It-Band of Alternative Pop Fusion
January 27, 2024
The LA-based alternative band merges powerhouse frontwoman vocals with an indie-fusion of sounds to create genre-bending pop-rock earworms.
Author:
Abby Kenna

Benson Boone's “Slow It Down” Highlights the Breakout Artist's Still Untapped Depths
March 25, 2024
With each new song, listeners learn a new side to Boone, both musically and personally.
Author:
Abby Kenna

Valley Carves Out a Tender Bit of Closure in "Good, but not together"
March 3, 2023
Skip the 'closure' conversation with your ex and put on Valley’s latest single instead.
Author:
Abby Kenna

underscores’ “Cops and Robbers” Is a Melting Pot of HyperPop Mastery
May 10, 2023
“Cops and Robbers” invokes Radiohead’s madness, early 2000s pop melodies, and modern hyperpop production.
Author:
Abby Kenna

Mk.gee Drifts Gently Into the Atmospheric Haze of "Lonely Fight"
August 26, 2024
Mk.gee’s laced his sound with something singular, an instinct entirely his own.
Author:
Abby Kenna

Patrick Martin Resurges Onto the Scene With the Cosmic "Dandelion Eyes"
February 21, 2023
“‘Dandelion Eyes’ expresses the longing for the natural world."
Author:
Abby Kenna

Let Valley's 'Lost in Translation' Soundtrack Your Summer Coming-of-Age Story
June 23, 2023
Valley whisks up an infectious feeling of nostalgia in their impressive sophomore effort.
Author:
Abby Kenna

LØLØ’s "hot girls in hell" is a Psychotically Sentimental Alt-Pop Anthem
July 24, 2023
Through "hot girls in hell" and “5,6,7,8,” LØLØ flaunts her ability to romanticize toxicity in an achingly relatable way.
Author:
Abby Kenna

The Beaches’ “Me & Me” Is a (Slightly Bitter) Anthem For the Hyper-Independent
July 25, 2023
“Me & Me” is a rousing peek into the spectrum of The Beaches’ soon-to-arrive album, 'Blame My Ex.'
Author:
Abby Kenna