From the Site
![Let KIAN Shatter Your Self-Consciousness With "Summer Insecurity" Live [PREMIERE + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kian-ones-to-watch-2_1560270330.jpg)
Let KIAN Shatter Your Self-Consciousness With "Summer Insecurity" Live [PREMIERE + Q&A]
May 9, 2019
KIAN is taking airwaves by storm with his luscious alternative stylings drizzled with hip hop, soul, and R&B.
Author:
Alissa Arunarsirakul
![BAUM Breaks Down Gender Stereotypes With "Fuckboy" Anthem [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/baum-fuckboy-ones-to-watch.jpg)
BAUM Breaks Down Gender Stereotypes With "Fuckboy" Anthem [Q&A]
May 8, 2019
"I'm just sick of the assumption that since I'm a woman I'm incapable of wanting something casual."
Author:
Alissa Arunarsirakul
![Betcha Pairs Their Alternative Rock Banger With Vintage Vibes in "Lucy Lucy" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/betcha-ones-to-watch.jpg)
Betcha Pairs Their Alternative Rock Banger With Vintage Vibes in "Lucy Lucy" Video [PREMIERE]
May 8, 2019
"A primary focus for making this video was to simply have a great time filming and to showcase a side of the band that people haven't seen before."
Author:
Alissa Arunarsirakul
![Jacob Lee's Captivating Voice Is One of Australia's Best Kept Secrets [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jacob-lee-ones-to-watch-2.jpg)
Jacob Lee's Captivating Voice Is One of Australia's Best Kept Secrets [NEW ARTIST DISCOVERY]
May 8, 2019
+ Catch Jacob Lee on his 'Conscience' tour this summer!
Author:
Alissa Arunarsirakul
![Jeremy Zucker & Chelsea Cutler Reflect on Fluctuating Relationships in Melancholic 'brent' EP](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jeremy-zucker-chelsea-cutler-ones-to-watch-5.jpg)
Jeremy Zucker & Chelsea Cutler Reflect on Fluctuating Relationships in Melancholic 'brent' EP
May 6, 2019
"These songs kept us warm in the deep snow of December. We hope they can do the same for you."
Author:
Alissa Arunarsirakul
![Minimalistic-Pop Duo Drinker Documents Life's Vices & Virtues in Debut, 'Fragments'](https://s3-us-west-2.amazonaws.com/onestowatch-v2/drinker-ones-to-watch-5.jpg)
Minimalistic-Pop Duo Drinker Documents Life's Vices & Virtues in Debut, 'Fragments'
May 6, 2019
Inspired by the laidback reverbs of Bon Iver and James Blake, Drinker pens the most reflective of lyrics in their chilling tunes.
Author:
Alissa Arunarsirakul
![Rhye Rediscovers His Undying Love for Atmospheric Pianos with "Needed"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/rhye-ones-to-watch.jpg)
Rhye Rediscovers His Undying Love for Atmospheric Pianos with "Needed"
May 3, 2019
"It's about that deeper yearning to be needed by someone you love, to feel that sense of purpose."
Author:
Alissa Arunarsirakul
![Baby Rose Steps In as the New Voice of R&B with 3 Soulful Ballads [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/baby-rose-ones-to-watch.jpg)
Baby Rose Steps In as the New Voice of R&B with 3 Soulful Ballads [NEW ARTIST DISCOVERY]
May 3, 2019
"Borderline," "Mortal," and "Sold Out," are only glimpses of what's coming next from the magnificent Atlanta-based songstress.
Author:
Alissa Arunarsirakul
![Get Over Your Nasty Breakup with FLETCHER's Breathtaking Performance of "Undrunk"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/fletcher-ones-to-watch.png)
Get Over Your Nasty Breakup with FLETCHER's Breathtaking Performance of "Undrunk"
May 2, 2019
Compared to the studio version of "Undrunk," this stripped-down rendering allows FLETCHER to spiritually connect with her audience on a deeper level.
Author:
Alissa Arunarsirakul
![Sheridan Reed's Love-Infused EP Strikes Us with Pure R&B 'Serendipity' [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sheridan-reed-ones-to-watch.jpg)
Sheridan Reed's Love-Infused EP Strikes Us with Pure R&B 'Serendipity' [PREMIERE]
May 2, 2019
A charming new voice emerging from Austin, Texas, is blessing airwaves by way of Sheridan Reed's blissful soul pop melodies.
Author:
Alissa Arunarsirakul
![girl in red Makes Her Horror Film Debut in "Kate's Not Here"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/girl-in-red-ones-to-watch_1580156470.png)
girl in red Makes Her Horror Film Debut in "Kate's Not Here"
January 27, 2020
Prepare to enter the terrifying world of <i>The Turning</i>.
Author:
Alissa Arunarsirakul
![Justice Carradine Questions Heartbreak in "Necessary Evil"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/justice-carradine-ones-to-watch_1579629109.jpg)
Justice Carradine Questions Heartbreak in "Necessary Evil"
January 21, 2020
Carradine has the promise of a veritable pop tour-de-force.
Author:
Alissa Arunarsirakul
![Emotional Oranges Concludes 3-Part Love Story in "Hold You Back"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Emotional Oranges.png)
Emotional Oranges Concludes 3-Part Love Story in "Hold You Back"
January 18, 2019
"We were inspired by the guitars on Sade's 'No Ordinary Love' all the way over to the drum beat on Drake's 'Just Hold On, We're Going Home.'"
Author:
Alissa Arunarsirakul
![Jonah Yano Makes His Long Awaited Debut with Soulful 'nervous' EP [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jonah-yano-ones-to-watch-7_1562010217.jpg)
Jonah Yano Makes His Long Awaited Debut with Soulful 'nervous' EP [Q&A]
July 1, 2019
Pulling inspiration from Leslie Feist, MONEYPHONE, and Earl Sweatshirt, Yano has finally unveiled his incredible debut EP, nervous.
Author:
Alissa Arunarsirakul
![BETWEEN FRIENDS Has Us "blushing!" as They Debut Their Dream Pop Playlist [FIRST LOOK]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/between-friends-ones-to-watch.jpg)
BETWEEN FRIENDS Has Us "blushing!" as They Debut Their Dream Pop Playlist [FIRST LOOK]
April 5, 2019
"The goal with 'blushing!' was to summarize the emotions that carry this first project. It almost feels like summer to us and 'blushing!' is the last day of break."
Author:
Alissa Arunarsirakul
![MC Magic Teams Up with Cuco & Lil Rob for a Spanish-Drizzled Love Song, "SEARCH"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mc-magic-cuco-lil-rob-ones-to-watch.jpg)
MC Magic Teams Up with Cuco & Lil Rob for a Spanish-Drizzled Love Song, "SEARCH"
March 15, 2019
"A little over a year ago my manager sent me a video of a 19-year-old kid from Hawthorne who said my music influenced his style. Immediately after watching Cuco, I wanted to collaborate with him."
Author:
Alissa Arunarsirakul
![A R I Z O N A & Avicii Magnify the Importance of Mental Health In "Hold The Line"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/arizona-ones-to-watch-3_1559854868.jpg)
A R I Z O N A & Avicii Magnify the Importance of Mental Health In "Hold The Line"
June 6, 2019
"We didn't learn until after Avicii's passing that this song had made its way into Tim's hands and really resonated with him."
Author:
Alissa Arunarsirakul
![A R I Z O N A's 'ASYLUM' Is a Collection of Electro-Pop Bangers Advocating for Mental Health](https://s3-us-west-2.amazonaws.com/onestowatch-v2/arizona-ones-to-watch_1571074921.png)
A R I Z O N A's 'ASYLUM' Is a Collection of Electro-Pop Bangers Advocating for Mental Health
October 14, 2019
"The pressure of following up... making sure we don't alienate our fanbase while creating something new and fresh - the classic sophomore album dilemma."
Author:
Alissa Arunarsirakul
![Ruel's Refreshingly Soulful "Painkiller" Is Just What the Doctor Ordered](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ruel-painkiller-ones-to-watch-2.jpeg)
Ruel's Refreshingly Soulful "Painkiller" Is Just What the Doctor Ordered
May 1, 2019
Ruel is back and better than ever.
Author:
Alissa Arunarsirakul
![Ruby Waters Has a "Supernatural" Gift for Alternative Songwriting [PREMIERE + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ruby-waters-ones-to-watch.jpg)
Ruby Waters Has a "Supernatural" Gift for Alternative Songwriting [PREMIERE + Q&A]
March 20, 2019
Always honest in her outstanding songwriting, Waters channels her purest emotions and expresses her truest self.
Author:
Alissa Arunarsirakul