From the Site
Cuco and The Marías Join Forces For the Unsurprisingly Dreamy "Si Me Voy"
March 10, 2023
This is the crossover we’ve always wanted but didn’t know we’d ever actually get.
Meet Boys World, the Infectious Girl Group Ready to Take the World By Storm
March 8, 2023
Boys World advocates for the girls that love themselves, hate their exes, and rock low-rise jeans like it’s their religion.
binki Returns to Defy and Exceed Expectations in "Hotel Window"
March 7, 2023
“Hotel Window” is the first we've heard from the genre-bending artist since his 2021 debut EP 'Motor Function.'
Eliza Rose Makes a Bold Return With the Entrancing "Better Love"
March 6, 2023
The single arrives as the follow-up single to one of the biggest songs of 2022.
Yazmin Lacey Lets Her Soul Run Free in 'Voice Notes'
March 3, 2023
'Voice Notes' is a master compilation of deep R&B and soul-drenched jazz,
DLG. Kicks Things Up a Notch With First "DROWN IN YOU" and "CLOSE ONE!" Double Release
March 2, 2023
It’s palpable how much fun the artist had during these songs' inception.
mazie's 'blotter baby' Is a Psychedelic Indie Pop Debut For the Ages
March 2, 2023
'blotter baby' is an entire universe, decorated with neon trees and bleeding flowers.
Allison Ponthier Examines the Cost of Supposed Growth in "Character Development"
March 1, 2023
“‘Character Development’ is about the people I’ve encountered who have treated me poorly."
piri & Tommy Villiers Get Our Hearts Racing With "updown"
February 18, 2023
“updown” is a song that gives us permission to reclaim our natural desires.
Meet April June, the Artist Making Music For Those Who Love as Deeply As They Mourn
February 15, 2023
The UK artist's music contains both the trenches of heartbreak and the euphoria of newly bloomed romance.
Franklin Jonas Reintroduces Himself to the World With Debut Single "Cocaine"
February 13, 2023
“‘Cocaine’ is about longing for the coping mechanisms you don’t have or can’t do anymore."
![Apollo Lofton Is Aiming to Be the J. Cole of Miami [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/apollo-lofton-interview-1675881965.jpeg)
Apollo Lofton Is Aiming to Be the J. Cole of Miami [Q&A]
February 8, 2023
"Where’s the soul? Where’s the lyricism? Where are the storytellers?"
Bakar's "Good News" Is a Tender, Striking Moment of Longing
February 7, 2023
The song was originally first unveiled during Givenchy's Fall/Winter 23 Men's Show
younger hunger, James Mantis, and Yoshi T. Make For a Fearsome Trio in "Time&Place"
February 6, 2023
"Time&Place" is a wonderful reminder of the never-ending promise of the indie scene.
Riovaz's "U Neva" Sees the New Jersey Breakout Act in His Full Riorave Era
January 31, 2023
Riovaz embodies pure cathartic disruption.
Yaeji Heralds Her Long-Awaited Debut Album With "For Granted"
January 23, 2023
Yaeji is an experience technician, crafting entire ecosystems from sounds and moods.
biig piig Continues to Metamorphosize and Evolve in the Tantalizing 'Bubblegum'
January 20, 2023
'Bubblegum' is a deeply immersive mixtape that bleeds garage and bedroom pop into each other seamlessly.
hemlocke springs' "stranger danger!" Is a Daring, Intoxicating Follow-Up to Her Breakout Hit
January 18, 2023
“stranger danger!” is a song that oozes odd, demanding your attention to keep up with Springs' unraveling.
Floyd Zion Pushes Forward At All Costs in "Belly"
January 13, 2023
“Belly” is a declaration on the war against stagnancy."
Dreamer Isioma Embarks on an Intergalactic Journey Inward in "Fuck Tha World"
January 13, 2023
'Fuck Tha World’ touches on the existentialism of life and freedom.”
zevia Reveals Her Saddest Song Yet With "pain's my only home"
January 9, 2023
Zevia is one of the most honest vocalists out there.
Delaney Bailey's '(i would have followed you)' Is a Reminder of Just How Alive You Really Are
January 4, 2023
'(i would have followed you)' is a hauntingly breathtaking project that effortlessly and efficaciously tugs at the heartstrings.
FLO's "Losing You" Sees The Rapidly Rising R&B Group Basking in a Break-Up
January 4, 2023
“Losing You” is evidence that FLO are R&B legends in the making.
Cuco's 'Pendant' Is a Psychedelic Dedication to His Late Grandfather
December 9, 2022
"I felt like I had to finish the song for him."
Cruza Conjure a Multidimensional "Fantasy" in Their Latest Single
December 5, 2022
"Fantasy” is a bonafide liquid dream.
Meet SNOW WIFE, the "AMERICAN HORROR SHOW" We Can't Turn Away From
August 16, 2023
SNOW WIFE is all anyone’s talking about, and for good reason.
ThxSoMch Makes a Dark, Intoxicating Breakthrough With “SPIT IN MY FACE!”
November 8, 2022
ThxSoMch is building a home for longing hearts.
Yung Gravy Drops the Most Infectious Rick Roll With "Betty (Get Money)"
June 10, 2022
Getting Rick Roll'd has never sounded this good.
Meet Brenn!, the King of the South Bringing an Infectious Innocence to Folk Pop
May 2, 2023
With each new single, Brenn! is demanding his dreams into reality.
Meet Cleffy, the Artist Fighting His Demons With Intoxicating, Alternative R&B
February 7, 2024
Honoring themes of loss, grief, and the perils of existing, his alternative R&B is both cathartic and liberating.
Meet Jersey, the French DJ Duo You've Been Searching For
January 4, 2024
With a Fred Again.. co-sign and a host of viral TikTok videos, it's easy to see the hype surrounding Jersey.
Coco & Clair Clair's 'Sexy' Sees Two Best Friends Crafting a Digital Pop Star Dream
November 7, 2022
Declaring their superstardom over “RuneScape-type beats,” the internet-bred duo delivers an album for Gen Z and beyond.
Meet No Guidnce, the London Group Resurrecting the '90s R&B Boyband Era
August 10, 2023
No Guidnce touches upon every cornerstone of romance—the yearning, the mourning, the floating, and the falling.
zevia Reveals Her Saddest Song Yet With "pain's my only home"
January 9, 2023
Zevia is one of the most honest vocalists out there.
Meet Chenayder, the Breakout High School Artist Crafting an Indie Pop Dream in 'Blue Oblivion'
May 26, 2023
At only 16, bedroom pop newcomer Chenayder is making a name for herself.
hemlocke springs' "girlfriend" Introduces Us to a Musical Fantasy in Full Bloom
November 2, 2022
With fans ranging from Bella Hadid to Grimes, it would be an understatement to say hemlocke springs is up next.
NIKI's "Blue Moon" Conjures a Story of Love and Heartbreak Written in the Stars
June 24, 2024
"It’s about the deepest and rarest of loves we might stumble upon (once in the bluest of moons, if we’re lucky)."
INJI's "MADELINE" Is For the Gals and Chaotic Nights Out
September 6, 2022
“MADELINE” is NYC club culture synthesized.
Meet ivri, the Soft-Spoken Indie Artist Worming Her Way Into Our Brains and Hearts
August 21, 2023
Soundtracking solemn nights and the haunting of our own looming shadow, ivri is a champion for the lonely and wistful.
Meet bby, the Indie Group Exuding Pure, Infectious Exuberance
December 11, 2023
bby is not even a year into their inception and are ticking off boxes many have yet to near.
Meet skaiwater, the Internet-bred Producer and Artist With No Ceilings in Sight
October 19, 2022
skaiwater is walking the path digital-age artists like Lil Uzi Vert and Lil Nas X have set ablaze.
The Marías' "Lejos de Ti” Speaks to the Painful Chill of an Absent Lover
April 8, 2024
The Marías consistently manage to speak to the weight of love from every angle and perspective.
Montell Fish's "Hotel" Is a Haunting, Hypnotic Affair
September 16, 2022
Melancholic and lucid, “Hotel” sees the distinctive artist making the most of his otherworldly talents.
Cuco's 'Pendant' Is a Psychedelic Dedication to His Late Grandfather
December 9, 2022
"I felt like I had to finish the song for him."
![Meet d4vd, the Gamer Turned Accidental Breakout Star [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/d4vd-interview-ones-to-watch-1664903523.jpg)
Meet d4vd, the Gamer Turned Accidental Breakout Star [Q&A]
October 4, 2022
"Every single genre is my artistry, I never had to come out of a box. It’s all me."
Q's "Stereo Driver" Is a Nostalgic, Intergalactic Venture
September 26, 2022
It’s all too easy to get lost in the kaleidoscope of Q’s sound.
The Marías Happily Destroy Us All Over Again With "If Only" and "No One Noticed"
May 7, 2024
The Marías continue to drown in their deep ocean blues.
Meet Highlyy, the UK Breakout Act We've Been Waiting For
November 29, 2022
From repping Essex all the way to Congo, Highlyy is for the people.
Meet April June, the Artist Making Music For Those Who Love as Deeply As They Mourn
February 15, 2023
The UK artist's music contains both the trenches of heartbreak and the euphoria of newly bloomed romance.
![Meet Rae Khalil, the Rising R&B Star Who Is Staying True to Her Art [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/rae-khalil-interview-1712768316.jpeg)
Meet Rae Khalil, the Rising R&B Star Who Is Staying True to Her Art [Q&A]
April 10, 2024
"Even if everyone else doesn’t like it, if I rock with it, then I’ve done my job."