From the Site
Conan Gray's "People Watching" Sees Him Turning His Deeply Personal Songwriting Outward
July 16, 2021
For an artist who has had much of their life on full display, People Watching" arrives as such a refreshing perspective shift.
Viral Sensation Lil Mariko Returns With the Four Loko-Fueled "Boring"
July 16, 2021
Lil Mariko's "Boring" was written to launch Four Loko Records, which may just be the wildest sentence I've written this year.
Watch Brandon Cover Phoebe Bridgers' "Savior Complex" in an Empty Field
July 15, 2021
Brandon delivers a haunting cover that does the original justice.
Dylan Cornique's "Advice From the Internet" Is a Decidedly 21st Century Love Story
July 15, 2021
"Advice From the Internet" is for anyone who has ever googled "why do i feel this way?"
Oslo Ibrahim's "Baby Don't Let Me Go" Is the Perfect Summer Song
July 15, 2021
"Baby Don't Let Me Go" feels like giving yourself over to a tropical escape defined by idyllic sunsets and heartbreak.
JAWNY's 'The Story of Hugo' Revels in Its Moments of Heartbreak and Infatuation
July 14, 2021
JAWNY is an artist who has never been afraid to take bold thematic risks; risks that often pay off in spades.
Dora Jar Sets Herself Apart as an Avant-Garde Pop Star in the Making
July 14, 2021
Dora Jar is an artist whose fame is not constrained by passing fads or ideas of success but one defined by a salient lasting power.
carolesdaughter and the Haunting Escapism of "please put me in a medically induced coma"
July 12, 2021
"'please put me in a medically induced coma' was the anthem my friends and I would sing when I was in treatment."
Claire Rosinkranz's '6 Of A Billion' Is a Sonic Playground For the Rapidly Rising Star
July 9, 2021
<i>6 Of A Billion</i> is a testament to the ever-evolving range to be found in the next generation of pop stars.
mazie's "dumb dumb" Is a Surreal Pop Song Inspired By the Capitol Insurrection
July 8, 2021
"dumb dumb" is a deceptively idyllic pop diversion that speaks to a much larger, pressing issue.
Samm Henshaw and EARTHGANG Deliver a Gospel Hip-Hop Sermon in "Church"
January 20, 2019
Don't forget to go to "Church," kids.
RMR's "Rascal" Is a Transfixing Country Trap Ballad That I'll Play at My Wedding
February 27, 2020
The only song of 2020 that matters.
Lewis Capaldi's 'Divinely Uninspired to a Hellish Extent' Is Not Completely Shit
May 17, 2019
'Divinely Uninspired to a Hellish Extent' arrives as a deeply human debut, chronicling the scars, downfalls, and rejoicings of the myriad of highs and lows that accompany a life lived.
Aries Takes Us to "AMY'S GRAVE" in a Surreal and Haunting New Video
June 25, 2019
Do not sleep on Aries.
dhruv's 'rapunzel' Is a Smoldering Coming-of-Age Story
January 24, 2022
"I'm not good at talking about myself, but music gives me agency."
Fred Again.. Lets Loose in the Absolutlely Wild “Jungle,” Invites Rico Nasty For Remix
July 12, 2022
Produced alongside Kieran Hebden (Four Tet), "Jungle" sees Fred Again.. in the midst of a dancefloor in full swing.
![REI AMI Is the Saddest, Baddest Bitch [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/rei-ami-ones-to-watch-7_1575487465.jpeg)
REI AMI Is the Saddest, Baddest Bitch [Q&A]
December 4, 2019
Co-signed by FINNEAS, REI AMI is an artist who revels in defying any and all expectations.
Ones To Watch Presents: Valley 'Lost In Translation' Tour
January 23, 2023
Catch the breakout indie pop band this spring!
Doja Cat's 'Hot Pink' Is the Most Versatile Hip-Hop Offering of the Year
November 7, 2019
Doja Cat's star power is undeniable.
keshi Loses Himself in the Irresistible Passion of "Touch"
February 4, 2022
"Touch" is irresistible and leaves us begging for keshi's long-awaited debut album.