From the Site
![Emei Pens a Hit for the ADHD Baddies With "Scatterbrain"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/emei-scatterbrain-1675724173.jpeg)
Emei Pens a Hit for the ADHD Baddies With "Scatterbrain"
February 7, 2023
Lose yourself in the messy, chaotic mind of Emei.
Author:
Alessandra Rincon
![44phantom's "cherry cigarettes" Is a Habit We Just Can't Kick](https://s3-us-west-2.amazonaws.com/onestowatch-v2/44phantom-cherry-cigarettes-1674501479.jpg)
44phantom's "cherry cigarettes" Is a Habit We Just Can't Kick
January 23, 2023
44phantom is establishing himself as one of the most promising up-and-coming artists in the alternative scene.
Author:
Alessandra Rincon
![MAY-A Enters a Bold New Era With the Addicting "Sweat You Out My System"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/may-a-sweat-you-out-my-system-1673546187.jpg)
MAY-A Enters a Bold New Era With the Addicting "Sweat You Out My System"
January 12, 2023
"Writing 'Sweat You Out My System' felt like it opened so many doors in my brain to other types of music."
Author:
Alessandra Rincon
![joan Makes Peace With Moving On in “don’t wanna be your friend”](https://s3-us-west-2.amazonaws.com/onestowatch-v2/joan-dont-wanna-be-your-friend-1665591831.png)
joan Makes Peace With Moving On in “don’t wanna be your friend”
October 12, 2022
"don't wanna be for your friend" is a welcome moment of catharsis.
Author:
Chloe Liz
![phem Gets Real in Latest Single "Watery"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/phem-watery-1662060860.jpeg)
phem Gets Real in Latest Single "Watery"
September 1, 2022
"These were words I wrote down when I was all alone in the middle of the night…"
Author:
Alessandra Rincon
![Wallows' 'Tell Me That It's Over' Chronicles Words Said and Left Unsaid](https://s3-us-west-2.amazonaws.com/onestowatch-v2/wallows-tell-me-that-its-over_1648593343.jpg)
Wallows' 'Tell Me That It's Over' Chronicles Words Said and Left Unsaid
March 29, 2022
The eclectic sophomore effort sees the indie rock band branching out to explore new sonic and emotional territory.
Author:
Alessandra Rincon
![flor Makes Three Cocktails For Their Three New Singles | Bone Apple Tea](https://s3-us-west-2.amazonaws.com/onestowatch-v2/flor-bone-apple-tea_1648073167.png)
flor Makes Three Cocktails For Their Three New Singles | Bone Apple Tea
March 23, 2022
Alternative pop band flor join us on this hangover-inducing episode.
Author:
Ruby Scott
![Belaganas Examine the Life Cycle of a Relationship in '80s-Inspired "Nevermind It To Hell"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Belaganas-nevermind-it-to-hell_1647377840.jpg)
Belaganas Examine the Life Cycle of a Relationship in '80s-Inspired "Nevermind It To Hell"
March 15, 2022
"We wanted it to feel like a dreamscape movie sequence but show you all the good and the bad."
Author:
Alessandra Rincon
![LO MOON Expands Their Cinematic Sound on 'A Modern Life'](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lo-moon-a-modern-life_1646072873.jpeg)
LO MOON Expands Their Cinematic Sound on 'A Modern Life'
February 28, 2022
On their sophomore effort, LO MOON leans into bolder, more cosmic vibes.
Author:
Nathan Ahamed
![Wallows Whimsically Navigates Self-Induced Relationship Stress on "Especially You"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/wallows-especially-you_1643917617.jpg)
Wallows Whimsically Navigates Self-Induced Relationship Stress on "Especially You"
February 3, 2022
Wallows' undeniable strength lies in their penchant for delivering emotionally resonant themes packaged in irresistibly upbeat songs.
Author:
Dana Jacobs
![Ari Abdul Leans Into Her Desires and a New Sound in "DON'T"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ari-abdul-dont-1715870813.jpeg)
Ari Abdul Leans Into Her Desires and a New Sound in "DON'T"
May 16, 2024
"'DON'T' is definitely the start of a new era for me."
Author:
Alessandra Rincon
![2Hollis Finds Out Who He Is in Genre-Defying Album 'Boy'](https://s3-us-west-2.amazonaws.com/onestowatch-v2/2hollis-boy-1717783035.jpg)
2Hollis Finds Out Who He Is in Genre-Defying Album 'Boy'
June 7, 2024
boy is a raw collection of electropop, hyperpop, and daring experimentation.
Author:
Alessandra Rincon
![Pale Waves Returns With the Hopelessly Romantic "Perfume," Announces New Album 'Smitten'](https://s3-us-west-2.amazonaws.com/onestowatch-v2/pale-waves-perfume-1718296151.jpg)
Pale Waves Returns With the Hopelessly Romantic "Perfume," Announces New Album 'Smitten'
June 13, 2024
“It's queer, feminine and romantic and it encapsulates the essence of ‘Smitten.’”
Author:
Alessandra Rincon
![Croixx Inspires a Palpable Mood Shift With Label Debut 'How I'm feeling now…' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/croixx-how-im-feeling-now-1720629295.jpg)
Croixx Inspires a Palpable Mood Shift With Label Debut 'How I'm feeling now…' [Q&A]
July 10, 2024
Fresh out of high school, Croixx is already leaving a lasting impression.
Author:
DJ Connor
![Artemas Unveils Sexy, Vulgar, and Irresistible 'yustyna' Mixtape](https://s3-us-west-2.amazonaws.com/onestowatch-v2/artemas-yutsyana-1720718677.jpg)
Artemas Unveils Sexy, Vulgar, and Irresistible 'yustyna' Mixtape
July 11, 2024
Artemas is poising himself as 2024's breakout star.
Author:
Jazmin Kylene
![Pale Waves Capture the Bittersweet Release of Heartbreak in "Glasgow"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/pale-waves-glasgow-1721146896.jpg)
Pale Waves Capture the Bittersweet Release of Heartbreak in "Glasgow"
July 16, 2024
"It somehow breaks my heart but also makes me feel so euphoric at the same time."
Author:
Alessandra Rincon
![Ahead of Debut Album, Paris Paloma Basks in the Entrancing, Ominous Flame of "the warmth"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/paris-paloma-the-warmth-1721666631.jpg)
Ahead of Debut Album, Paris Paloma Basks in the Entrancing, Ominous Flame of "the warmth"
July 22, 2024
Epitomizing Paloma’s poetic tongue and singular folk style, “the warmth” exists in the hushed tones and epiphanies of living light
Author:
Abby Kenna
![Nessa Barrett Signals the Start of a New Era With "PASSENGER PRINCESS"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/nessa-barrett-passenger-princess-1722354897.jpg)
Nessa Barrett Signals the Start of a New Era With "PASSENGER PRINCESS"
July 30, 2024
"'Passenger Princess' represents the intense honeymoon phase when you first enter in a new relationship."
Author:
Alessandra Rincon
![Pale Waves Ignites a Magnetic But Doomed Attraction in "Gravity"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/pale-waves-gravity-1723740792.jpg)
Pale Waves Ignites a Magnetic But Doomed Attraction in "Gravity"
August 15, 2024
“‘Gravity’ is about a woman who chose Jesus over me.”
Author:
Alessandra Rincon
![Isabel LaRosa Concocts a Dark, Intoxicating Obsession in "Pretty Boy"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/isabel-larosa-pretty-boy-1723829143.jpg)
Isabel LaRosa Concocts a Dark, Intoxicating Obsession in "Pretty Boy"
August 16, 2024
Fueled by demure sonics and sultry vocals, LaRosa falls down the rabbit hole of infatuation.
Author:
Alessandra Rincon