From the Site
Oliver Tree Is Equal Parts Meme and Alt Pop Superstar on "Bury Me Alive"
June 17, 2020
Rising alternative star and internet icon, Oliver Tree, returns with another single for his long-awaited debut album, Ugly is Beautiful.
Ashnikko and Grimes Deliver a Genre-Pushing Hybrid With "Cry"
June 17, 2020
"Cry" leverages its avant-garde stars to their fullest.
boyband Releases "get home safely," With All Proceeds Going to NAACP Legal Defense Fund and RAINN
June 12, 2020
"get home safely" is as much a response to recent events as it is a response to a deep-seated anxiety for far too many Americans.
No Rome Enlists Indie All-Stars beabadoobee and Jay Som For the Dynamic "Hurry Home"
June 1, 2020
"Hurry Home" paints a vivid picture of a wistful late-night voicemail, the kind you leave after one too many drinks.
KennyHoopla Stays Radically True to Himself in 'how will i rest in peace if i'm buried by a highway?//'
May 18, 2020
There is only one KennyHoopla.
Lecx Stacy Steps Into the Spotlight in 'FACE PLANTS'
May 14, 2020
Having produced for the likes of Jean Dawson and Deb Never, Stacy is making his voice heard.
![Zella Day Has Arrived, Renewed [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/zella-day-where-does-the-devil-hide-interview_1589395507.jpg)
Zella Day Has Arrived, Renewed [Q&A]
May 13, 2020
In 2015, Day was set to be the new face of Americana pop. What followed was radio silence, at least until now.
Kevin Holliday Delivers a Distinctive Vision in "Every Single Time"
May 11, 2020
Holliday's genre-bending approach at times feels wildly defiant.
Oliver Malcolm Takes a Note From London's Underground and Gorillaz in "Kevin"
April 30, 2020
You can say a lot about enviable up-and-comer Oliver Malcolm, but one thing you cannot say is that he's predictable.
Alfie Templeman's "My Best Friend" Is a Hypnotic Ode to Depression
April 28, 2020
"It's about depression and sadness being the only thing that's always there for you, as if it's the only thing that really sticks around..."
Jake Webber Conjures a Dark, Atmospheric Single in "dead hair"
December 3, 2024
The melancholic single arrives ahead of Webber's upcoming DJ set at Emo Nite's 10th anniversary.
chlothegod Refuses to Be Defined in Sophomore EP 'I Feel Different Every Day'
February 17, 2025
"'I Feel Different Every Day' is what happens when an oversharer is trusted with a secret."
Sunflower Bean's 'King Of The Dudes' Doesn't Give a Fuck, and It Rocks
January 28, 2019
"It's reactionary, and a sharpened response to our times. Death, birth, aggression, addiction, and power."
Deki Alem Tease Debut Album With Blazing Hot Single “House Fire”
June 18, 2025
“House Fire” is a sweat-soaked sonic frenzy.
Zoe Ko Leaves No Crumbs in Mouthwatering New Single "EAT"
April 24, 2024
“Not giving a single f*ck about what others think is in. EATING is in.”
thomTide's "flowerField" is an Impressive Display of His Haunting Vocal Cadence
February 9, 2021
San Diego native thomTide has one of the most unique voices in contemporary pop.
Wednesday Paint a Picture of Pained Nostalgia in 'Rat Saw God'
April 10, 2023
Indie rock has gained a new classic.
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Pristine in It's Grit, benches' EP 'Kill The Lights' is A New Indie Rock Classic
May 27, 2025
San Diego rock band, benches, has released their latest EP, Kill The Lights, a six song exploration in mental health – fear, detachment, the illumination of reflection.
The Hellp Set Out on Their Own With "Caustic"
August 30, 2024
The Hellp are cult indie icons are for a reason.
julie Lean Into the Noise in Debut Album 'my anti-aircraft friend'
October 10, 2024
julie deliver a stunning entry into the shoegaze and experimental rock scene, blending lush soundscapes with raw, emotional vulnerability.