From the Site
Fine Evokes a Hazy Memory in "I could"
May 1, 2025
"I could" floats along with a transcendent, almost surrealistic quality reminiscent of artists like Mazzy Star.
Montell Fish Folds Light and Grief into Three Movements in 'Days Are Getting Shorter'
April 28, 2025
'Days Are Getting Shorter' sketches a story about pain, longing, faith, and the parts of ourselves we share only when no one is looking.
Arcy Drive Presents a Sun-Soaked Indie Rock Debut Album in 'The Pit'
April 21, 2025
'The Pit' highlights who Arcy Drive is and can be.
Ron Dadon Captures the Rush of a Fleeting Situationship in "Sweet Nothing"
April 18, 2025
"The inspiration for 'Sweet Nothing' came from a brief but intense situation I had shortly after my breakup."
Matilda Marigolds Fights Suffoicating Emotion With the Joy of Small Moments in "BEEPBOOP"
April 18, 2025
"When I made 'BEEPBOOP_,' I was literally suffocating in emotion."
Luna Li and Raveena Invite Listeners Into a Lush Daydream With “Fantasy”
April 18, 2025
"Fantasy" is a single wholly true to its name.
The Hellp Promise Yet Another Year of Technicolor Electroclash With "Hazel"
April 17, 2025
The new single arrives ahead of the duo's highly anticipated DJ set at Coachella Weekend 2.
![Board "The Mothership" to Alexandra Savior's Indie-Americana Dreamscape [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/alexandra_savior-_photo_credit_angela_ricciardi-1744759343.jpg)
Board "The Mothership" to Alexandra Savior's Indie-Americana Dreamscape [Q&A]
April 15, 2025
With this song impressing, we wanted to reach out to this mercurial talent, to dig into her upcoming work, pathing thru the pandemic & more.
Nokio's "city on fire" Is A Love Letter to Music Itself
April 12, 2025
The self-produced, genre-spanning single is titled “city on fire” and takes listeners on a journey, sonically and spiritually.
Alice Phoebe Lou Surrenders to Love in “You and I”
April 11, 2025
"You and I" kickstarts the artist's first venture into self-produced music.
![Hollow Coves' 'Moments' Is a Reminder to Not Let Life Pass You By [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/hollow-coves-ones-to-watch_1571677530.jpg)
Hollow Coves' 'Moments' Is a Reminder to Not Let Life Pass You By [Q&A]
October 21, 2019
"We wanted to remind people that life can actually be pretty amazing if you let yourself see the beauty in all the little things."
Fiji Blue's "Waves" Puts Us Back Into Our Feelings
September 18, 2020
Putting us straight into our feels, Fiji Blue is back with yet another intimate song.
We Need to Give "Elliot's Song" a Chance, Okay?
March 7, 2022
"Elliot's Song" is a love note from one friend to the other.
Clairo's "Bubble Gum" and "Sis" Showcase the Early Promise of an Anti-Pop Star
February 25, 2019
Taken together, "Bubble Gum" and "Sis" are akin to a timeline of an artist finding their voice, a voice that would come to charm the world over.
Matt Maeson Returns Home a Changed Man in "Blood Runs Red"
May 19, 2022
"'Blood Runs Red' is a song about being a successful artist and the narcissistic tendencies that come along with it."
girl in red Shares "midnight love," Her Most Intimate Single Yet
April 14, 2020
"midnight love" is a noted evolution for girl in red.
![Meet Choker, the Most Underrated Rising Artist of 2019 [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/choker-ones-to-watch-2.jpg)
Meet Choker, the Most Underrated Rising Artist of 2019 [NEW ARTIST DISCOVERY]
March 19, 2019
Though his vocals are often likened to Frank Ocean, Choker deserves to be discussed as a storm of his own.
Meet ivri, the Soft-Spoken Indie Artist Worming Her Way Into Our Brains and Hearts
August 21, 2023
Soundtracking solemn nights and the haunting of our own looming shadow, ivri is a champion for the lonely and wistful.
Meet bby, the Indie Group Exuding Pure, Infectious Exuberance
December 11, 2023
bby is not even a year into their inception and are ticking off boxes many have yet to near.
![Noah Kahan Paints an Honest Picture of Himself in 'Busyhead' Debut [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/noah-kahan-ones-to-watch_1560891373.jpg)
Noah Kahan Paints an Honest Picture of Himself in 'Busyhead' Debut [Q&A]
June 18, 2019
"I just want to help people feel a little more at home in their heads."