From the Site
Malcom Todd's 'Sweet Boy' Is a Coming of Age Triumph For the Rising Star
April 12, 2024
"Sweet Boy is a reflection of the feelings and inspirations I had in my last year as a teenager. It was a good time."
Lizzy McAlpine’s 'Older' Is to Be Handled With Care
April 8, 2024
'Older' deals with love in all of its forms—falling in love, falling out of love, the conflict of the former, and the guilt of the latter.
The Marías' "Lejos de Ti” Speaks to the Painful Chill of an Absent Lover
April 8, 2024
The Marías consistently manage to speak to the weight of love from every angle and perspective.
Kacy Hill's "Damn" Is an Ethereal Moment of Regret and Acceptance
April 8, 2024
"Damn" is beautifully poignant, a soft declaration of defeat.
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BIZZY Channels Existential Dread Into the Soaring "When It Ends"
April 1, 2024
"When things seem to be going well from an outside perspective, I find myself grappling with the overwhelming fear that all I’ve worked so hard for may vanish.”
Gatlin Ponders the Woes of Being "Too Much Woman," Covers Hoobastank's Iconic "The Reason"
March 27, 2024
These two songs make up the perfect storm of where Gatlin currently is in her musical journey.
Johnny Yukon Returns With a Banger That Deserves to Be Heard “Right now!”
March 26, 2024
“Right now!” amplifies Johnny’s carefree yet effortless energy to a magnitude previously unseen.
The Snuts Find the Joy in the Chaos of Daily Life in 'Milliennials'
March 18, 2024
'Millenials' delves into themes of heartbreak, working life, and the obscurity present within the world.
ayleen valentine Recontextualizes What It Means to Be a "sex symbol"
March 15, 2024
“sex symbol” proves that valentine is not only capable of breaking the rules but thrives when the boundaries are nonexistent.
Deb Never and Love Spells Linger on the Bewitching "Dope Sick"
March 15, 2024
"Dope Sick" arrives as the lead single for the highly-anticipated Pigeons and Planes' compilation album 'See You Next Year 2.'
![Ones To Watch Presents: Cautious Clay - 'Context Tour' [ANNOUNCEMENT]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cautious-clay-tour-ones-to-watch-2_1560866654.jpg)
Ones To Watch Presents: Cautious Clay - 'Context Tour' [ANNOUNCEMENT]
June 18, 2019
Tickets for the Cautious Clay - 'Context Tour' will be available Friday, June 21 at 10:00 AM local time!
![Ruuth Puts the Fakes on Blast in "All My Friends" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Ruuth-all-my-friends_1583516052.jpg)
Ruuth Puts the Fakes on Blast in "All My Friends" [Premiere]
March 6, 2020
Ruuth's latest single is an ominous trip down the rabbit hole.
Soccer Mommy Presents a Raw Self-Portrait in "circle the drain"
January 14, 2020
Soccer Mommy's gift for nostalgic melancholy is undeniable.
Wallice Explores Celebrity Culture and Fame in '90s American Superstar'
May 6, 2022
Wallice examines fame sardonically and satirically, with equal parts romantic anticipation and ironic apprehension.
Indigo Jack is Huron John Reimagined
November 8, 2023
"I really do think the best part of life right now is the complete uncertainty."
![Kat Cunning's Airy Vocals Soar in New Ethereal Single, "BIRDS" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kat-cunning-ones-to-watch 2.jpeg)
Kat Cunning's Airy Vocals Soar in New Ethereal Single, "BIRDS" [PREMIERE]
March 29, 2019
"The song is about birds pecking at you-thoughts that keep you up at night... the arresting feeling that you can't and won't ever fit in."
ZOLA's "Don't Eat" Speaks to the Fear of Signing a Major Label Deal
March 20, 2020
"Don't Eat" expresses the anxiety of signing a major record deal and the fear of losing autonomy.
conner Embraces a Punk Rock Attitude on "bite the bullet"
January 29, 2021
conner's recent single "bite the bullet" is a hard-hitting punk rock anthem.
Ambar Lucid Welcomes You to the Mesmerizing 'Garden of Lucid'
April 13, 2020
<i>Garden of Lucid</i> is a world unto itself.
Jules Paymer and Miki Ratsula Teams Up For the Vulnerable "The Daughter That My Mother Wanted"
April 21, 2023
“TDTMMW” is a raw confessional told through intertwined harmonies and a moving music video.