From the Site
REI AMI Shows Off Her Vicious and Softer Sides in "Dictator" Video
January 22, 2020
"hello kitty with a knife."
Chloe Lilac Claps Back at Sexual Objectification in "Here's Your Song"
January 21, 2020
Lilac's first single of 2020 is triumphant.
![Chasing Daze's Indie Pop Gems Are Bound to "Change You" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/chasing-daze-ones-to-watch_1579540909.jpg)
Chasing Daze's Indie Pop Gems Are Bound to "Change You" [Premiere]
January 20, 2020
Chasing Daze's debut single arrives in wonderful fashion.
![Ones To Watch and The Noise Present: The Chats [Announcement]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/the-chats-tour_1579187147.jpg)
Ones To Watch and The Noise Present: The Chats [Announcement]
January 16, 2020
The Chats are hitting the road!
Pinegrove Explores the Space Between People in "The Alarmist"
January 14, 2020
In the fine line between the raw, confessional nature of emo and the exploratory, grandiose nature of indie, you will find Pinegrove.
Soccer Mommy Presents a Raw Self-Portrait in "circle the drain"
January 14, 2020
Soccer Mommy's gift for nostalgic melancholy is undeniable.
Easy Life's 'Junk Food' Is a Brilliant Showing of Their Peerless Dexterity
January 10, 2020
Balancing sun-soaked fun with a somber wit, Easy Life's latest mixtape sees them carving out their own niche.
![girl in red Is Telling Her Truth [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/girl-in-red-ones-to-watch-2_1578507704.jpeg)
girl in red Is Telling Her Truth [Q&A]
January 8, 2020
In our first interview of 2020, we speak to girl in red about Greta Thunberg, Billie Eilish, and painting the world in red.
Reaper Is the Anti-Hero Indie Needs
January 7, 2020
Enigmatic, elusive, but undeniably captivating.
daydream Masi's Music Will Illuminate Your Sleepless Mind
December 23, 2019
The youthful artist is creating music that exists in a realistic, dreamlike state.
Sabrina Lee Shows off Her Songwriting Maturity on "Be There"
November 16, 2020
Virginia native Sabrina Lee is at the forefront of contemporary pop.
Benjy Ali Returns with His New Single "MISTAKES"
March 12, 2021
Benjy Ali is back with his sophomore release titled "MISTAKES."
Um Jennifer? Make a Case For Being The Hottest Band in NYC in "Fishy"
October 17, 2024
"Fishy" is “...a song about having the worst night of your life but still looking snatched.”
LAUNDRY DAY Delivers Up a Dose of Feel-Good Indie Pop in "Damn Shame"
December 17, 2024
“Damn Shame” captures the bittersweet nature of a budding relationship and yearning for a fleeting moment.
![Hollyy Dives Headfirst Into Heartache on 'Miss The Feeling' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/hollyy_1603908559.jpg)
Hollyy Dives Headfirst Into Heartache on 'Miss The Feeling' [Q&A]
October 28, 2020
We were able to chat with alt-soul band Hollyy about how they created 'Miss The Feeling' amid a global pandemic.
Colby Lafayette Steps Into His Rockstar Persona on "BEST GUY"
February 25, 2021
Colby Lafayette is exploring new vices on his single "BEST GUY."
april june Embraces the Subtle Beauty of the Unknown in “baby’s out of luck again”
February 16, 2024
“baby’s out of luck again” basks in the art of subtlety and softness while still making a strong impression.
The Vices Bask in Candidness in Latest Single “Before It Might Be Gone”
November 12, 2024
The single allows the band totality in emotion: the most freeing feeling to grant oneself.
Declan McKenna Is the Gift That Keeps Giving With "Champagne" and "That's Life"
October 31, 2024
The vibrant psych-pop offerings hint at the artist's penchant for exploration.
Lyn Lapid Traverses to the Other World in "Coraline"
February 3, 2025
“Coraline” dives into the loneliness that comes with finding yourself in a new place.