From the Site

boy pablo and Jimi Somewhere's "Never Cared" Captures a Special Moment
June 28, 2019
boy pablo + Jimi Somewhere + a toy Casio keyboard + a radiant guitar = "Never Cared," an organic summer track full of floating synth sounds and passionate vocals.
Author:
Jess Myers

Ayokay's "Things Fall Apart" Sets You in a Magical Indie-Pop Landscape
June 28, 2019
The LA-based singer, songwriter, and producer's latest is light and whimsical in nature, yet totally danceable.
Author:
Jess Myers

Clairo's "Closer to You" Is an Anesthetic for Growing Pains
June 28, 2019
While Clairo's earlier work evokes the starry-eyed daydreams of a teen with a long road ahead, "Closer to You" feels like we've opened a door into the more shadowy recesses of the singer's mind.
Author:
Brady Moses
![BENEE Went From Making Pizzas to Becoming Pop's Next Big Thing [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/benee-ones-to-watch-3_1561752478.jpg)
BENEE Went From Making Pizzas to Becoming Pop's Next Big Thing [Q&A]
June 28, 2019
The initial excitement surrounding BENEE is not unlike that of the first time we heard tale of a young Billie Eilish.
Author:
Maxamillion Polo
mxmtoon Writes Her Heartbreak on the Wall in "high & dry"
June 27, 2019
mxmtoon is not one to keep her feelings locked up.
Author:
Brady Moses
![George Taylor's "Roses" Is a Masterful Use of Sonic Space [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/george-taylor-ones-to-watch-2_1561662511.jpeg)
George Taylor's "Roses" Is a Masterful Use of Sonic Space [PREMIERE]
June 27, 2019
British singer-songwriter George Taylor has shown from the jump that he can build worlds inside your headphones.
Author:
Brady Moses

X Lovers Is a Shared Childhood Dream for World Domination
June 26, 2019
X Lovers is aiming to carve out a place in music that did not exist before them.
Author:
Maxamillion Polo
![Sure Sure Expertly Blends Classic and Modern in 'What's It Like?' [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sure-sure-ones-to-watch-2_1561594106.jpeg)
Sure Sure Expertly Blends Classic and Modern in 'What's It Like?' [PREMIERE]
June 26, 2019
Having received praise from Grizzly Bear and Rostam of Vampire Weekend, you don't want to sleep on this indie genre-bender.
Author:
Brady Moses

Matt Maeson Is Having a Great Week
June 25, 2019
From making his national television debut to dropping a remix with grandson, everything is coming up Matt Maeson.
Author:
Jess Myers

"Just When" You Thought Life Couldn't Get Better, Yellow Days Returns With New Music
June 24, 2019
The track steers farther away from Yellow Days' indie-rock roots and dives deeper into classic whopping funk sounds.
Author:
Jess Myers

Delaney Bailey Pens the Tender and Heartwarming "j's lullaby"
January 10, 2022
Bailey has all the hallmarks of a truly great singer-songwriter.
Author:
Maxamillion Polo

Meet ALEXSUCKS, the Delinquents Betting on a Hollywood Rock Revival
June 15, 2023
ALEXSUCKS feels like LA's answer to the indie bands birthed in underground NY clubs.
Author:
Alessandra Rincon

Meet Brenn!, the King of the South Bringing an Infectious Innocence to Folk Pop
May 2, 2023
With each new single, Brenn! is demanding his dreams into reality.
Author:
Jazmin Kylene

Surfaces Is Quite Possibly the Most Optimistic & Eclectic Indie-Pop Duo To Date
August 26, 2019
Now that Surfaces has two impressive, self-produced albums and a sold-out nationwide tour under their belt, there's no denying that this carefree duo will succeed.
Author:
Alissa Arunarsirakul

Jeremy Zucker & Chelsea Cutler Reflect on Fluctuating Relationships in Melancholic 'brent' EP
May 6, 2019
"These songs kept us warm in the deep snow of December. We hope they can do the same for you."
Author:
Alissa Arunarsirakul
![Meet Brenn!, the Rising Artist Writing the Soundtrack to Your Coming of Age [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/brenn-4runner-interview-1689873234.png)
Meet Brenn!, the Rising Artist Writing the Soundtrack to Your Coming of Age [Q&A]
July 20, 2023
Brenn!'s music speaks to listless days spent stargazing and daydreaming, and it's taking ahold of people across the world.
Author:
Tatum Van Dam

Malcolm Todd Dives Into the Emotional Rollercoaster of Love and Heartbreak in "Chest Pain"
December 10, 2024
"It's about that bittersweet feeling of losing someone who still lingers in your heart."
Author:
Alessandra Rincon

Jeremy Zucker's "always, i'll care" Is a Heavenly Ode to Platonic Love
February 7, 2020
"It's a song for my friends, whom I love deeply, and a promise to do better."
Author:
Alissa Arunarsirakul

KennyHoopla's "how will i rest in peace if i'm buried by a highway? //" Is Pure Catharsis
February 10, 2020
KennyHoopla is the next wave.
Author:
Maxamillion Polo

Shaya Zamora Is a Star in the Making With “Pretty Little Devil”
April 22, 2024
For those who have yet to discover Shaya Zamora, now is the perfect time to tune in.
Author:
Carter Fife