From the Site
Sub Urban Enlists BENEE For the Ominous "Uh Oh," Announces Debut Album 'Hive'
April 22, 2022
The artist's haunting vision for pop never fails to hit its target.
Meet Willow Kayne, the Unapologetic Gen Z Artist Rewriting the Rules
April 19, 2022
The UK rising star makes pop that is brash, infectious, and wholly true to herself.
bülow Signals For a More Fluid Form of Intimacy in 'Booty Call'
April 18, 2022
<i>Booty Call</i> is a delicate project that tackles some weighty material.
![WIIGZ on Embracing Confidence, TikTok, and Their Close Friendship [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/WIIGZ-1280x720-2_1650307519.jpg)
WIIGZ on Embracing Confidence, TikTok, and Their Close Friendship [Q&A]
April 18, 2022
Meet the Australian pop duo with an infectious sound and boundless charisma.
KiNG MALA Evokes the Electrifying Magnetism of a "cult leader"
April 15, 2022
"I decided that instead of being sad I was just gonna be delusionally confident."
Sip on BETWEEN FRIENDS' "orange juice" Ahead of Newly Announced 'cutie' EP
April 15, 2022
With a new EP on the way and set to perform their first-ever live show, 2022 is looking to be BETWEEN FRIENDS' year.
Gracie Abrams Grapples With Self-Growth in "Block Me Out"
April 11, 2022
Even amid the busiest season of her career, Abrams still manages to find time to carve out a tender moment of vulnerability.
![Role Model's 'Rx' Is Just What the Doctor Ordered [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/role-model-interview-rx_1649691815.png)
Role Model's 'Rx' Is Just What the Doctor Ordered [Q&A]
April 11, 2022
On his long-awaited debut album, the rising star comes face to face with sex, religion, love, and deeply personal realizations.
![Maude Latour Is the Artist Helping Us Embrace Love in All Its Forms [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/maude-latour-interview_1649867777.png)
Maude Latour Is the Artist Helping Us Embrace Love in All Its Forms [Q&A]
April 8, 2022
Romantic love. Platonic love. Love for New York. Maude Latour is soundtracking every way it means to feel love.
Omar Apollo Cements His Star Power With 'Ivory'
April 8, 2022
<i>Ivory</i> is a humble wink at anyone who dared to doubt the inevitable star.
![Bea and Her Business on Her First U.S. Tour, Embroidered Jean Jackets, and Early-in-life Competitiveness [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/b_e_a-05-1737761035.jpg)
Bea and Her Business on Her First U.S. Tour, Embroidered Jean Jackets, and Early-in-life Competitiveness [Q&A]
January 26, 2025
We got the behind-the-scenes scoop from the rising pop artist on her first musical excursion to the states.
Rook Monroe Paints a Sunrise With "Pink and Purple"
September 29, 2020
Rook Monroe's "Pink and Purple" takes you on a lyrical exploration of self expression.
FINKEL Finish off the Year With the Quirky 'Sick 2020′
December 11, 2020
The artist duo FINKEL are two of the quirkiest rule-breakers in the music and art world that I know.
Abby Sage Meditates on the Importance of Self-Exploration on "Residing in the Sky"
August 18, 2021
"It plays into that euphoric feeling of redefining yourself."
L Devine Is Born Again on 'Near Life Experience Part Two'
September 23, 2021
L Devine is a pop star in the making.
girl in red Lets the World Know 'I’M DOING IT AGAIN BABY!' With Brand New Single "Too Much"
February 13, 2024
girl in red is swerving into a pop maturity that still honors the understated softness we originally fell in love with.
Plested's "The Least That I Could Do" Video Will Have You Calling Home
October 23, 2019
Plested has a gift for crafting songs designed to make you shed a tear.
somegirlnamedanna Pens Her First Chapter in "hello i am"
March 23, 2020
"This is my story, how I grew up, my life, and everything up to this point."
The Millenial Club Invite You to Reminisce With Their 'Summer Nights' EP
December 19, 2020
With their latest EP 'summer nights,' The Millennial Club elegantly invites us to join them in what sounds like an amplified realm filled with romance and imagination.
Elise Eriksen Shows Endless Potential on Her Debut EP 'Golden Boy'
June 29, 2021
<i>Golden Boy</i> sees the budding pop starlet take an impressive step forward.