From the Site
Meet Willow Kayne, the Unapologetic Gen Z Artist Rewriting the Rules
April 19, 2022
The UK rising star makes pop that is brash, infectious, and wholly true to herself.
bülow Signals For a More Fluid Form of Intimacy in 'Booty Call'
April 18, 2022
<i>Booty Call</i> is a delicate project that tackles some weighty material.
![WIIGZ on Embracing Confidence, TikTok, and Their Close Friendship [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/WIIGZ-1280x720-2_1650307519.jpg)
WIIGZ on Embracing Confidence, TikTok, and Their Close Friendship [Q&A]
April 18, 2022
Meet the Australian pop duo with an infectious sound and boundless charisma.
KiNG MALA Evokes the Electrifying Magnetism of a "cult leader"
April 15, 2022
"I decided that instead of being sad I was just gonna be delusionally confident."
Sip on BETWEEN FRIENDS' "orange juice" Ahead of Newly Announced 'cutie' EP
April 15, 2022
With a new EP on the way and set to perform their first-ever live show, 2022 is looking to be BETWEEN FRIENDS' year.
Gracie Abrams Grapples With Self-Growth in "Block Me Out"
April 11, 2022
Even amid the busiest season of her career, Abrams still manages to find time to carve out a tender moment of vulnerability.
![Role Model's 'Rx' Is Just What the Doctor Ordered [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/role-model-interview-rx_1649691815.png)
Role Model's 'Rx' Is Just What the Doctor Ordered [Q&A]
April 11, 2022
On his long-awaited debut album, the rising star comes face to face with sex, religion, love, and deeply personal realizations.
![Maude Latour Is the Artist Helping Us Embrace Love in All Its Forms [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/maude-latour-interview_1649867777.png)
Maude Latour Is the Artist Helping Us Embrace Love in All Its Forms [Q&A]
April 8, 2022
Romantic love. Platonic love. Love for New York. Maude Latour is soundtracking every way it means to feel love.
Omar Apollo Cements His Star Power With 'Ivory'
April 8, 2022
<i>Ivory</i> is a humble wink at anyone who dared to doubt the inevitable star.
Who Is Jessie Murph?
April 7, 2022
Meet the Gen Z tour de force proving everyone that told her no wrong.
Jazzie Young's 'Everything Changes' Is An Invitingly Introspective Debut
September 1, 2025
Young took the time to answer our burning questions about her debut album, change, and indie movie references.
![BANA Gives Us the Inside Scoop on Her Latest Song, "Air," Her Kurdish Pride, and Aromatherapy [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/bana-_press-_image-2-scaled-1757367318.jpg)
BANA Gives Us the Inside Scoop on Her Latest Song, "Air," Her Kurdish Pride, and Aromatherapy [Q&A]
September 8, 2025
Read on for the inspiring story of this artist's dreams come true.
Chloe Moriondo Dives To New Depths With "girls with gills"
September 10, 2025
The new track is a fierce alternative anthem that oozes a seductive, club-ready aura, feeling like a natural successor to her critically acclaimed recent album, oyster.
Asia Holiday’s “Sweet Tea” is a Feel-Good Anthem
September 14, 2025
Both an actress and a musician, Asia has a passion for performing that is clear through her sound, or what she fittingly describes as “theme songs that boost your confidence.”
![Parcels Tell Us How It Feels to be LOVED [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/parcels_by_drew_wheeler-1757964318.jpg)
Parcels Tell Us How It Feels to be LOVED [Q&A]
September 15, 2025
This Berlin-via-Aussie band is pushing the bounds of their sonic exploration on their latest record, LOVED.
Exclusive: KENNEDY Releases “All The Pretty Girls” For Those Who March To The Beat Of Their Own Drum
September 19, 2025
KENNEDY’s fourth single is finally here and even better, we got the accompanying visuals.
Emotive, Electric, Unstoppable: Michael Aldag’s ‘Crying in the Club’ EP
September 25, 2025
Long Live The ‘Freaks:’ Haute & Freddy Gear Up For Their First-Ever Headline Tour
September 22, 2025
Haute & Freddy’s haunting fourth single ‘Freaks’ is a seductive incantation for midnight abandon.
Love You Later Returns With Gut-Wrenching New Single “Mouth To Mouth”
September 26, 2025
“Mouth To Mouth” is the perfect sad bop to get you through fall, leading to a more complete Love You Later project to come.
![We're Obsessed with Ella Boh's "DiE," Introducing Her New Era [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/image001-1758898137.jpg)
We're Obsessed with Ella Boh's "DiE," Introducing Her New Era [Q&A]
September 26, 2025
"DiE" pairs emotionally charged lyrics with the volatile energy of metal riffs to create a molten dark pop gem.