From the Site
Mahalia Sends a Not-So-Subtle Warning in "Letter To Ur Ex"
February 22, 2022
On her latest standout single, Mahalia explores the moments of a partnership often left unexplored.
Alicia Creti Delivers Showstopping Debut Single "Congratulations"
February 18, 2022
We know little of Alicia yet beyond her ability to stop us dead in our tracks.
Role Model's "if jesus saves, she's my type" Sounds Like Falling in Love For the First Time
February 18, 2022
For Role Model, Valentine's Day never ends.
Isaac Dunbar Reinvents Himself on "Bleach"
February 18, 2022
"'Bleach' feels as though it's my first single."
Elliot Lee and GIRLI Unleash Daring "Pink (Freak)" Remix
February 17, 2022
"I've just always made what feels right in the moment and written words that help me heal."
With The Maràas' "All I Really Want Is You" Visual, Romance Is Always in the Air
February 16, 2022
There's never been a better time to be a fan of LA's sexiest band.
KAIRO Tug at the Heartstrings With Debut Single "Someone Like You"
February 16, 2022
There isn't anyone quite like KAIRO.
Meet Self Esteem, the Perfectly Imperfect Pop Star of Tomorrow
February 15, 2022
Self Esteem is "writing what I would do if I wasn't told no."
Ryan Mack Reminds Us It's Okay to Be "Only Human"
February 15, 2022
"Everybody can fall down and everyone can make mistakes but we will get back up."
Dove Cameron Embraces Her Role as Femme Fatale on "Boyfriend"
February 14, 2022
Dove delivers a Valentine's Day anthem with a little bite.
SYTË Search For Love in Cinematic Visual For "Where Did the Love Go"
May 4, 2022
SYTË is looking to change the landscape of modern pop music
Rebecca Concocts an Intoxicating Pop Hit in "Sugar Water Cyanide"
December 10, 2024
"I wanted to make THAT song you could only really hear on 100% volume in your car or busting through the bass in the club."
Kailee Morgue and Hayley Kiyoko's "Headcase" Is an Early Contender for 2019's Best Pop Moment
March 22, 2019
Openly addressing mental health issues, openly queer, and creating some of the best music out there - Morgue is the pop star we need in 2019 and beyond.
Ellen Krauss Transports Us to a Luxurious Place on "Bali"
June 19, 2020
Listening to "Bali" by Ellen Krauss will inevitably take you to a warm and luxurious place.
Blu DeTiger Showcases Her Musical Virtuosity on "Vintage"
February 25, 2021
Any fan of groovy, funky pop music should be sure to check out Blu DeTiger's latest single, "Vintage."
Gnash Joins Loote for Impassioned Bop, "85%"
March 25, 2019
Uniting both coasts, New York-based pop duo Loote has teamed up with Los Angeles rapper Gnash to create pop perfection in "85%."
![Postcard Boy’s 'Somewhere on a Hillside' Is a Love Letter to the World [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/postcard-boy-somewhere-on-a-hillside-interview-1690566882.jpg)
Postcard Boy’s 'Somewhere on a Hillside' Is a Love Letter to the World [Q&A]
July 28, 2023
"There were a lot of moments this year where I felt like collapsing and giving up on music as a whole."
Bella Poarch and 6arelyhuman Stumble Upon the One at a Crowded Party in "Don't Like Anybody"
February 6, 2024
"Don't Like Anybody" is a racing, euphoric dance-pop track.
Dance Like Nobody's Watching with Parcels' Lighthearted "Tape" Video
April 11, 2019
Arguably the finest electro-pop five-piece based in Berlin, Parcels is reviving their 2018 debut self-titled record with a cinematic visual.
Who Is glaive?
September 1, 2022
Meet the hyperpop star building a sound in his image.