From the Site
Dev Soter's "tulsa" Showcases a Future Indie-Pop Icon
July 14, 2021
Every release from Soter is flooded with skillful artistry, charm, and above all, potential.
Omar Apollo's "Go Away" Is a Bittersweet, Aux-Ready Summer Anthem
July 14, 2021
"Go Away" sees Apollo exercising a careful creative approach that somehow levels forward-thinking with nostalgic sentimentality.
Noa Kirel Goes Global on Debut English Single "Please Don't Suck"
July 14, 2021
"Please Don't Suck" is one of those songs that cannot help but get stuck in your head.
Dora Jar Sets Herself Apart as an Avant-Garde Pop Star in the Making
July 14, 2021
Dora Jar is an artist whose fame is not constrained by passing fads or ideas of success but one defined by a salient lasting power.
carolesdaughter and the Haunting Escapism of "please put me in a medically induced coma"
July 12, 2021
"'please put me in a medically induced coma' was the anthem my friends and I would sing when I was in treatment."
Issam Alnajjar's Arabic Music Is Taking TikTok and the World By Storm
July 12, 2021
Alnajarr is the latest artist to break past language and geographical barriers.
![payton's "Drive Away" Is an Infectious Addition to Your Summer Soundtrack [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/payton-drive-away_1625857240.jpg)
payton's "Drive Away" Is an Infectious Addition to Your Summer Soundtrack [Premiere]
July 9, 2021
payton's latest serves as the perfect score for your teenage coming-of-age adventure.
ella jane Displays a Quiet, Breathtaking Vulnerability on "Thief"
July 9, 2021
With each new single, ella jane continues to balance complex storytelling with angelic vocals.
Claire Rosinkranz's '6 Of A Billion' Is a Sonic Playground For the Rapidly Rising Star
July 9, 2021
<i>6 Of A Billion</i> is a testament to the ever-evolving range to be found in the next generation of pop stars.
mazie's "dumb dumb" Is a Surreal Pop Song Inspired By the Capitol Insurrection
July 8, 2021
"dumb dumb" is a deceptively idyllic pop diversion that speaks to a much larger, pressing issue.
Emei Dives Into the Pitfalls of Young Adult Failings in "Irresponsible"
May 31, 2023
Emei, just like us, is still trying to figure out this whole "adult" thing.
![Fiji Blue on All the 'Reasons You Should Care' About the Duo's Debut EP [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/fiji-blue-reasons-you-should-care-interview_1620675647.jpg)
Fiji Blue on All the 'Reasons You Should Care' About the Duo's Debut EP [Q&A]
May 10, 2021
"There's so many reasons you should care. It's right there in the title."
EMELINE Delivers an Irresistible Sex Positive Anthem With "Strut"
August 19, 2022
“I don’t do the walk of shame — I strut.”
![Rare Americans Wants to Hear Your Story While Sharing Theirs [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/rare-americans-interview-love-is-all-i-bring-1655229840.png)
Rare Americans Wants to Hear Your Story While Sharing Theirs [Q&A]
June 14, 2022
"I want to say hi to you, and I want to give you a high five and connect on a human level."
The Driver Era's "A Kiss" Video Is the Perfect Blend of Nostalgia and Creativity
December 4, 2019
"I don't think either of us has felt so creatively charged up in a long time."
![For FINNEAS, Everything Has Changed [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/finneas-interview-ones-to-watch-2_1572984857.jpg)
For FINNEAS, Everything Has Changed [Q&A]
November 5, 2019
FINNEAS on writing about heartbreak in spite of being in love, his and Billie's astronomical rise to fame, and the one constant in his life.
Isaac Dunbar Does Not Want to Be "comme des garćons (like the boys)"
April 2, 2020
Dunbar's french pop-tinged outing is "a huge middle finger" to societal gender roles.
Lous and The Yakuza's "Solo" Is the Personification of Silk
March 23, 2020
Lous and The Yakuza transcends the sleekness of velvet, silk, and satin, materializing a sonic plushness that is hard to resist.
Jean Dawson Drops "BRUISE BOY," a Single For All the Kids Like Him
February 13, 2020
Dawson is without question one of the most exhilarating figures in the experimental pop scene.
![Juto Is Creating a Glittery Hybrid of Pop and R&B Romanticism [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/download-1.jpg)
Juto Is Creating a Glittery Hybrid of Pop and R&B Romanticism [NEW ARTIST DISCOVERY]
April 19, 2019
A talent such as Juto's won't remain hidden behind anonymity for long.