From the Site
Griff's 'One Foot in Front of the Other' Is an Emotional and Sonic Triumph
June 21, 2021
This feels like not just an introduction to Griff but a testament to the mainstream appeal of the rapidly rising UK star.
Serena Isioma's "HUH?" Is an Unapologetic Celebration of Identity
June 21, 2021
"HUH?" is a perfectly-timed celebration from an artist who is never afraid to reinvent themselves.
Ryan Wright Delivers on the Unapologetic, Cute, and Upfront "Happy Birthday"
June 17, 2021
Wright is no stranger to upfront lyrics, unapologetic callouts, and lighthearted F yous.
![Lillian Hepler Is Aiming to Be a Real Pop Star [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lillian-hepler-used-to-it_1623879750.jpg)
Lillian Hepler Is Aiming to Be a Real Pop Star [Q&A]
June 16, 2021
"I don't care to put on this picture-perfect human being. I'm more than willing to show my flaws."
Jean Dawson's "DUMMY" Video Is a Fever Dream You Won't Want to Wake From
June 15, 2021
Jean Dawson simply does not miss.
BETWEEN FRIENDS Take Hold of the Aux Cord on 'i like when you shine!'
June 14, 2021
<i>i like when you shine!</i> is everything a mixtape should be and more.
Deb Never's "Disassociate" Is a Haunting Reflection on the Past Year
June 14, 2021
In her latest single, Never muses on substance abuse, growing older, and the fear of fading into nothingness.
Slayyyter's 'Troubled Paradise' Is Pop at Its Most Uninhibited
June 11, 2021
In her euphoric debut album, Slayyyter holds absolutely nothing back.
![Luna Luna and The Undercover Dream Lovers' "One Thing" Has us Believing in Romance [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/luna-luna-undercover-dream-lovers-one-thing_1623341088.jpeg)
Luna Luna and The Undercover Dream Lovers' "One Thing" Has us Believing in Romance [Premiere]
June 10, 2021
"One Thing" is the perfect soundtrack to any budding summer romance.
Jake Wesley Rogers Releases Heavenly PRIDE Ballad "Momentary"
June 9, 2021
The heavenly single pays homage to Marsha P. Johnson, Harvey Milk, and Oscar Wilde.
min.a Premieres New Video for Her Addictive Single "Hour 24″
December 28, 2020
New York-based Korean-American, min.a, has been steadily garnering attention through her unique brand of pop with glitchy electronic elements.
Max Leone Chases the Ultimate High in "the craziest thing i've ever done"
April 5, 2021
"the craziest thing i've ever done" arrives as Leone's most romantic and enthralling track to date.
Lauren Sanderson Gifts The Perfect Sapphic Anthem Of The Summer: "FREAK / PINTEREST"
June 14, 2024
Alt-pop rock creative genius and self-proclaimed "freak" Lauren Sanderson is back with her latest single, "FREAK / PINTEREST."
Ella Collier Is a Pop Star on the Rise
November 2, 2020
Ella Collier's new single, "cinderella," is a bold statement.
Ayleen Valentine Teases Debut Album With a Bold Sonic Shift in "000memories"
April 12, 2024
"This song has an eerie, liminal space feeling that encapsulates how I felt at the time.”
![UPSAHL Is Heating Things Up on the 'Melt Me Down Tour' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/upsahl-tour-1-1728413014.jpg)
UPSAHL Is Heating Things Up on the 'Melt Me Down Tour' [Q&A]
October 8, 2024
UPSHAL is creating a space for fans to let loose and celebrate what makes them feel like their hottest selves.
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Ella Thompson Warmly Welcomes You Into Her Album with "There's A Fire, Yet to Burn"
November 19, 2024
Named after the iconic Ella Fitzgerald, it’s no surprise that Ella Thompson’s music sounds like a blast from the past.
Yen Strange Faces Her Past in the Haunting "Go Away"
October 18, 2021
The Sydney-via-Moruya delivers a dark pop offering perfectly fit for the season.
Blu DeTiger and Mallrat Enchant in Hypnotic Single “Cut Me Down”
October 16, 2023
With enough danceability to be a hit in ultra-cool clubs but laid-back enough to bring a melodic vibe to any daytime activity, “Cut Me Down” is ethereal and compelling.
Dayglow Shines Like a Diamond in Self-Titled Record
September 20, 2024
'Dayglow' sees a young artist stopping to smell the roses, with greener pastures and greater successes fixed in sight.