From the Site
Lous and The Yakuza's "Solo" Is the Personification of Silk
March 23, 2020
Lous and The Yakuza transcends the sleekness of velvet, silk, and satin, materializing a sonic plushness that is hard to resist.
Conan Gray Takes Flight in 'Kid Krow'
March 20, 2020
Gray is here to make his mark on the world of pop music.
Even in Difficult Times, Alexander 23 Wants You to Be There For Others
March 19, 2020
"...being there for people when things get hard is hard. It's the latter that really defines a compassionate relationship."
Michi Seduces Us Through Dance in "Night Moves" Video
March 19, 2020
Michi unleashes the sultry "Night Moves," which has hints of classic R&B fused with loveable bedroom pop and Spanish drizzled throughout.
Co-Stanza Finds the Romance in Long-Distance Relationships
March 17, 2020
"I Don't Mind" is the perfect example of how Co-Stanza's midwestern charm lends itself to creating catchy, feel good music.
Who Is Audrey Mika?
March 17, 2020
We sat down with the pop artist on the rise following the release of her 5 A.M. EP and first headlining tour to pose the question "Who is Audrey Mika?"
Sub Urban Has a Haunting Vision For Pop
March 13, 2020
"<i>Thrill Seeker</i> tells a story of adolescent imperfection from the perfectionist."
Watch Dizzy Fae's Quirky Clip For "Gut Talk"
March 13, 2020
Love comes in many shapes, sizes, and species. Watch Dizzy Fae's new video for "Gut Talk."
![Ayelle's "Effort" Is an Ode to Stepping Away From Social Media [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ayelle-effort-nomad-mixtape_1584115324.jpg)
Ayelle's "Effort" Is an Ode to Stepping Away From Social Media [Premiere]
March 13, 2020
"In today's social media climate, it's difficult to stay present sometimes and it's noticeable in all kinds of relationships."
Tiffany Day: From "Hallelujah" to Pop Phenom
March 10, 2020
From going viral on YouTube to finding herself on Spotify's top playlists, Day is a Gen Z pop dream come true.
Sofía Valdés and Pink Sweat$ Deliver ann Empowering Slowburn With "Broken"
October 3, 2022
Panamanian songstress Valdés is clearly on the come up.
Nilüfer Yanya's "Tears" Is the Perfect Track to Dance and Self-Realize to
February 20, 2019
Blending the lines between exquisitely crafted indie rock and infectious pop magic, Nilüfer Yanya is shaping up to be on every 2019 shortlist for breakout artist of the year.
Tate McRae Delivers a Hypnotic Pop Stunner With "don't be sad"
August 21, 2020
McRae's latest single continues to make good on her promise as a new generation's pop star.
Who Is Tai Verdes?
June 2, 2022
Meet the viral breakout star who shows no signs of stopping anytime soon.
Eloise’s “Drunk on a Flight” Feels Like a Sunday Morning Reflection
January 20, 2023
“Drunk on a Flight” is the perfect blend of subtle pop and laidback jazz.
![Grant Knoche's Electrifying Personality Shines in Edgy "DIAL TONE" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/grant-knoche-ones-to-watch_1567532831.jpg)
Grant Knoche's Electrifying Personality Shines in Edgy "DIAL TONE" Video [PREMIERE]
September 3, 2019
Knoche toured across America, playing 160 shows before launching his solo career as one of today's finest rising pop stars.
LATENIGHTJIGGY's "Nela" Is a Sultry Tune Made For the Dancefloor
July 6, 2022
"Nela" is a statement to his peer group that he can both steer and stir the pot.
Zoe Ko Transports Us to New York City in “Fire Escape”
May 10, 2023
“Fire Escape” feels like being a college student in the big city, lost but optimistic.
The Aces Write a Breakup Letter to "Lost Angeles"
April 6, 2020
"Lost Angeles" is equal parts love note and breakup letter.
Joel Blackmon is Earnest and Honest on "Morning"
June 24, 2020
Blackmon's vibrant harmonies and near-tears romantic lyricism will make him an instant favorite for those needing musical accompaniment to their summer love quests.