From the Site
Lous and The Yakuza's "Solo" Is the Personification of Silk
March 23, 2020
Lous and The Yakuza transcends the sleekness of velvet, silk, and satin, materializing a sonic plushness that is hard to resist.
Conan Gray Takes Flight in 'Kid Krow'
March 20, 2020
Gray is here to make his mark on the world of pop music.
Even in Difficult Times, Alexander 23 Wants You to Be There For Others
March 19, 2020
"...being there for people when things get hard is hard. It's the latter that really defines a compassionate relationship."
Michi Seduces Us Through Dance in "Night Moves" Video
March 19, 2020
Michi unleashes the sultry "Night Moves," which has hints of classic R&B fused with loveable bedroom pop and Spanish drizzled throughout.
Co-Stanza Finds the Romance in Long-Distance Relationships
March 17, 2020
"I Don't Mind" is the perfect example of how Co-Stanza's midwestern charm lends itself to creating catchy, feel good music.
Who Is Audrey Mika?
March 17, 2020
We sat down with the pop artist on the rise following the release of her 5 A.M. EP and first headlining tour to pose the question "Who is Audrey Mika?"
Sub Urban Has a Haunting Vision For Pop
March 13, 2020
"<i>Thrill Seeker</i> tells a story of adolescent imperfection from the perfectionist."
Watch Dizzy Fae's Quirky Clip For "Gut Talk"
March 13, 2020
Love comes in many shapes, sizes, and species. Watch Dizzy Fae's new video for "Gut Talk."
![Ayelle's "Effort" Is an Ode to Stepping Away From Social Media [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ayelle-effort-nomad-mixtape_1584115324.jpg)
Ayelle's "Effort" Is an Ode to Stepping Away From Social Media [Premiere]
March 13, 2020
"In today's social media climate, it's difficult to stay present sometimes and it's noticeable in all kinds of relationships."
Tiffany Day: From "Hallelujah" to Pop Phenom
March 10, 2020
From going viral on YouTube to finding herself on Spotify's top playlists, Day is a Gen Z pop dream come true.
Dermot Kennedy Previews Forthcoming Debut Album with Stunning "Outnumbered"
June 14, 2019
"Outnumbered" is a raspy folk and pop fusion with a beat.
![Ones To Watch Presents: 'Ashe: Mom's First Headline Tour' [ANNOUNCEMENT]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ashe-tour-ones-to-watch_1560788114.jpg)
Ones To Watch Presents: 'Ashe: Mom's First Headline Tour' [ANNOUNCEMENT]
June 17, 2019
Tickets will be available Friday, June 21 at 10:00 AM local time!
Tessa Rae Comes To Life In Music Video For Latest Single "Body"
October 1, 2020
Oakland-born, LA-raised Tessa Rae just released her new music for her latest single "Body."
mazie's 'blotter baby' Is a Psychedelic Indie Pop Debut For the Ages
March 2, 2023
'blotter baby' is an entire universe, decorated with neon trees and bleeding flowers.
Riovaz Teams Up With Kanii For the Chaotic, Dance-Inducing "waiting alonE"
August 12, 2023
"It feels like when you go home with someone and never see them again. Really fun but kinda dark at the same time."
Emotional Oranges Quenches Our Thirst for Alt-R&B With "Someone Else"
April 24, 2019
The mysterious R&B collective is letting their music speak for themselves.
From ASMR Lullabies to Rising R&B Goddess, the Magic of Alaina Castillo's 'the voicenotes'
April 24, 2020
<i>the voicenotes</i> acts a digital diary, capturing melancholic moments of self-realization.
Oklou Captures the Beauty of a Waking Dream in 'choke enough'
February 12, 2025
'choke enough' inserts an honest, lucid reflection into its heart, creating an ebb and flow that feels like a derailed memory.
Peter McPoland's "Come Around" Is Undeniably Charming
February 25, 2022
If a bright-eyed smile had a voice, it would belong to Peter McPoland.
Tessa Violet Shares Her Deepest Desires in Tongue-In-Cheek Single "MY GOD!"
June 9, 2023
I want to empower listeners to feel like I did when I wrote this album - powerful, sexy, and in control."