From the Site
Alexander 23's "I Hate You So Much" Is a Portrait of Ominous Pop Perfection
February 12, 2020
"'I Hate You So Much' is about being emotionally haunted by someone you desperately want to despise."
![Tatiana Hazel Pays Tribute to Her Hometown in "Hasta Que" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Tatiana-hazel-ones-to-watch_1581531723.jpeg)
Tatiana Hazel Pays Tribute to Her Hometown in "Hasta Que" [Premiere]
February 12, 2020
A dreamlike track to score those "what ifs" of life.
Ambar Lucid Has a "Story To Tell" in New Single
February 11, 2020
Lucid is shaping up to be the next face of Latinx pop.
Griff Is a Star in the Making
February 11, 2020
The London-born 19-year-old artist is nothing short of breathtaking.
Kim Petras' "Reminds Me" Is a Breakup Bop for All Your Anti-Vday Needs
February 11, 2020
The perfection addition to your Anti-Vday playlist arrives early.
Audrey Mika's '5 A.M.' Is the Perfect Addition to Your Lovelorn Valentine's Playlist
February 10, 2020
<i>5 A.M.</i> arrives as the opening chapter of an inevitable pop-R&B superstar.
LÉON Finds Love Again "In a Stranger's Arms"
February 10, 2020
"In a Stranger's Arms" is a sentiment wrapped up in feelings of heartbreak, renewal, and finding the courage to start all over again.
Jeremy Zucker's "always, i'll care" Is a Heavenly Ode to Platonic Love
February 7, 2020
"It's a song for my friends, whom I love deeply, and a promise to do better."
![flor Gives Fan-Favorite Songs (and a Coldplay Cover) New Life in 'reimagined' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/flor-reimagined_1581111846.JPG)
flor Gives Fan-Favorite Songs (and a Coldplay Cover) New Life in 'reimagined' [Q&A]
February 7, 2020
flor has an impeccable gift for exploring a range of emotional depth and sonic space.
'Birds of Prey: The Album' Dismantles Sexist Myths One Female Lead at a Time
February 7, 2020
A much-needed step-up from Jared Leto's cringe-inducing Joker.
Cate Tomlinson Weaves a Dark Pop Tale of Fatal Attraction in "The Ring of Fire"
November 4, 2024
“The Ring of Fire” “explores the dangerous allure of giving yourself completely to someone or something, even when you know it might destroy you."
BIZZY is Back With Messy New Single “Don’t Tell The Girls”
April 6, 2025
Alt-pop's favorite voice of honest, messy, fun BIZZY has just announced her run on the North American leg of Rachel Chinouriri's tour.
![Maz Contains Multitudes in Dazzling Debut EP “NPC” [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/maz_by_ana_peralta_chong,2-1743963286.jpg)
Maz Contains Multitudes in Dazzling Debut EP “NPC” [Q&A]
April 7, 2025
We chatted with Maz about NPC, starting an artist career from her hometown, and her many sonic influences:
Mel Denisse Embraces Her Dark Side on Provocative Headbanger "Like a Fiend"
May 2, 2025
Denisse is more self-aware and explorative than ever before as she walks the tightrope between reality and her dark side on this provocative new track.
The Lone Star of Pop: Tiffany Stringer Shines on Debut EP, 'The Texas Primadonna'
May 13, 2025
Exploring the feelings of post-breakup clarity, Tiffany comes to realize that truly, it’s his loss.
Dove Cameron Offers Herself to the Canvas in "French Girls"
May 14, 2025
In "French Girls," we see style and substance converge for a fitting tribute to fame and all its complexities.
Zolita Has No Problem Saying "Bye Bye Baby" to an Ex Who Refuses to Grow Up
October 16, 2024
"'Bye Bye Baby' is a ruthless breakup song about an all too common stereotype."
![ORKID Plants an Indie-Pop Garden in 'Where Flowers Grow' [Track By Track]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/orkid-where-flowers-grow-1733346871.jpeg)
ORKID Plants an Indie-Pop Garden in 'Where Flowers Grow' [Track By Track]
December 4, 2024
ORKID’s voice basks in the type of warmth that crackles like old vinyl, melts chills, and wraps you in a hug as you sing along.
jxdn Holds Nothing Back in the Raw and Unapologetic 'WHEN THE MUSIC STOPS'
July 1, 2024
“‘When The Music Stops’ is my love letter to rock music and my outward expression of inner healing. This album is raw, intentionally diverse, and personal."
Nate Sib Rides a Euphoric High in 'for us'
May 20, 2025
Sib bridges mainstream pop with alternative experimentation to curate a sound uniquely his own.