From the Site
![Is Malu Trevejo Just an Influencer or an Embodiment of the American Dream? [INTERVIEW]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/malu-trevejo-ones-to-watch-3.jpeg)
Is Malu Trevejo Just an Influencer or an Embodiment of the American Dream? [INTERVIEW]
February 13, 2019
Her most recent single, "Como TຠMe Quieres," is a bilingual sensation with all the hallmarks of a crossover hit.
Author:
Maxamillion Polo
![Sam Setton Embarks on a Emotional Reflection That "Hurts So Much" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sam-setton-ones-to-watch-2.jpg)
Sam Setton Embarks on a Emotional Reflection That "Hurts So Much" [PREMIERE]
February 13, 2019
This is a super emotional song for me, inspired by a tough breakup I went through.
Author:
Andra Nechita
![Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ginette-claudette-ones-to-watch.jpg)
Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]
February 13, 2019
"It's no secret a lot of my influence comes from '90s R&B."
Author:
Anna Scholfield
![Calpurnia Stars in Nostalgia-Inducing Weezer Video for "Take On Me"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/calpurnia-weezer-ones-to-watch-2.jpeg)
Calpurnia Stars in Nostalgia-Inducing Weezer Video for "Take On Me"
February 13, 2019
"Calpurnia has covered Weezer in the past and I'm really honored that they asked us to do this."
Author:
Maxamillion Polo
![Meet The Man Behind Troye Sivan's Smash Pop Hit, "My My My!" [ANATOMY OF A SONG]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/brett-mclaughlin-ones-to-watch-5.jpg)
Meet The Man Behind Troye Sivan's Smash Pop Hit, "My My My!" [ANATOMY OF A SONG]
February 12, 2019
"To get to experience bucket list moments with one of your best friends who stands for something so powerful...it's so incredible. "
Author:
Anna Scholfield
![Multi-Instrumentalist Talos Revives Us with His Eclectic 'Far Out Dust' Album [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/talos-ones-to-watch.jpg)
Multi-Instrumentalist Talos Revives Us with His Eclectic 'Far Out Dust' Album [Q&A]
February 12, 2019
"Longevity. Everything else is just noise. If your music can stand the test of time and if you continue to persist, then that in my eyes is success."
Author:
Alissa Arunarsirakul
![Donna Missal Takes to the Director's Chair for the Haunting "Jupiter" Video](https://s3-us-west-2.amazonaws.com/onestowatch-v2/donna-missal-ones-to-watch-2.jpeg)
Donna Missal Takes to the Director's Chair for the Haunting "Jupiter" Video
February 12, 2019
Donna Missal is living up to her reputation as a rising artist who never ceases to surprise and impress.
Author:
Maxamillion Polo
![Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Ivory-Layne-Ones-To-Watch-Thumbnail.jpg)
Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]
February 12, 2019
Feminine strength and an inspiring vulnerability saturate the lyrics, acknowledging that a woman is no less independent in yearning for love.
Author:
Dana Jacobs
![Yoke Lore - "Fake You" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yoke-lore-live-ones-to-watch_1562627475.gif)
Yoke Lore - "Fake You" [Live + Interview] | All Eyes On
February 11, 2019
All Eyes On the one and only Ones To Watch and Taylor Swift - approved Yoke Lore.
Author:
Maxamillion Polo
![Conan Gray Takes You to "The Other Side" with Sweet Bedroom Melodies](https://s3-us-west-2.amazonaws.com/onestowatch-v2/conan-gray-ones-to-watch.jpg)
Conan Gray Takes You to "The Other Side" with Sweet Bedroom Melodies
February 9, 2019
At only 19 years old, indie pop singer-songwriter Conan Gray has truly taken the Internet by storm.
Author:
Alissa Arunarsirakul
![thomTide's "flowerField" is an Impressive Display of His Haunting Vocal Cadence](https://s3-us-west-2.amazonaws.com/onestowatch-v2/thomtide otw_1612915149.jpg)
thomTide's "flowerField" is an Impressive Display of His Haunting Vocal Cadence
February 9, 2021
San Diego native thomTide has one of the most unique voices in contemporary pop.
Author:
Tyler Borland
![Là˜Là˜'s Got Some Thoughts on Love on "Hate U"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/LOLO Ones to Watch smaller_1596824713.jpg)
Là˜Là˜'s Got Some Thoughts on Love on "Hate U"
August 7, 2020
Là˜Là˜ is back with "Hate U." An alt-pop tune injected with heartbreak and a bit of classic 2000s angst.
Author:
Precious Kato
![Yeek Gets Cash Money and Us in Our Feels With "$$$$"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yeek-$$$$-1690763904.jpeg)
Yeek Gets Cash Money and Us in Our Feels With "$$$$"
July 28, 2023
“$$$$” doesn’t stray far from Yeek’s signature ability to marry pop and moody R&B.
Author:
Jazmin Kylene
![Pink Roses' EP "=" Is an Emotional Soundtrack to the Lives We Once Lived](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Dave Fontenot copy_1610723445.jpg)
Pink Roses' EP "=" Is an Emotional Soundtrack to the Lives We Once Lived
January 15, 2021
Pink Roses' latest EP "=" is an emotional soundtrack to a life we want to live again.
Author:
DJ Connor
![Vincint Lights Up Top That Track's Celebrating Black Music Series](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Top That Track - otw_1597688605.jpg)
Vincint Lights Up Top That Track's Celebrating Black Music Series
August 17, 2020
This week, rising pop artist Vincint joins Top That Track for a hilarious episode.
Author:
Precious Kato
![TZAR Is "What Ur Looking For" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/tzar_1600457319.jpg)
TZAR Is "What Ur Looking For" [Premiere]
September 18, 2020
For an artist so new, TZAR seems to have a learned understanding of the creative process.
Author:
DJ Connor
![Arlo Parks Peers Into Our Hearts and Diaries in 'My Soft Machine'](https://s3-us-west-2.amazonaws.com/onestowatch-v2/arlo-parks-soft-machine-1685467770.jpeg)
Arlo Parks Peers Into Our Hearts and Diaries in 'My Soft Machine'
May 30, 2023
“I’m giddy, I’m crying, I’m grinning, I’m throwing myself around this apartment, I’m on fire, I’m terrified, I’m feeling everything right now.”
Author:
Jazmin Kylene
![Kacey Musgraves' 'star-crossed' Is More Than a Break-Up Album](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kacey-musgraves-star-crossed_1632432398.jpeg)
Kacey Musgraves' 'star-crossed' Is More Than a Break-Up Album
September 23, 2021
This is an album about heartbreak and loneliness, growth and change.
Author:
Taylor Schutt
Là˜Là˜ is Redefining Bedroom Pop With Her Performance of "Dead Inside" [Premiere]
July 8, 2020
Since releasing her debut single, "Yours," in 2018, Toronto native Là˜Là˜ has been on our radar. "Yours", a catchy pop breakup song, was the perfect vessel for Là˜Là˜ to arrive in. Her style of relatable pop bops have helped her gain the attention of fans all over the world. She released her debut EP, Sweater Collection, in 2019 and is back with new music ahead of her debut album. "Dead Inside" was released last month and speaking on the song, Là˜Là˜ said:"From the title, you'd probably think Dead Inside is a sad song, but it's not. It's about feeling a glimmer of hope at a time where I really didn't think I'd be able to feel anything ever again. Kinda like that first breath of fresh air, when you hadn't even noticed you were holding your breath in the first place. I wrote it about a time in my life where I quite literally felt dead inside. I was putting on a smile and going through the motions of every day life, but I felt empty. Then I met someone who reminded me what it felt like to be 'me'. I don't know how it happened but all of a sudden I woke up - they made me feel alive again. I wrote this song as a thank you to them.Today, we are lucky enough to be premiering a special performance of "Dead Inside." "Normally, my songs are created in writing sessions/collaborations. I wrote this song alone in my bedroom, so I thought it would be fitting to sing it live in my bedroom. Since we couldn't have socially distanced properly in my room at home, I ended up recording it at my friend Justin's (@ThatGoodGraphic's) studio in Toronto. And I even got to bring my bed lol." Check out the performance below and check back for more from Là˜Là˜ in the future.
![SÅl's "Badside" Is Nostalgic, Introspective, and Infectious](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sol_1601402918.jpg)
SÅl's "Badside" Is Nostalgic, Introspective, and Infectious
September 29, 2020
New York native SÅl has a knack for creating unique and memorable pop music.
Author:
Tyler Borland