From the Site
![Is Malu Trevejo Just an Influencer or an Embodiment of the American Dream? [INTERVIEW]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/malu-trevejo-ones-to-watch-3.jpeg)
Is Malu Trevejo Just an Influencer or an Embodiment of the American Dream? [INTERVIEW]
February 13, 2019
Her most recent single, "Como TຠMe Quieres," is a bilingual sensation with all the hallmarks of a crossover hit.
Author:
Maxamillion Polo
![Sam Setton Embarks on a Emotional Reflection That "Hurts So Much" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sam-setton-ones-to-watch-2.jpg)
Sam Setton Embarks on a Emotional Reflection That "Hurts So Much" [PREMIERE]
February 13, 2019
This is a super emotional song for me, inspired by a tough breakup I went through.
Author:
Andra Nechita
![Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ginette-claudette-ones-to-watch.jpg)
Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]
February 13, 2019
"It's no secret a lot of my influence comes from '90s R&B."
Author:
Anna Scholfield
![Calpurnia Stars in Nostalgia-Inducing Weezer Video for "Take On Me"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/calpurnia-weezer-ones-to-watch-2.jpeg)
Calpurnia Stars in Nostalgia-Inducing Weezer Video for "Take On Me"
February 13, 2019
"Calpurnia has covered Weezer in the past and I'm really honored that they asked us to do this."
Author:
Maxamillion Polo
![Meet The Man Behind Troye Sivan's Smash Pop Hit, "My My My!" [ANATOMY OF A SONG]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/brett-mclaughlin-ones-to-watch-5.jpg)
Meet The Man Behind Troye Sivan's Smash Pop Hit, "My My My!" [ANATOMY OF A SONG]
February 12, 2019
"To get to experience bucket list moments with one of your best friends who stands for something so powerful...it's so incredible. "
Author:
Anna Scholfield
![Multi-Instrumentalist Talos Revives Us with His Eclectic 'Far Out Dust' Album [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/talos-ones-to-watch.jpg)
Multi-Instrumentalist Talos Revives Us with His Eclectic 'Far Out Dust' Album [Q&A]
February 12, 2019
"Longevity. Everything else is just noise. If your music can stand the test of time and if you continue to persist, then that in my eyes is success."
Author:
Alissa Arunarsirakul
![Donna Missal Takes to the Director's Chair for the Haunting "Jupiter" Video](https://s3-us-west-2.amazonaws.com/onestowatch-v2/donna-missal-ones-to-watch-2.jpeg)
Donna Missal Takes to the Director's Chair for the Haunting "Jupiter" Video
February 12, 2019
Donna Missal is living up to her reputation as a rising artist who never ceases to surprise and impress.
Author:
Maxamillion Polo
![Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Ivory-Layne-Ones-To-Watch-Thumbnail.jpg)
Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]
February 12, 2019
Feminine strength and an inspiring vulnerability saturate the lyrics, acknowledging that a woman is no less independent in yearning for love.
Author:
Dana Jacobs
![Yoke Lore - "Fake You" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yoke-lore-live-ones-to-watch_1562627475.gif)
Yoke Lore - "Fake You" [Live + Interview] | All Eyes On
February 11, 2019
All Eyes On the one and only Ones To Watch and Taylor Swift - approved Yoke Lore.
Author:
Maxamillion Polo
![Conan Gray Takes You to "The Other Side" with Sweet Bedroom Melodies](https://s3-us-west-2.amazonaws.com/onestowatch-v2/conan-gray-ones-to-watch.jpg)
Conan Gray Takes You to "The Other Side" with Sweet Bedroom Melodies
February 9, 2019
At only 19 years old, indie pop singer-songwriter Conan Gray has truly taken the Internet by storm.
Author:
Alissa Arunarsirakul
![Meet KATSEYE, the Global Girl Group Making a "Debut" For the History Books](https://s3-us-west-2.amazonaws.com/onestowatch-v2/k_a_t_s_e_y_e-debut-1721063320.jpg)
Meet KATSEYE, the Global Girl Group Making a "Debut" For the History Books
July 15, 2024
It’s safe to say that KATSEYE’s debut has been polished, model, perfect, even.
Author:
Riley Noland
![INJI and Flyana Boss Embark on an International Girl Summer Anthem in "NICE TO MEET YA"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/inji-flyana-boss-nice-to-meet-ya-1721151575.jpg)
INJI and Flyana Boss Embark on an International Girl Summer Anthem in "NICE TO MEET YA"
July 16, 2024
INJI and Flyana Boss' collaboration is one of uninhibited luxury.
Author:
Jazmin Kylene
![keshi Aims to Get People Moving With "Say," Announces Sophomore Album 'Requiem'](https://s3-us-west-2.amazonaws.com/onestowatch-v2/keshi-say-requiem-1721237807.jpeg)
keshi Aims to Get People Moving With "Say," Announces Sophomore Album 'Requiem'
July 17, 2024
“Say” is a lightweight love ballad that elicits a full-body groove.
Author:
Jazmin Kylene
![Remi Wolf Attempts a Series of Pop Acrobatics in 'Big Ideas' and Flawlessly Sticks the Landing](https://s3-us-west-2.amazonaws.com/onestowatch-v2/remi-wolf-big-ideas-1721279927.jpg)
Remi Wolf Attempts a Series of Pop Acrobatics in 'Big Ideas' and Flawlessly Sticks the Landing
July 18, 2024
"I wrote these songs about love, lust, anger, fantasies, harsh realities, vices, low lows, and high highs."
Author:
Giselle Libby
![flowerovlove Conjures a Love Spell in "Breaking News"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/flowerovlove-breaking-news-1721667978.jpg)
flowerovlove Conjures a Love Spell in "Breaking News"
July 22, 2024
“I wanted to feel something lovey-dovey, so I wanted to manifest feelings through a song.”
Author:
Jazmin Kylene
![Role Model and the Bittersweet Catharsis of 'Kansas Anymore'](https://s3-us-west-2.amazonaws.com/onestowatch-v2/role-model-kansas-anymore-1721680451.jpg)
Role Model and the Bittersweet Catharsis of 'Kansas Anymore'
July 22, 2024
In his sophomore effort, Role Model pens a love letter to himself, and, in turn, demonstrates his ability to create a beautiful, uplifting piece of art from a place of melancholy.
Author:
Tatum Van Dam
Chloe Tang's 'POISONALITY' EP Is the Antidote to Feeling Stuck [Q&A]
July 22, 2024
‘POISONALITY’ is a fierce testimonial, a venom-filled reality check driven by Chloe Tang's fearless voice and lyrics.
Author:
DJ Connor
![NIKI Crushes Deep in New Single “Tsunami,” Further Surfaces Forthcoming Album ‘Buzz’](https://s3-us-west-2.amazonaws.com/onestowatch-v2/niki-tsunami-1722267901.jpg)
NIKI Crushes Deep in New Single “Tsunami,” Further Surfaces Forthcoming Album ‘Buzz’
July 29, 2024
“Tsunami” is an unguarded telling of a crush in motion—its realization, coping, and enjoyment.
Author:
René Cobar
![XG Embrace Their Alien Personas in the Technicolor “SOMETHING AIN'T RIGHT”](https://s3-us-west-2.amazonaws.com/onestowatch-v2/xg-something-aint-right-1722280037.jpeg)
XG Embrace Their Alien Personas in the Technicolor “SOMETHING AIN'T RIGHT”
July 29, 2024
Quirky and avant-garde, effortlessly cool and eccentric, XG is the future of international pop.
Author:
Jazmin Kylene
![Nessa Barrett Signals the Start of a New Era With "PASSENGER PRINCESS"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/nessa-barrett-passenger-princess-1722354897.jpg)
Nessa Barrett Signals the Start of a New Era With "PASSENGER PRINCESS"
July 30, 2024
"'Passenger Princess' represents the intense honeymoon phase when you first enter in a new relationship."
Author:
Alessandra Rincon