From the Site
![Cavetown Revisits the Arresting World of "Devil Town"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cavetown-ones-to-watch-2.jpeg)
Cavetown Revisits the Arresting World of "Devil Town"
January 14, 2019
Centered around the divorce of Skinner's parents, "Devil Town" has long existed as one of his back catalog's most personal and powerful works.
Author:
Maxamillion Polo
![Cub Sport Revisits Their First Love Story in the Ethereal "Party Pill" Video](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cub-sport-ones-to-watch-3.jpeg)
Cub Sport Revisits Their First Love Story in the Ethereal "Party Pill" Video
January 11, 2019
"So, I finally turned the pain of those years into something beautiful and it feels like I'm setting myself free."
Author:
Maxamillion Polo
![I DONT KNOW HOW BUT THEY FOUND ME Uncovers a Long-Forgotten "Choke" Video](https://s3-us-west-2.amazonaws.com/onestowatch-v2/i-dont-know-how-but-they-found-me-ones-to-watch-2.jpeg)
I DONT KNOW HOW BUT THEY FOUND ME Uncovers a Long-Forgotten "Choke" Video
January 11, 2019
While we are left trying to piece together the perplexing, out-of-time music video, we certainly cannot deny iDKHOW's charm and infectious nature.
Author:
Maxamillion Polo
![Iceland's Và¶k Brings Us Addictive Electro-Pop Masterpiece "Erase You" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/vok-ones-to-watch.jpg)
Iceland's Và¶k Brings Us Addictive Electro-Pop Masterpiece "Erase You" [PREMIERE]
January 11, 2019
"'Erase You' is a song about a person who pushed me off the edge to a point when all I wanted to do was to erase them from my life."
Author:
Kayla Hefter
![Grady and Whethan Provide the Cinematic Score for Hookup Culture in "Only One"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/grady-ones-to-watch-2.jpeg)
Grady and Whethan Provide the Cinematic Score for Hookup Culture in "Only One"
January 11, 2019
"It's the theme music to casual hookup culture, where both parties involved would just rather only put their feet into relationships."
Author:
Maxamillion Polo
![Sasha Sloan | Quick 6 Interview](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sasha-sloan-ones-to-watch.jpg)
Sasha Sloan | Quick 6 Interview
January 10, 2019
Self-described "sad girl" and melancholic millennial voice Sasha Sloan is an emo pop star in the making.
Author:
Maxamillion Polo
![LÉON and Grey Join Forces in the Inimitably Infectious "Want You Back"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/leon-ones-to-watch-2.jpeg)
LÉON and Grey Join Forces in the Inimitably Infectious "Want You Back"
January 10, 2019
+ Be sure to keep an eye peeled for exciting LÉON announcements to come!
Author:
Maxamillion Polo
![A Miniature Zak Abel Makes for a Great Lover in the Saweetie-Assisted "You Come First" Video](https://s3-us-west-2.amazonaws.com/onestowatch-v2/zak-abel-ones-to-watch.gif)
A Miniature Zak Abel Makes for a Great Lover in the Saweetie-Assisted "You Come First" Video
January 10, 2019
Abel returns with a music video that puts to bed any debate at what "You Come First" could have been possibly been alluding to.
Author:
Maxamillion Polo
![Charlotte Cardin's "Drive" Is a Mesmerizing Excursion Worth Taking](https://s3-us-west-2.amazonaws.com/onestowatch-v2/charlotte-cardin-drive-ones-to-watch-2.jpeg)
Charlotte Cardin's "Drive" Is a Mesmerizing Excursion Worth Taking
January 9, 2019
There is a mystical quality to Charlotte Cardin's jazz-infused pop.
Author:
Maxamillion Polo
![Jordan Tariff Leaves His Old Self Behind in Moody Visual for "Warning Shot" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jordan-tariff-ones-to-watch-2.jpeg)
Jordan Tariff Leaves His Old Self Behind in Moody Visual for "Warning Shot" [PREMIERE]
January 9, 2019
"We wanted it to look and feel isolating, the way a lot of us feel in tough times of our lives. But ultimately strong and ready to take on whatever lies ahead."
Author:
Maxamillion Polo
![Cavetown Revisits the Arresting World of "Devil Town"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cavetown-ones-to-watch-2.jpeg)
Cavetown Revisits the Arresting World of "Devil Town"
January 14, 2019
Centered around the divorce of Skinner's parents, "Devil Town" has long existed as one of his back catalog's most personal and powerful works.
Author:
Maxamillion Polo
![Tate McRae's "she's all i wanna be" Is All I Wanna Listen to](https://s3-us-west-2.amazonaws.com/onestowatch-v2/tate-mcrae-shes-all-i-wanna-be_1644256825.jpeg)
Tate McRae's "she's all i wanna be" Is All I Wanna Listen to
February 7, 2022
"she's all i wanna be" is a sadly relatable confession in the guise of a pop stunner.
Author:
Tatum Van Dan
![Isabel LaRosa Casts a Spell on Us in ‘YOU FEAR THE GOD THAT LOVES YOU’](https://s3-us-west-2.amazonaws.com/onestowatch-v2/isabel-larosa-you-fear-the-god-that-loves-you-1679680055.jpeg)
Isabel LaRosa Casts a Spell on Us in ‘YOU FEAR THE GOD THAT LOVES YOU’
March 24, 2023
‘YOU FEAR THE GOD THAT LOVES YOU’ is wrapped in an intoxicating cocktail of teenage angst and a fog of conflicting religious imagery.
Author:
Maxamillion Polo
![Joji Takes His Sound to Intergalactic Heights with Calming "Sanctuary"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Joji-Ones-to-Watch-2_1560796806.png)
Joji Takes His Sound to Intergalactic Heights with Calming "Sanctuary"
June 17, 2019
For three minutes flat, "Sanctuary" gently lifts you out of reality and envelopes you in a zero-gravity space.
Author:
Jess Myers
Sadie Jean Wears Her Heartbreak on Her Sleeve on the Viral "WYD Now?"
December 24, 2021
"WYD Now?" forces listeners to reflect on their own personal journies of love and heartbreak.
Author:
Nathan Ahamed
![Noah Kahan Is The King of Relatability in Latest Single, "Mess"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/noah-kahan-ones-to-watch-6.jpg)
Noah Kahan Is The King of Relatability in Latest Single, "Mess"
March 4, 2019
Teasing his forthcoming debut album, "Mess" is an ode to the chaotic time in young adulthood that begs for a sense of normalcy.
Author:
Anna Scholfield
![Clairo's "Bubble Gum" and "Sis" Showcase the Early Promise of an Anti-Pop Star](https://s3-us-west-2.amazonaws.com/onestowatch-v2/clairo-ones-to-watch-2.jpeg)
Clairo's "Bubble Gum" and "Sis" Showcase the Early Promise of an Anti-Pop Star
February 25, 2019
Taken together, "Bubble Gum" and "Sis" are akin to a timeline of an artist finding their voice, a voice that would come to charm the world over.
Author:
Maxamillion Polo
![Chappell Roan's "Casual" Is a Stirring Pop Stunner That's Hard Not to Get Hooked On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/chappel-roan-casual-1667329630.jpg)
Chappell Roan's "Casual" Is a Stirring Pop Stunner That's Hard Not to Get Hooked On
November 1, 2022
"Casual" serves as yet another indicator of Roan's inevitable rise to stardom.
Author:
Giselle Libby
![Sub Urban Enlists BENEE For the Ominous "Uh Oh," Announces Debut Album 'Hive'](https://s3-us-west-2.amazonaws.com/onestowatch-v2/suburban-benee-uh-oh_1650639099.jpeg)
Sub Urban Enlists BENEE For the Ominous "Uh Oh," Announces Debut Album 'Hive'
April 22, 2022
The artist's haunting vision for pop never fails to hit its target.
Author:
Maxamillion Polo
![Meet Jayli Wolf, the Queer Indigenous Survivor of a Doomsday Cult](https://s3-us-west-2.amazonaws.com/onestowatch-v2/JAYLI-WOLF-wild whisper_1624566535.jpg)
Meet Jayli Wolf, the Queer Indigenous Survivor of a Doomsday Cult
June 24, 2021
"I finally have the courage to use my voice to tell these stories."
Author:
Ruby Scott / Jayli Wolf