From the Site
![Experimental Genius Absofacto Is a Game Changer in Modern Radio [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/absofacto-ones-to-watch-5_1563506706.jpg)
Experimental Genius Absofacto Is a Game Changer in Modern Radio [Q&A]
July 17, 2019
His breakout hit single, "Dissolve" is more than enough to convince you that Absofacto is truly a game changer in modern radio.
![Make the First Move With Harrison Sands' "Open Doors" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/harrison-sands-ones-to-watch-2_1563299432.png)
Make the First Move With Harrison Sands' "Open Doors" [PREMIERE]
July 16, 2019
"It really is a plea for the woman to take charge, and remove any and all doubt from the situation, because consent is sexy, and a topic that many men could use a lesson in."
Alec Benjamin's "Jesus In LA" Is for Anyone Who Has Ever Felt Lost
July 16, 2019
"When I first got to LA I thought that I was going to finally find the happiness that I had always been looking for..."
Noah Mac Single-Handedly Birthed 'Pretty Boy' Out of A Shed
July 15, 2019
At age 15, Noah Mac re-emerges from his shed with an astounding 14-track debut LP that he wrote, produced, mixed, and delivered himself.
![Don't Turn Your Back on Nova Moura's Acoustic R&B-Flavored "You're Dumb" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/nova-ones-to-watch-2_1563212377.png)
Don't Turn Your Back on Nova Moura's Acoustic R&B-Flavored "You're Dumb" [PREMIERE]
July 15, 2019
Finding inspiration from The Weeknd and Frank Ocean, "You're Dumb" is a hypnotizing R&B track that digs deep.
Isaac Dunbar's 'balloons don't float here' Is an Ominous & Alluring Debut for the Young Artist
July 12, 2019
The way in which Dunbar infuses an at times unnerving element to tracks that have no right being this infectious is not dissimilar to Billie Eilish's own brand of ominous pop.
Alexander 23 Released a New Track And We're Anything But "Sad"
July 12, 2019
The rising indie-pop artist has delivered yet another bop-able song that makes us reflect on our own relationships and fall head first into his intoxicating sound.
![Good Girls Do "Bad Things" in Lizzy Land's Surreal Slo-Mo Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lizzy-land-ones-to-watch-crop_1562870078.JPG)
Good Girls Do "Bad Things" in Lizzy Land's Surreal Slo-Mo Video [PREMIERE]
July 11, 2019
"It's a relationship with a person, a substance, a moment that you can't let go and a feeling that might fuel the fire for now, but eventually dies out."
Freya Ridings' "Castles" Music Video Is A Monochrome Masterpiece
July 10, 2019
The utter strength of her empowering melody seems to draw her skywards, symbolizing her ability to rise from the ashes of a destructive relationship.
flor Explores Human Connection in the Heavenly "ley lines"
July 10, 2019
"The more we're able to connect these anchors, the more we can trust ourselves, be unshakeable, and find happiness, regardless of the push and pull of the world around us."
Magdalena Bay Explores Intrinsic Human Nature in Their Second Double-Release This Month
October 21, 2025
One of the leading innovators in pop music,“Human Happens” and “Paint Me A Picture” only strengthen Magdalena Bay's claim to fame.
![april june Releases Dreamy “afterparty” EP [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/20250727__l_m__april_june_00170__sony-1761251741.jpg)
april june Releases Dreamy “afterparty” EP [Q&A]
October 24, 2025
From drawing inspiration from film to exposing her most vulnerable thoughts, the 6 track collection evokes a visceral reaction from the very first moment.
![Dev Lemons talks Debut Album SURFACE TENSION, Upcoming Tour, and Artificial Moon Theory [Q+A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/dev-lemons-20250626_copy-1761409467.png)
Dev Lemons talks Debut Album SURFACE TENSION, Upcoming Tour, and Artificial Moon Theory [Q+A]
October 25, 2025
Dancing between alternative emo rock and pop, Dev explores heartache, anger, and confidence, all while being loud and unapologetic.
![Jack Kane's Latest EP Is An ...Obvious... Hit [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/j_a_c_k_k_a_n_e_landscape_credit-_toni_howard-1761590259.jpg)
Jack Kane's Latest EP Is An ...Obvious... Hit [Q&A]
October 27, 2025
His latest EP, Obvious, dolls out a dose of heartache and anxious behaviors that meshes into a menagerie of pop goodness.
Storm Ford's Down Payment EP Is A Striking Analysis of Emotional Investments
October 29, 2025
Storm is on an exciting trajectory that also includes supporting R&B powerhouse Isaia Huron in New York City this past September.
Eli Is Pop's Next Stage Girl (of Our Dreams)
November 2, 2025
With co-signs from artists like Doechii, Lizzy McAlpine, and Meghan Trainor, Eli has been using TikTok as her own personal audition to be the next big pop star.
![BENEE's 'Ur An Angel I'm Just Particles' Is Existentialism in A Pop Package [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/album_release_press_photo4(_credit__jorge_rico)-1762568616.jpg)
BENEE's 'Ur An Angel I'm Just Particles' Is Existentialism in A Pop Package [Q&A]
November 7, 2025
The album is a fiery step into new sounds and perspective for the New Zealand-born, LA-based artist.
Annabelle Dinda Explores the Frustration of the Female Experience in "The Hand"
November 9, 2025
Skyrocketing to TikTok virality, "The Hand" has touched listeners worldwide.
![Getting to Know the Nine Lives of dacelynn [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/unnamed(1)-1765560733.jpg)
Getting to Know the Nine Lives of dacelynn [Q&A]
December 12, 2025
Unfurling their impending EP, nine lives, one introspective lullaby at a time, we seem to get to know the Texas-born, LA-based artist more and more like an old friend with each track.
Naomi Scott Is Hopelessly In Regret with "Sweet Nausea"
November 12, 2025
Building out an immersive, retro pop landscape from a high caliber lineup of singles, “Sweet Nausea” blows a sweet kiss to the ‘80s