From the Site
Who Is Salty?
April 3, 2025
With her signature blend of bold melodies and feel-good anthems, Salty is carving out her own space in pop music—one confidence-boosting song at a time.
Author:
Camila Roa
Kita Alexander Provides a Moment of Indulgent Pop Respite in "Press Pause" [Q&A]
April 3, 2025
"'Press Pause' is about the quiet power of being present for someone when their world feels like it’s falling apart."
Author:
DJ Connor
Beach Bunny Wrestles with Self-Doubt in Lively New Single “Tunnel Vision”
April 2, 2025
Bouncing back with their energetic new single, Beach Bunny has made waves with “Tunnel Vision," the latest glimpse into their upcoming third album of the same name.
Author:
Lucy Ward
Alejandro Aranda Returns With Acoustic Single “Meant to Be”
March 28, 2025
From dishwasher, to American Idol runner up, to releasing music under his previous name Scarypoolparty, Alejandro Aranda’s career has been a whirlwind journey.
Author:
Rebeccah Blau
Ella Vos Imagines a World for the Girls in her New Single “National Anthem”
March 28, 2025
The LA native’s extensive discography explores a range of taboo topics, from postpartum depression to divorce, and more.
Author:
Giselle Libby
Meet vera and Her Ethereal, Retrospective “wrong place, wrong timing”
March 28, 2025
“wrong place, wrong timing” is a bittersweet reflection on love and loss, with a gorgeous soundscape to set the scene
Author:
Giselle Libby
Gilanares Explores Self-Destruction On Stimulating Single "F33D TH3 B3AST"
March 26, 2025
"I want this song to encourage people to explore their own 'beast," explains Gilanares
Author:
Ally Rincon
Matt Maltese Yearns For Beloved On New Single "Pined For You My Whole Life"
March 25, 2025
Rooted in classic soul and Motown influences, the track channels grand, yearning emotion through lush instrumentation and Maltese's signature heartfelt lyricism.
Author:
Ally Rincon
Cameron Whitcomb Chats “Hundred Mile High”, American Idol, And Taking Accountability (Q+A)
March 25, 2025
One of Spotify’s Top Artists to Watch for 2025, Whitcomb is an artist who rejects the notion that his past will define him, and one looking to provide relief for those listening enduring their own trials and tribulations.
Author:
Noah Wade
Isabel LaRosa Gives a Glimpse Into Her Debut Album 'Raven' With New Single “Cry For You”
March 24, 2025
"Cry For You" touches on a feeling a lot of people sadly know all too well.
Author:
Uchechi Adeboye
Burry Is Tired of Blaming Astrology in “Scorpio Sun”
June 20, 2025
Rising pop artist Burry explores queer culture in this indie tune.
Author:
Rebeccah Blau
Chloe Star's EP Apt. 1101 Is A Battlecry of Alt-Pop Bravado
July 15, 2025
Apt. 1101 is a well-rounded sophomore EP, short and sweet – with enough range of what Star excels at, transcending genre norms by challenging what we expect a modern rocker to sound like and making it so much better.
Author:
Hillary Safadi
We May Have the Hottest Song of the Summer with Ashley Mehta´s “Heat”
August 4, 2025
With her latest release “Heat," we should have all seen the signs that something boiling hot was coming.
Author:
Daniela Waizel Rule
Joyful Resistance: Corook at OTW Pride
June 25, 2025
Earlier this month, OnesToWatch brought together a small group of artists and friends for a Pride celebration that felt like one big love letter to queer creativity.
Author:
Ariana Tibi
Fall Into the Trance of Charlotte OC's 'Seriously Love, Go Home' [Q&A]
July 21, 2025
We’ve had a sonic crush on Charlotte OC since we caught her at a distant pre-pandemic SXSW set.
Author:
DJ Connor
Laufey Conquers Insecurity in "Snow White"
August 13, 2025
It’s only a matter of time before Laufey’s third studio album is out in the world.
Author:
Rebeccah Blau
BEL Reflects on Modern Dating in New Single “Amor”
August 8, 2025
Singer-songwriter BEL explores the complexities of desire in her latest bilingual single “Amor.”
Author:
Rebeccah Blau
Romy Mars Is Tired of Stroking Your Fragile "Ego"
August 12, 2025
Mars masks a pointed resentment under the veneer of a carefree, summery bop.
Author:
Alessandra Rincon
Gatlin Reflects on Her Doubts and Depression in “Pipe Dream” and “Happy”
August 13, 2025
Pop songstress Gatlin has never been one to hide her feelings.
Author:
Rebeccah Blau
Meg Smith Calls In Molly Grace and MARIS for Girls Just Wanna Be Famous(er)
August 4, 2025
The collab transforms Meg’s anthem into a sparkling celebration of friendship, fame, and rising femme-forward pop.
Author:
Chancey Stefanos