From the Site
![Is Malu Trevejo Just an Influencer or an Embodiment of the American Dream? [INTERVIEW]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/malu-trevejo-ones-to-watch-3.jpeg)
Is Malu Trevejo Just an Influencer or an Embodiment of the American Dream? [INTERVIEW]
February 13, 2019
Her most recent single, "Como TຠMe Quieres," is a bilingual sensation with all the hallmarks of a crossover hit.
![Sam Setton Embarks on a Emotional Reflection That "Hurts So Much" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sam-setton-ones-to-watch-2.jpg)
Sam Setton Embarks on a Emotional Reflection That "Hurts So Much" [PREMIERE]
February 13, 2019
This is a super emotional song for me, inspired by a tough breakup I went through.
![Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ginette-claudette-ones-to-watch.jpg)
Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]
February 13, 2019
"It's no secret a lot of my influence comes from '90s R&B."
Calpurnia Stars in Nostalgia-Inducing Weezer Video for "Take On Me"
February 13, 2019
"Calpurnia has covered Weezer in the past and I'm really honored that they asked us to do this."
![Meet The Man Behind Troye Sivan's Smash Pop Hit, "My My My!" [ANATOMY OF A SONG]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/brett-mclaughlin-ones-to-watch-5.jpg)
Meet The Man Behind Troye Sivan's Smash Pop Hit, "My My My!" [ANATOMY OF A SONG]
February 12, 2019
"To get to experience bucket list moments with one of your best friends who stands for something so powerful...it's so incredible. "
![Multi-Instrumentalist Talos Revives Us with His Eclectic 'Far Out Dust' Album [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/talos-ones-to-watch.jpg)
Multi-Instrumentalist Talos Revives Us with His Eclectic 'Far Out Dust' Album [Q&A]
February 12, 2019
"Longevity. Everything else is just noise. If your music can stand the test of time and if you continue to persist, then that in my eyes is success."
Donna Missal Takes to the Director's Chair for the Haunting "Jupiter" Video
February 12, 2019
Donna Missal is living up to her reputation as a rising artist who never ceases to surprise and impress.
![Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Ivory-Layne-Ones-To-Watch-Thumbnail.jpg)
Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]
February 12, 2019
Feminine strength and an inspiring vulnerability saturate the lyrics, acknowledging that a woman is no less independent in yearning for love.
![Yoke Lore - "Fake You" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yoke-lore-live-ones-to-watch_1562627475.gif)
Yoke Lore - "Fake You" [Live + Interview] | All Eyes On
February 11, 2019
All Eyes On the one and only Ones To Watch and Taylor Swift - approved Yoke Lore.
Conan Gray Takes You to "The Other Side" with Sweet Bedroom Melodies
February 9, 2019
At only 19 years old, indie pop singer-songwriter Conan Gray has truly taken the Internet by storm.
Matilda Marigolds Fights Suffoicating Emotion With the Joy of Small Moments in "BEEPBOOP"
April 18, 2025
"When I made 'BEEPBOOP_,' I was literally suffocating in emotion."
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Welcome to the End: Maren Morris’s New Single Backs LGBTQ+ Youth
July 21, 2025
Between dropping her new album Dreamsicle and releasing the hypnotic single “Welcome to the End,” Morris is inviting us into a world that feels as fresh as a sorbet at golden hour.
Lulu Simon Pens a Tender Piece of Hopeful Heartbreak in "Feel Better"
August 26, 2024
“Feel Better” is a melancholy fairy tale filled with as much hope as wistfulness.
The World Is Chloe Moriondo's 'Oyster' On Fourth Studio Album
April 9, 2025
'Oyster' is a thoughtful externalization of the songwriter's prolonged pent-up feelings attached to infatuation and heartbreak, meditations on vulnerability, envy, and, quite frankly, acting on bad ideas.
Who is Ella Monnery?
May 9, 2025
An electric force from the Kāpiti Coast to the world stage, Ella Monnery is rewriting the playbook on what it means to be a modern vocalist.
![Indy Finds True Blue Sense of Self in New EP “Fame is A Bedroom” [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/indy_yelich_fame_is_a_bedroom2-1754063374.jpg)
Indy Finds True Blue Sense of Self in New EP “Fame is A Bedroom” [Q&A]
August 1, 2025
From reflecting on toxic relationships in their many forms, to opening up about sharing her sister with the world from a young age, Indy sheds her skin in this pop-forward evaluation of her 20’s thus far.
Who Is Salty?
April 3, 2025
With her signature blend of bold melodies and feel-good anthems, Salty is carving out her own space in pop music—one confidence-boosting song at a time.
Alex Porat’s crushed! Is The Perfect Soundtrack for Crush Summer
June 28, 2025
The Canadian’s latest EP, crushed!, is here to provide the perfect soundtrack for summer 2025.
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Jazzie Young Welcomes the Uncertainty of New Love in Latest Single “It Could Be Good”
July 25, 2025
Young is known for her open, narrative lyrics, and “It Could Be Good” is no exception.
![Aidan Bissett's 'shut up and love me' Is Playful and Hypersensitive [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/screenshot2025-04-04_at12.48.44__p_m-1754606388.png)
Aidan Bissett's 'shut up and love me' Is Playful and Hypersensitive [Q&A]
August 7, 2025
The Tampa-born alt-indie artist dives deep in this debut.