From the Site
Celebrate the Season of Love with Bestfriend's "HEADSTART"
February 20, 2025
Upbeat and full of life, “HEADSTART” is just the anthem needed for new love and dancing around your bedroom after a perfect date.
Author:
Rebeccah Blau
Zoe Ko Taps Into Recession Pop on Smash Single "furr" Alongside Sophomore EP Announcement [Q&A]
February 19, 2025
The pop princess sits down with us to unveil her most creative project yet.
Author:
Giselle Libby
Susannah Joffe Basks in Romantic Bliss in “Sofia Coppola”
February 18, 2025
“Sofia Coppola” glows with dreamy femininity, building a synth-filled world of idolization and sapphic longing.
Author:
Chancey Stefanos
Addison Rae Sets the Stage For Pop Stardom in "High Fashion"
February 17, 2025
“High Fashion” is dynamic in every sense of the word.
Author:
Giselle Libby
Isabel LaRosa Faces the Fear of Leaving "Home" [Q&A]
February 17, 2025
LaRosa vulnerably explores nostalgia, growing up, and the struggle of leaving behind a familiar place for the sake of becoming the person you're meant to become.
Author:
Alessandra Rincon
Clara Le Bouar Pens an Ode to Platonic Love in "Silver"
February 17, 2025
"'Silver' is more than just a song - it's a love letter to my best friend, written during one of the hardest times in her life."
Author:
Alessandra Rincon
6arelyhuman and asteria Set the Scene Ablaze in 'Cute Songs For Gangsters'
February 14, 2025
Scene is so back!
Author:
Alessandra Rincon
Oklou Captures the Beauty of a Waking Dream in 'choke enough'
February 12, 2025
'choke enough' inserts an honest, lucid reflection into its heart, creating an ebb and flow that feels like a derailed memory.
Author:
Alessandra Rincon
Rachel Chinouriri and sombr Reignite the Initial Spark of “All I Ever Asked”
February 12, 2025
A great song stands the test of time and can take many forms.
Author:
Giselle Libby
corook Creates a Safe Space and Pop Gem in "THEY!"
February 12, 2025
"In a time when our identities are under constant attack... this song feels more vital than ever."
Author:
Alessandra Rincon
Riz La Vie Explores Emotional Intimacy in Heartbreaking "Napkins" Video [PREMIERE]
October 17, 2019
"This film is about perspective and life"
Author:
Bianca Brown
REI AMI Is the Saddest, Baddest Bitch [Q&A]
December 4, 2019
Co-signed by FINNEAS, REI AMI is an artist who revels in defying any and all expectations.
Author:
Maxamillion Polo
Ones To Watch Presents: Valley 'Lost In Translation' Tour
January 23, 2023
Catch the breakout indie pop band this spring!
Author:
Maxamillion Polo
Aidan Bissett Wants You to Know It's Okay to Be Alone [Q&A]
October 1, 2021
"I would hope that it inspires you to be your independent, wonderful self again."
Author:
EJ Saftner
keshi Loses Himself in the Irresistible Passion of "Touch"
February 4, 2022
"Touch" is irresistible and leaves us begging for keshi's long-awaited debut album.
Author:
Maxamillion Polo
16-Year-Old Tate McRae Is Destined to Become Pop Royalty
December 3, 2019
Come 2020, McRae is a name you will be seeing everywhere.
Author:
Matthew Rudas
Gracie Abrams' "Feels Like" Is a Touching Moment of Poignant Euphoria
October 1, 2021
Gracie's deeply affective songwriting feels truly timeless.
Author:
Maxamillion Polo
Alec Benjamin Delivers a Moving Rendition of an Eminem Classic With "Stan"
February 4, 2019
We officially stan Alec Benjamin.
Author:
Maxamillion Polo
Dive "head first" into Christian French's Intoxicating Pop Melodies [Q&A]
May 21, 2019
Ones To Watch chatted with Christian French about crushes, his recent tour with Quinn XCII, and of course, "head first."
Author:
Alissa Arunarsirakul
Ryan Mack Reminds Us It's Okay to Be "Only Human"
February 15, 2022
"Everybody can fall down and everyone can make mistakes but we will get back up."
Author:
DJ Connor