From the Site
Carter Vail Gives His Ex Their Just Desserts On Latest Single, "Baked Alaska"
November 16, 2024
“Baked Alaska,” further cements his reputation as an innovative and whimsical talent to watch in the pop world.
IDER Demands Bodily Autonomy in Indie Pop Anthem "Know How It Hurts"
November 16, 2024
The duo’s earnest voices accompanied by a driving beat turns a doomsday anthem into an anthem of hope and change.
Rachel Prancer is Going Anywhere But "backwards" on Captivating New Single
November 15, 2024
Prancer has a way with words and a vulnerability that allows listeners to feel a little less alone as they navigate all the complexities life throws at them.
-_min_kim@i.minkim(1)-1731456418.jpg)
Jacqui's "Mmm!" Captures Both Ends of her Self-Described "Two-faced" Sound
November 15, 2024
Convulsing between banter, rap and sweet singing, Jacqui creates a funky, post-academic dreamscape of pop.
Zoe Ko Laughs In The Face Of Misogyny On New Single "Lucky"
November 14, 2024
The native New Yorker continues to highlight the female experience on her latest alt-rock-tinged single and explores themes of authenticity and empowerment.
Brenn! Unleashes His Folk-Pop Sincerity in "Days on End"
November 14, 2024
At only 20 years old, one can only imagine what the future has in store for this rising folk-pop star.
“last night’s mascara” Is Griff’s Moment of Reckoning
November 13, 2024
Griff paints an innately human picture with the song's haunting and provocative sound.
Luna Luna Takes a Dance-Pop Approach to their Latin Roots in "Una Vez Más"
November 12, 2024
“Una Vez Más” combines Luna Luna’s familiar synth sound with the traditional drum and guacharaca sounds found in many cumbia songs.
mxmtoon Navigates Change and Its Complicated Feelings in 'liminal space'
November 4, 2024
mxmtoon captures all the good and bad of change and makes us all feel a little less alone in the turmoil of transition.
Debbii Dawson Crafts a Vintage Pop Earworm in "Walla Walla"
November 4, 2024
Dawson is truly the definition of One To Watch
Kacy Hill Pens a Love Letter to Music Itself in “You Know I Love You Still”
March 1, 2024
Kacy Hill is in full bloom.
Snow Wife Delivers a Sapphic Club Banger in "What Do Girls Do?
January 13, 2025
Snow Wife is starting 2025 off with an irresistible earworm.
Lyn Lapid Strives For Something Beyond the Surface in "i'll be happy when"
March 3, 2025
The single arrives ahead of Lapid's debut album 'BUZKILL.'
Max Leone Releases Stripped-Down Demo "in case (there's a change of heart)
January 5, 2021
Max Leone's new demo track "in case (there's a change of heart)" arrives on the heels of Leone's recently released single "5," which also demonstrates his style of being minimalist yet mesmerizing.
![Jordane Delivers a Transfixing Debut With "Walk" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jordane-walk_1631204839.jpg)
Jordane Delivers a Transfixing Debut With "Walk" [Premiere]
September 9, 2021
Jordane's music plays out with all the intimacy of a secret shared between friends.
Hollis Feels Larger Than Life on the Cathartic "Let Me Not"
September 24, 2021
"Let Me Not" rushes forward with a frenetic, infectious energy.
kate the dreamer Grapples With the Scars of Past Heartbreak in "familiar feeling"
August 4, 2022
“familiar feeling” feels like a secret kate the dreamer is finally sharing with the world.
Babebee Announces New EP With Dark & Personal Single, "VIDEO GAME"
October 7, 2023
The single, dropped alongside a mesmerizing music video, bends the boundaries of genre, furthering the imaginative genius of Babebee.
![Chloe Tang's 'POISONALITY' EP Is the Antidote to Feeling Stuck [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/p_o_i_s_o_n_a_l_i_t_y_press_photo1-1721690083.JPG)
Chloe Tang's 'POISONALITY' EP Is the Antidote to Feeling Stuck [Q&A]
July 22, 2024
‘POISONALITY’ is a fierce testimonial, a venom-filled reality check driven by Chloe Tang's fearless voice and lyrics.
NIKI Crushes Deep in New Single “Tsunami,” Further Surfaces Forthcoming Album ‘Buzz’
July 29, 2024
“Tsunami” is an unguarded telling of a crush in motion—its realization, coping, and enjoyment.