From the Site
IDER Demands Bodily Autonomy in Indie Pop Anthem "Know How It Hurts"
November 16, 2024
The duo’s earnest voices accompanied by a driving beat turns a doomsday anthem into an anthem of hope and change.
Rachel Prancer is Going Anywhere But "backwards" on Captivating New Single
November 15, 2024
Prancer has a way with words and a vulnerability that allows listeners to feel a little less alone as they navigate all the complexities life throws at them.
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Jacqui's "Mmm!" Captures Both Ends of her Self-Described "Two-faced" Sound
November 15, 2024
Convulsing between banter, rap and sweet singing, Jacqui creates a funky, post-academic dreamscape of pop.
Zoe Ko Laughs In The Face Of Misogyny On New Single "Lucky"
November 14, 2024
The native New Yorker continues to highlight the female experience on her latest alt-rock-tinged single and explores themes of authenticity and empowerment.
Brenn! Unleashes His Folk-Pop Sincerity in "Days on End"
November 14, 2024
At only 20 years old, one can only imagine what the future has in store for this rising folk-pop star.
“last night’s mascara” Is Griff’s Moment of Reckoning
November 13, 2024
Griff paints an innately human picture with the song's haunting and provocative sound.
Luna Luna Takes a Dance-Pop Approach to their Latin Roots in "Una Vez Más"
November 12, 2024
“Una Vez Más” combines Luna Luna’s familiar synth sound with the traditional drum and guacharaca sounds found in many cumbia songs.
mxmtoon Navigates Change and Its Complicated Feelings in 'liminal space'
November 4, 2024
mxmtoon captures all the good and bad of change and makes us all feel a little less alone in the turmoil of transition.
Debbii Dawson Crafts a Vintage Pop Earworm in "Walla Walla"
November 4, 2024
Dawson is truly the definition of One To Watch
Bella Poarch Makes a Sweet Pop Statement With “Sweet Delusion”
November 4, 2024
“Sweet Delusion” explores the concept of a love overdose and the blurred effects of its fumes.
JESSIA Reflects in New Anthem “Moved Around You”
April 6, 2025
JESSIA pulls you into the track's raw, emotional gravity using her signature blend of blunt honesty and addictive pop melodies.
Miso Extra Brings POP to Life in Debut Album “Earcandy” (Q&A)
May 19, 2025
For fans of bubblegum pop rejoice, we’ve found a new obsession for your listening pleasure.
The Beaches Navigate Heartbreak in New Single “Touch Myself”
June 27, 2025
Everyone’s favorite girl group, The Beaches, have done it yet again with their latest single, “Touch Myself,” an extremely candid take on a breakup.
KATSEYE Delivers a Collection of 'BEAUTIFUL CHAOS'
July 4, 2025
With 'BEAUTIFUL CHAOS,' KATSEYE redefines itself as a fearless, boundary-pushing group.
renforshort Takes Us Through ‘a girl's experience,’ Track by Track
June 16, 2025
‘a girls experience’ traces an alternative pop course through feelings of nostalgia, desperate crushes, and coming of age.
![P1Harmony Release Cheeky 8th Mini Album 'Duh!' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/،ع_p1_h_8_t_h_m_i_n_i__d__a_l_l1-1747694177.jpg)
P1Harmony Release Cheeky 8th Mini Album 'Duh!' [Q&A]
May 20, 2025
Ones To Watch had the opportunity to chat with the group about their artistic growth, recent tours, and other creative endeavors, and what they hope fans will take away from their music.
![Meet The Spins, the Unhinged but Self-Assured Jersey Band [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/our_new_album,“_left_behind”,_is_o_u_t_n_o_w_on_a_l_l_platforms_feels_so_unreal_and_good_to_finally_sh-1754612413.jpg)
Meet The Spins, the Unhinged but Self-Assured Jersey Band [Q&A]
August 8, 2025
Their album, 'Left Behind,' showcases the dynamic of true friends enjoying their creative journey.
Nate Sib's "keep it up" Positions Him as Pop Music's Next Great Disruptor
April 29, 2025
"keep it up" combines the energy of underground dance music with Sib's predilection for alternative pop experimentation.
![Luvcat Reflects on Debut LA Show and the Release of Fan Favorite “Lipstick” [Q+A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/d_s_c_f4357-1747176879.png)
Luvcat Reflects on Debut LA Show and the Release of Fan Favorite “Lipstick” [Q+A]
May 14, 2025
U.K. breakthrough artist Luvcat has landed in the U.S., bringing her raw, romantic energy to her growing cult-fanbase.
Sophia Stel Raises a Subtle Middle Finger to Social Media Influencer-ism in Her Latest Single
August 6, 2025
The artist’s new track “All My Friends are Models” evokes a sense of comfort in solitude, laying the introspective foundation for her upcoming EP, How To Win at Solitaire.