From the Site
SHOOP (Brandon Shoop) Launches His Solo Project With EP, never better
November 30, 2025
SHOOP has been making strides as an artist, creating hits for everyone from ROLE MODEL to Dijon, and even spent time drumming for Junior Varsity on tour.
Don't Worry About LEW, She's Too Sexy to Be Sad
November 29, 2025
In her latest EP, the artist sets out to leave behind labels and the molds of conventional pop, creating a sound that feels free, honest, and daring.
![Crying City on Cyberpunk and the Neurology of Unlearning Someone [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/0x1900-000000-80-0-0-1764194685.jpg)
Crying City on Cyberpunk and the Neurology of Unlearning Someone [Q&A]
November 26, 2025
We chatted to the artist about her latest singles, "VOTED OUT" and "unlearning you."
Blair Davie, On Firsts, Lasts, and All the Love in Between
November 24, 2025
We had the joy of learning more about Davie's latest EP, First and Last, after their show in LA.
![Genevieve Hannelius Tells A Story of True "Girlhood" On Title Track of Impending EP [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/marketing__p_r__ally_chen(1)-1763570239.jpg)
Genevieve Hannelius Tells A Story of True "Girlhood" On Title Track of Impending EP [Q&A]
November 19, 2025
With the narrative, folk-pop track comes the announcement of her January 16th EP, GIRLHOOD.
Wasia Project Longs for A Lost Love in "Letters From The Day"
November 13, 2025
“Letters From The Day” may be Wasia Project’s only release of 2025, but our fingers are crossed that more is coming from the duo in 2026.
![It's Sunny in London So Long As Izzy Escobar's Around [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/izzy__escobar_17016__r1-1_copy-1762973444.png)
It's Sunny in London So Long As Izzy Escobar's Around [Q&A]
November 12, 2025
Based on a made-for-TV, real life adventure about a unintentional solo trip to England, her EP is about making the most of bad dice rolls and sprinkling sugar on sour moments.
Naomi Scott Is Hopelessly In Regret with "Sweet Nausea"
November 12, 2025
Building out an immersive, retro pop landscape from a high caliber lineup of singles, “Sweet Nausea” blows a sweet kiss to the ‘80s
Annabelle Dinda Explores the Frustration of the Female Experience in "The Hand"
November 9, 2025
Skyrocketing to TikTok virality, "The Hand" has touched listeners worldwide.
![BENEE's 'Ur An Angel I'm Just Particles' Is Existentialism in A Pop Package [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/album_release_press_photo4(_credit__jorge_rico)-1762568616.jpg)
BENEE's 'Ur An Angel I'm Just Particles' Is Existentialism in A Pop Package [Q&A]
November 7, 2025
The album is a fiery step into new sounds and perspective for the New Zealand-born, LA-based artist.
Audrey MiKa and Her Toy Microphone Are Taking the Internet By Storm
September 19, 2019
Just as Ones To Watch alumna Alessia Cara did years ago, Audrey MiKa is earning major recognition from her growing YouTube channel.
Sasha Sloan | Quick 6 Interview
January 10, 2019
Self-described "sad girl" and melancholic millennial voice Sasha Sloan is an emo pop star in the making.
![From Classically-Trained Pianist to Rising Pop-R&B Star, lilspirit Finds His Lane in 'american spirit' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lilspirit-interview-american-spirit_1589568821.jpeg)
From Classically-Trained Pianist to Rising Pop-R&B Star, lilspirit Finds His Lane in 'american spirit' [Q&A]
May 15, 2020
After a short-lived career as an emo-rapper, lilspirit has found his true calling.
![Kyle Lux Debuts With a Shimmery Ode To Growing Pains, "Rollin' Stone" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kyle-lux-ones-to-watch.jpg)
Kyle Lux Debuts With a Shimmery Ode To Growing Pains, "Rollin' Stone" [PREMIERE]
March 21, 2019
"It feels like I'm finally starting my musical life, so it felt fitting for my debut to be about those growing pains."
"I Dare You" Not Fall in Love With The Regrettes' Infectious New Single
June 18, 2019
Our favorite power-pop outfit is gearing up to release their sophomore album, 'How Do You Love?,' on Aug. 9.
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Meet PrettyUgly, the Next It-Band of Alternative Pop Fusion
January 27, 2024
The LA-based alternative band merges powerhouse frontwoman vocals with an indie-fusion of sounds to create genre-bending pop-rock earworms.
Griff Is a Star in the Making
February 11, 2020
The London-born 19-year-old artist is nothing short of breathtaking.
Still Woozy Will Have You Creepin' Thru the "Window" to See Your Summer Lover
April 17, 2020
Still Woozy feels like he can never falter.
goodboy noah's Debut EP 'nice' Is the Finest Selection of Hors D'oeuvres
May 7, 2021
<i>nice</i> arrives just in time for summer.
FLETCHER's "Undrunk" Is the Post-Breakup Anthem You Didn't Know You Needed
January 25, 2019
The single is only a taste of what's to come from emerging pop sensation.