From the Site
![Indy Finds Herself Again in "East Coast" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/indy-interview-east-coast-1719516761.jpg)
Indy Finds Herself Again in "East Coast" [Q&A]
June 28, 2024
"I knew a lot of people could probably relate to the loss of identity after such a long relationship. Especially in your early 20s, as a woman, and especially going into summer."
Juliet Ivy Heals Her Inner Child in "4 foot 2," Announces Sophomore EP 'tiny but scary'
June 27, 2024
"Girlhood is really present in this project—all the ever-changing, complicated, intertwined emotions of being a young girl."
ROLE MODEL Drops Star-Studded “Look At That Woman” Video
June 25, 2024
“It’s my coping song disguised as a nice, easygoing little jam.”
UPSAHL Turns Up the Heat in "Summer so hot"
June 25, 2024
“Summer so hot” is a laidback banger designed for the hottest moments of the hottest season.
Gracie Abrams’ 'The Secret Of Us' Explores the Relatable Hypocrisies of Heartbreak
June 24, 2024
The Secret Of Us feels like Abrams’ most cathartic, theatrical, and euphoric body of work thus far.
Suki Waterhouse Releases Vintage Summer Anthem "Supersad," Announces 'Memoir of a Sparklemuffin' Album
June 24, 2024
With the success of her music career and the birth of her newborn child, Suki is turning a page in the book of life.
Olivia O'Brien's 'love & limerence' Is a Re-Introduction to This Vulnerable Rising Star
June 24, 2024
'love & limerence' is a testament to the ever-exciting journey of getting to know yourself.
NIKI's "Blue Moon" Conjures a Story of Love and Heartbreak Written in the Stars
June 24, 2024
"It’s about the deepest and rarest of loves we might stumble upon (once in the bluest of moons, if we’re lucky)."
Riovaz Evolves in the Haunting "Lavender Town"
June 21, 2024
“Lavender Town” meets hyperpop with crippling nostalgia.
Noah Floersch Paints a Portrait of Love and Longing With New Single "Loneliest Girl In The World"
June 21, 2024
"Loneliest Girl in the World" is a testament to Floersch's evolving sound and storytelling.
![Celine Del Carmen Makes a Royal Debut With "Purple" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/celine-del-carmen-purple_1636736518.jpeg)
Celine Del Carmen Makes a Royal Debut With "Purple" [Premiere]
November 12, 2021
"Purple" is a song about Celine owning her voice, choices, and settling into the best version of herself.
Dove Cameron Embraces Her Role as Femme Fatale on "Boyfriend"
February 14, 2022
Dove delivers a Valentine's Day anthem with a little bite.
![Meet Valencia Grace, the Authentic Rising Star Sharing Her Sonic Diary [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/valencia-_grace-goodbye-interview-1653687021.jpg)
Meet Valencia Grace, the Authentic Rising Star Sharing Her Sonic Diary [Q&A]
May 27, 2022
"I'm giving away parts of myself whenever I release a song."
The "Divine" Ayoni Makes Her Stellar Debut with Island Instrumentals & Pop Melodies
September 6, 2019
She may only be 20 years old, but Ayoni is here to preach the truth about our underappreciated divinity.
![Imugi Have a Knack for Honest Lyrics With Warm Vibes [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Imugi-714x396_1606958725.jpg)
Imugi Have a Knack for Honest Lyrics With Warm Vibes [Q&A]
November 16, 2020
Electronic duo Imugi makes the kind of music that's hard to condense into a neat little introductory sentence. We caught up with the pair ahead of their killer set at the very first Ones to Watch showcase to chat collaboration, the good kind of DMs, and the virtue of taking some time out once in a while.
Deaton Chris Anthony and BENEE Team Up For the Nostalgia-Inducing "Goodbuy My Old Life"
June 3, 2022
Deaton is on a mission to make bowling stylish again (and he sounds pretty good doing it).
Blu DeTiger Exudes an Infectious Confidence on "Blondes"
November 16, 2021
The new single from the bass playing machine arrives alongside her signing to Capitol Records.
Claire Rosinkranz Is Tired of Wasting Her Time in “i’m too pretty for this”
June 29, 2022
Is there anything more cathartic than a biting pop-punk song?
Harry Hudson and Jaden Smith Let Their Hearts Bleed in "Just Slide" Video
February 20, 2019
We are still as infatuated as ever by this otherworldly blend of brooding R&B and electro-pop aesthetics.
![Join LEISURE in the Studio with the Groovy "On My Mind" Live Session [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/leisure-ones-to-watch_1558030112.jpg)
Join LEISURE in the Studio with the Groovy "On My Mind" Live Session [PREMIERE]
May 16, 2019
LEISURE personifies three fundamental elements: groove, melody, and vibe.