From the Site
Tate McRae's "greedy" Proves She's Unafraid to Claim What's Hers
September 15, 2023
"I feel like this is the first time where people are seeing a feistier and more playful side of me."
salem ilese Shares the Soundtrack of Her Life in 'High Concept'
September 15, 2023
"This album is a little window into my brain, recounting intimate details of my life through wordplay and pop melodies."
Paravi Sets Her Heart on Fire in Self-Titled Debut EP 'PARAVI'
September 15, 2023
However you dig into 'PARAVI,' it's hard not to feel the ineffable force surrounding the artist at the heart of it all.
Flyana Boss Absolutely Eat Up the Long-Awaited "You Wish" Video
September 13, 2023
The breakout duo finally delivers the long-awaited visual for their viral single.
Laufey's 'Bewitched' Is an Enchanting, Generation-Spanning Triumph
September 11, 2023
The breakout jazz-pop star delivers her most breathtaking body of work yet.
Olivia Rodrigo’s ‘GUTS’ Is For the Girls, Regardless of Age
September 8, 2023
'GUTS' is the soundtrack to every girl’s life.
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RIIZE Makes Their Mark With Debut Single "Get A Guitar"
September 7, 2023
K-pop's fresh, new rookie boy group has arrived.
flowerovlove Desperately Seeks Out Her "Next Best Exit"
September 7, 2023
"'Next Best Exit' is a song based on the themes of toxic people, negative energy surrounding you, and you being in desperate need to find an exit out..."
Taylor Swift (and Us) Are Absolutely Living For Griff's "Vertigo"
September 5, 2023
Griff’s “Vertigo” provides the validity in a very crucial stop in the grieving process: anger.
Amelia Moore's “over my ex” Embraces the Harsh Reality of Not Being Ready to Move On
September 5, 2023
Moore's “over my my ex” is a not-so-quiet testament to her impending pop reign.
flowerkid Bares His Soul on "It's Happening Again"
June 30, 2021
flowerkid presents a vision of mainstream pop as sonic group therapy.
Honeycraft and Tim Atlas Take a Dreamlike Approach to Detachment in "Inside"
May 3, 2019
The effortlessly dreamy project of Catherine Rose Smith, the up-and-coming artist makes music in the vein of her self-described "dream disco."
![Boon Acknowledges the Error of His Ways With "Somebody Else" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/boon-somebody-else_1631027981.JPG)
Boon Acknowledges the Error of His Ways With "Somebody Else" [Premiere]
September 7, 2021
"I love the irony of having an anthem about being a horrible person."
![Make the First Move With Harrison Sands' "Open Doors" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/harrison-sands-ones-to-watch-2_1563299432.png)
Make the First Move With Harrison Sands' "Open Doors" [PREMIERE]
July 16, 2019
"It really is a plea for the woman to take charge, and remove any and all doubt from the situation, because consent is sexy, and a topic that many men could use a lesson in."
![Lomboy Meets Her Match in "Like Me" Visual [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Lomboy-Ones-To-Watch-Smaller_1568832373.jpg)
Lomboy Meets Her Match in "Like Me" Visual [PREMIERE]
September 18, 2019
If you're looking for something super unique to vibe out to this week, look no further.
Still Woozy Takes Us on a Tour of His Mind in "BS"
September 16, 2020
In "BS," the self-produced artist gives us an exclusive a tour of his innermost thoughts and worries.
georgee Finds Salvation In Solitude in “Tell Me”
June 22, 2022
“tell me” is a jazzy love letter to lost romance and the healing power of isolation.
![R&B-Pop Artist Shae Jacobs Obsesses Over A Girl He's "Not Supposed To" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/shae-jacobs-ones-to-watch.jpg)
R&B-Pop Artist Shae Jacobs Obsesses Over A Girl He's "Not Supposed To" [PREMIERE]
February 6, 2019
"The director Cole and I wanted to make sure we captured the battle between logic and emotion from the guy's point of view..."
![Lostboycrow Embodies Dreamy Summer Days with Live "Orange Juice" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lostboycrow-ones-to-watch-thumbnail_1566239323.jpg)
Lostboycrow Embodies Dreamy Summer Days with Live "Orange Juice" Video [PREMIERE]
August 19, 2019
+ Make sure to check out Lostboycrow this fall on tour with flor, presented by Ones to Watch.
THE BLOSSOM Celebrates Their Insecurities in "SHAPESHIFTER"
March 9, 2021
"'Shapeshifter' is a reminder I'm not worthless and neither are you."