From the Site
James the Seventh Gives a Sonic Form to Her Desire For Catharsis in "Just Let Me Cry"
April 11, 2023
Anger, rage, and downright desperation fuel a haunting plea for unrestrained emotion.
Henry Moodie Struggles With Coming of Age in "eighteen"
April 11, 2023
"I want people to know they're not alone."
Juliana Madrid Grabs Ahold of a Glimmer of Hope in "Big Plans"
April 11, 2023
"'Big Plans'" was one of those miracle out-of-thin-air-ideas that happens pretty much never for me and artists alike."
Cub Sport Finds ‘Jesus at the Gay Bar’ in a Moment of Musical Ascendance
April 10, 2023
‘Jesus at the Gay Bar’ is a delectable album sure to fill your head, heart, and soul.
Even BETWEEN FRIENDS Aren't Immune to the Pain of a Situationship in "Bruise"
April 7, 2023
"We wrote ‘Bruise’ about giving too much to someone who isn’t reciprocating."
KiNG MALA Finally Finds a Reason to Take Care of Those "dirty dishes" in New Single
April 7, 2023
"This song is about that bittersweet feeling of knowing you don't love yourself, but you love someone else enough to try."
Who Is Valley?
April 6, 2023
Get to know the indelible four-piece ahead of their 'Lost in Translation' tour!
salem ilese Doomscrolls Her Way to a Alternative Pop Hit With "Painhub"
April 4, 2023
"Painhub" explores the dangers of digital overindulgence.
Charlotte Lawrence Shares Her Very Being With Us in "Bodybag"
April 3, 2023
"I want to share pain and heartbreak and sex and all the emotions everybody feels."
Alexander 23 Delivers Another Heart-Tugging Earworm in "I Wanna Live Forever
April 3, 2023
"I Wanna Live Forever" is a genuine moment of bliss captured in amber.
Audrey MiKa and Her Toy Microphone Are Taking the Internet By Storm
September 19, 2019
Just as Ones To Watch alumna Alessia Cara did years ago, Audrey MiKa is earning major recognition from her growing YouTube channel.
Sasha Sloan | Quick 6 Interview
January 10, 2019
Self-described "sad girl" and melancholic millennial voice Sasha Sloan is an emo pop star in the making.
![From Classically-Trained Pianist to Rising Pop-R&B Star, lilspirit Finds His Lane in 'american spirit' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lilspirit-interview-american-spirit_1589568821.jpeg)
From Classically-Trained Pianist to Rising Pop-R&B Star, lilspirit Finds His Lane in 'american spirit' [Q&A]
May 15, 2020
After a short-lived career as an emo-rapper, lilspirit has found his true calling.
![Kyle Lux Debuts With a Shimmery Ode To Growing Pains, "Rollin' Stone" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kyle-lux-ones-to-watch.jpg)
Kyle Lux Debuts With a Shimmery Ode To Growing Pains, "Rollin' Stone" [PREMIERE]
March 21, 2019
"It feels like I'm finally starting my musical life, so it felt fitting for my debut to be about those growing pains."
"I Dare You" Not Fall in Love With The Regrettes' Infectious New Single
June 18, 2019
Our favorite power-pop outfit is gearing up to release their sophomore album, 'How Do You Love?,' on Aug. 9.
-1706307034.png)
Meet PrettyUgly, the Next It-Band of Alternative Pop Fusion
January 27, 2024
The LA-based alternative band merges powerhouse frontwoman vocals with an indie-fusion of sounds to create genre-bending pop-rock earworms.
Griff Is a Star in the Making
February 11, 2020
The London-born 19-year-old artist is nothing short of breathtaking.
Still Woozy Will Have You Creepin' Thru the "Window" to See Your Summer Lover
April 17, 2020
Still Woozy feels like he can never falter.
goodboy noah's Debut EP 'nice' Is the Finest Selection of Hors D'oeuvres
May 7, 2021
<i>nice</i> arrives just in time for summer.
FLETCHER's "Undrunk" Is the Post-Breakup Anthem You Didn't Know You Needed
January 25, 2019
The single is only a taste of what's to come from emerging pop sensation.