From the Site
Thomas Headon Shifts the Perspective With the Tender "i loved a boy"
March 31, 2023
"i loved a boy" is for anyone who feels like they've ever left a relationship with only wasted time.
girli Announces 'why am i like this??' EP With the Nostalgic Pop Anthem "Cheap Love"
March 31, 2023
"It's a love song to love."
FLO Taps Missy Elliott For the Collab of Our Wildest Dreams in "Fly Girl"
March 27, 2023
It’s time for a new girl group to take the world stage.
Isabel LaRosa Casts a Spell on Us in ‘YOU FEAR THE GOD THAT LOVES YOU’
March 24, 2023
‘YOU FEAR THE GOD THAT LOVES YOU’ is wrapped in an intoxicating cocktail of teenage angst and a fog of conflicting religious imagery.
![Ellise Is Entering Her Villain Era... And We're Here For It [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ellise-brokenboysandbetterbitches-interview-1679680457.jpg)
Ellise Is Entering Her Villain Era... And We're Here For It [Q&A]
March 24, 2023
If it's heart-shaped, hot pink, and haunted, it's Ellise.
Kamal. Turns Life's Everyday Trouble Into Stirring Pop-R&B in 'so here you are, drowning'
March 21, 2023
'so here you are, drowning' does everything it's meant to and more.
JVKE Captures the Universal Feeling of Loss in "this is what losing someone feels like"
March 20, 2023
"We've all lost someone somehow, and it's time we start processing that loss together."
Doechii Gifts Us With Every Possible Version of "What It Is"
March 17, 2023
It’s not often that an artist comes out the gate so willing to be experimental.
Meet Devon Again, the Alt-Pop Renegade Charting Her Own Path Forward
March 15, 2023
Devon Again creates art that isn’t made for the clout of uniqueness but is overwhelmingly unique nonetheless.
![Cafuné Didn't Seek Out Viral Fame But They're Welcoming What Comes Next With Open Arms [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cafune-perspective-interview-1678902107.jpeg)
Cafuné Didn't Seek Out Viral Fame But They're Welcoming What Comes Next With Open Arms [Q&A]
March 15, 2023
"Once you put out a piece of music, it doesn’t belong to you anymore. We live and die by that as artists."
![Blanks' "Never Have I Ever" Is an Infectious, Nostalgic Anthem [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/BLANKS-never-have-i-ever_1631204447.jpg)
Blanks' "Never Have I Ever" Is an Infectious, Nostalgic Anthem [Premiere]
September 9, 2021
As Blanks barrels forward with a reckless, charming abandon, it feels nigh impossible to resist his palpable euphoria.
BETWEEN FRIENDS Captures the Nostalgic Joy of Summer in “Smiley”
June 30, 2023
“Smiley” feels almost designed to put a smile on your face.
Clinton Kane Is Tired of Looking and Hurting For Love in "BITTERSWEET"
October 16, 2023
"It's sort of depressing because it's about giving up on looking for love. I've always been a romantic since I was a kid."
d4vd and Kali Uchis Pen a Breathtaking Love Letter in "Crashing"
March 4, 2025
"Crashing" is an outpouring of desire, an ode to the kind of connection that defies both time and sense.
New Friends Hit Their Mark With the Slow-Burning "Ricochet"
November 28, 2022
“Ricochet” is a high-energy crowd-pleaser.
Tate McRae Cements Her Global Pop Takeover With 'THINK LATER'
December 11, 2023
'THINK LATER' crystallizes a lifetime of personal transformation.
![Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Ivory-Layne-Ones-To-Watch-Thumbnail.jpg)
Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]
February 12, 2019
Feminine strength and an inspiring vulnerability saturate the lyrics, acknowledging that a woman is no less independent in yearning for love.
![Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ginette-claudette-ones-to-watch.jpg)
Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]
February 13, 2019
"It's no secret a lot of my influence comes from '90s R&B."
![Girl Wilde Unleashes Truth & Emotion in Bubblegum Grunge Anthems [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/girl-wilde-ones-to-watch.jpg)
Girl Wilde Unleashes Truth & Emotion in Bubblegum Grunge Anthems [NEW ARTIST DISCOVERY]
April 16, 2019
Girl Wilde has asserted herself as an anti-genre artist with inspiration from the pop-punk, grunge sounds of Alanis Morissette and Paramore.
![Paige Talks Process Behind Her 'Always Growing' EP [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Paige_otw_1596755245.jpg)
Paige Talks Process Behind Her 'Always Growing' EP [Q&A]
August 6, 2020
Paige shares the background to her start in music and how she grew into song writing while staying true to herself.