From the Site
Emei Pens a Hit for the ADHD Baddies With "Scatterbrain"
February 7, 2023
Lose yourself in the messy, chaotic mind of Emei.
Claire Rosinkranz Charts a Melancholic Getaway With "Sad In Hawaii"
February 3, 2023
"Impressive how your brain can ruin an experience that should be paradise."
Maisie Peters Signals a New Era With the Heartfelt "Body Better"
January 30, 2023
"It's a song about insecurity and vulnerability, about giving a lot of yourself away..."
10 Questions With Matilde G on Her New Single "Hypocrite"
January 30, 2023
Matilde G is looking to redefine her sound with "Hypocrite."
Alexander 23 Wistfully Looks Back and Forward in "How To Drive"
January 27, 2023
"Life can be complicated, and life can be simple, and it can get real hard to tell between beauty and pain."
![Cloe Wilder Whisks Up a Tender Lullaby in “Remember Me” [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cloe-wilder-remember-me-1674669949.jpg)
Cloe Wilder Whisks Up a Tender Lullaby in “Remember Me” [Premiere]
January 25, 2023
"Remember Me" conjures an oceanic wave of depth from a shallow pool.
INJI Isn't Here to Settle For Anything Less Than "THE ONE"
January 23, 2023
INJI continues to inch toward dominating the electronic music scene.
Yaeji Heralds Her Long-Awaited Debut Album With "For Granted"
January 23, 2023
Yaeji is an experience technician, crafting entire ecosystems from sounds and moods.
Ones To Watch Presents: Valley 'Lost In Translation' Tour
January 23, 2023
Catch the breakout indie pop band this spring!
![mazie Is Ready to Introduce You to Her Most Psychedelic and Honest Self Yet [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mazie-its-not-me-its-u-1674243656.jpg)
mazie Is Ready to Introduce You to Her Most Psychedelic and Honest Self Yet [Q&A]
January 20, 2023
We sit down with mazie to discuss her latest single, living in LA, and how her forthcoming debut album is her most vulnerable work so far.
Trousdale Releases Soulful Lead Single “Growing Pains”
January 27, 2025
In “Growing Pains” and throughout their discography, Trousdale holds femininity and fun close.
Kamal. Turns Life's Everyday Trouble Into Stirring Pop-R&B in 'so here you are, drowning'
March 21, 2023
'so here you are, drowning' does everything it's meant to and more.
Maisie Peters Casts a Chart-Topping Spell Over Us in 'The Good Witch'
June 28, 2023
"This is my heart and soul, my blood on the page, the collection of stories that I've managed to capture in the past year. A true chronicle of my life in recent history."
Alexandra Starr Is Her Most Unapologetic Self in Cheeky Single "Freakalicious"
April 29, 2025
"'Freakalicious' is just you being that girl, confident, sexy, fierce, walking in a room and just being that bitch."
poptropicaslutz! Reignite a Y2K-Era Love Affair in "Lovers In Arms"
April 22, 2024
Drawing from Y2K pop stardom, indie sleaze, pop-punk, and Soundcloud's rap era, poptropicaslutz! is a tour de force.
Gracie Abrams’ “Risk” Is Chaotic Indie-Pop Perfection For the Delulu Girlies
May 3, 2024
If you have ever had a crush on literally anyone ever, then “Risk” is for you.
Carter Vail Gives His Ex Their Just Desserts On Latest Single, "Baked Alaska"
November 16, 2024
“Baked Alaska,” further cements his reputation as an innovative and whimsical talent to watch in the pop world.
Alex Porat Delivers the Anti-Indie Boy Anthem We've Been Waiting for In "Face Like Yours"
February 28, 2025
Leave a little room next to your Sabrina Carpenter altar, we’ve got another pop icon for you to worship.
Love You Later Takes a Long Look 'From The Window Seat' at Her Past and Promising Future
May 8, 2023
'From The Window Seat' is a project for anyone who questions life and is worried about the future.
Debbii Dawson Conjures an Image of Beautiful Escapism in "Turn The TV On"
May 28, 2024
"The true meaning of this song lies in what is unsaid.”