From the Site
Emei Pens a Hit for the ADHD Baddies With "Scatterbrain"
February 7, 2023
Lose yourself in the messy, chaotic mind of Emei.
Claire Rosinkranz Charts a Melancholic Getaway With "Sad In Hawaii"
February 3, 2023
"Impressive how your brain can ruin an experience that should be paradise."
Maisie Peters Signals a New Era With the Heartfelt "Body Better"
January 30, 2023
"It's a song about insecurity and vulnerability, about giving a lot of yourself away..."
10 Questions With Matilde G on Her New Single "Hypocrite"
January 30, 2023
Matilde G is looking to redefine her sound with "Hypocrite."
Alexander 23 Wistfully Looks Back and Forward in "How To Drive"
January 27, 2023
"Life can be complicated, and life can be simple, and it can get real hard to tell between beauty and pain."
![Cloe Wilder Whisks Up a Tender Lullaby in “Remember Me” [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cloe-wilder-remember-me-1674669949.jpg)
Cloe Wilder Whisks Up a Tender Lullaby in “Remember Me” [Premiere]
January 25, 2023
"Remember Me" conjures an oceanic wave of depth from a shallow pool.
INJI Isn't Here to Settle For Anything Less Than "THE ONE"
January 23, 2023
INJI continues to inch toward dominating the electronic music scene.
Yaeji Heralds Her Long-Awaited Debut Album With "For Granted"
January 23, 2023
Yaeji is an experience technician, crafting entire ecosystems from sounds and moods.
Ones To Watch Presents: Valley 'Lost In Translation' Tour
January 23, 2023
Catch the breakout indie pop band this spring!
![mazie Is Ready to Introduce You to Her Most Psychedelic and Honest Self Yet [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mazie-its-not-me-its-u-1674243656.jpg)
mazie Is Ready to Introduce You to Her Most Psychedelic and Honest Self Yet [Q&A]
January 20, 2023
We sit down with mazie to discuss her latest single, living in LA, and how her forthcoming debut album is her most vulnerable work so far.
Cate Tomlinson Weaves a Dark Pop Tale of Fatal Attraction in "The Ring of Fire"
November 4, 2024
“The Ring of Fire” “explores the dangerous allure of giving yourself completely to someone or something, even when you know it might destroy you."
BIZZY is Back With Messy New Single “Don’t Tell The Girls”
April 6, 2025
Alt-pop's favorite voice of honest, messy, fun BIZZY has just announced her run on the North American leg of Rachel Chinouriri's tour.
![Maz Contains Multitudes in Dazzling Debut EP “NPC” [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/maz_by_ana_peralta_chong,2-1743963286.jpg)
Maz Contains Multitudes in Dazzling Debut EP “NPC” [Q&A]
April 7, 2025
We chatted with Maz about NPC, starting an artist career from her hometown, and her many sonic influences:
Mel Denisse Embraces Her Dark Side on Provocative Headbanger "Like a Fiend"
May 2, 2025
Denisse is more self-aware and explorative than ever before as she walks the tightrope between reality and her dark side on this provocative new track.
The Lone Star of Pop: Tiffany Stringer Shines on Debut EP, 'The Texas Primadonna'
May 13, 2025
Exploring the feelings of post-breakup clarity, Tiffany comes to realize that truly, it’s his loss.
Dove Cameron Offers Herself to the Canvas in "French Girls"
May 14, 2025
In "French Girls," we see style and substance converge for a fitting tribute to fame and all its complexities.
Zolita Has No Problem Saying "Bye Bye Baby" to an Ex Who Refuses to Grow Up
October 16, 2024
"'Bye Bye Baby' is a ruthless breakup song about an all too common stereotype."
![ORKID Plants an Indie-Pop Garden in 'Where Flowers Grow' [Track By Track]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/orkid-where-flowers-grow-1733346871.jpeg)
ORKID Plants an Indie-Pop Garden in 'Where Flowers Grow' [Track By Track]
December 4, 2024
ORKID’s voice basks in the type of warmth that crackles like old vinyl, melts chills, and wraps you in a hug as you sing along.
jxdn Holds Nothing Back in the Raw and Unapologetic 'WHEN THE MUSIC STOPS'
July 1, 2024
“‘When The Music Stops’ is my love letter to rock music and my outward expression of inner healing. This album is raw, intentionally diverse, and personal."
Nate Sib Rides a Euphoric High in 'for us'
May 20, 2025
Sib bridges mainstream pop with alternative experimentation to curate a sound uniquely his own.