From the Site
BENEE Is Back With "Green Honda," an Infectious Pop Joyride
February 8, 2023
The New Zealand breakout artist returns with a pop tour de force.
Emei Pens a Hit for the ADHD Baddies With "Scatterbrain"
February 7, 2023
Lose yourself in the messy, chaotic mind of Emei.
Claire Rosinkranz Charts a Melancholic Getaway With "Sad In Hawaii"
February 3, 2023
"Impressive how your brain can ruin an experience that should be paradise."
Maisie Peters Signals a New Era With the Heartfelt "Body Better"
January 30, 2023
"It's a song about insecurity and vulnerability, about giving a lot of yourself away..."
10 Questions With Matilde G on Her New Single "Hypocrite"
January 30, 2023
Matilde G is looking to redefine her sound with "Hypocrite."
Alexander 23 Wistfully Looks Back and Forward in "How To Drive"
January 27, 2023
"Life can be complicated, and life can be simple, and it can get real hard to tell between beauty and pain."
![Cloe Wilder Whisks Up a Tender Lullaby in “Remember Me” [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cloe-wilder-remember-me-1674669949.jpg)
Cloe Wilder Whisks Up a Tender Lullaby in “Remember Me” [Premiere]
January 25, 2023
"Remember Me" conjures an oceanic wave of depth from a shallow pool.
INJI Isn't Here to Settle For Anything Less Than "THE ONE"
January 23, 2023
INJI continues to inch toward dominating the electronic music scene.
Yaeji Heralds Her Long-Awaited Debut Album With "For Granted"
January 23, 2023
Yaeji is an experience technician, crafting entire ecosystems from sounds and moods.
Ones To Watch Presents: Valley 'Lost In Translation' Tour
January 23, 2023
Catch the breakout indie pop band this spring!
"A Phone Call In Amsterdam" Is Valley's Tribute to Long Distance Relationships
March 15, 2019
Valley embraces their DIY work ethic and infinite optimism with every aspect of their musical journey.
NIKI's "Indigo" Has Us Believing in an Eternal Hot Girl Summer
August 14, 2019
NIKI is the undisputed queen of 88rising.
Matilda Mann's "The Day That I Met You" Arrives Like a Kind Stranger
February 27, 2023
Mann’s sound is fluid and driven by emotion, never settling in one style for too long.
keshi's 'always' Captures the Constantly Shifting State of the Heart
October 23, 2020
In <i>always</i>, keshi pairs heartbreaking lows and fleeting highs with an unparalleled ease.
![Meet The Songwriter Behind Lele Pons's Latin Pop Hit, "Celoso"
[ANATOMY OF A SONG]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ale-alberti-ones-to-watch-4.jpg)
Meet The Songwriter Behind Lele Pons's Latin Pop Hit, "Celoso" [ANATOMY OF A SONG]
January 17, 2019
"I personally think it's just such an easy record. It's not overly complicated, and even though it's in Spanish, it still feels good to people that don't speak the language."
DeathbyRomy Is Giving Pop a Goth Makeover
January 3, 2020
It is only a matter of time until Romy and her goth aesthetic to carve out a significant niche in the music world.
![JP Saxe on "If The World Was Ending" and Writing With Honesty [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/JP-saxe-ones-to-watch_1576698326.jpg)
JP Saxe on "If The World Was Ending" and Writing With Honesty [Q&A]
December 18, 2019
In our latest interview with JP Saxe, we learn he is a big fan of his grandma and Lebron James.
Faouzia Cements Her Place in the World of Pop With Debut Album 'CITIZENS'
May 19, 2022
The Moroccan-Canadian artist's vision for pop knows no limits, geographically or otherwise.
Zico's "Any song" Is Our Latest TikTok-Fueled Obsession
January 28, 2020
#AnySongChallenge
Mahalia Sends a Not-So-Subtle Warning in "Letter To Ur Ex"
February 22, 2022
On her latest standout single, Mahalia explores the moments of a partnership often left unexplored.