From the Site
Yaeji Heralds Her Long-Awaited Debut Album With "For Granted"
January 23, 2023
Yaeji is an experience technician, crafting entire ecosystems from sounds and moods.
Ones To Watch Presents: Valley 'Lost In Translation' Tour
January 23, 2023
Catch the breakout indie pop band this spring!
![mazie Is Ready to Introduce You to Her Most Psychedelic and Honest Self Yet [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mazie-its-not-me-its-u-1674243656.jpg)
mazie Is Ready to Introduce You to Her Most Psychedelic and Honest Self Yet [Q&A]
January 20, 2023
We sit down with mazie to discuss her latest single, living in LA, and how her forthcoming debut album is her most vulnerable work so far.
biig piig Continues to Metamorphosize and Evolve in the Tantalizing 'Bubblegum'
January 20, 2023
'Bubblegum' is a deeply immersive mixtape that bleeds garage and bedroom pop into each other seamlessly.
Eloise’s “Drunk on a Flight” Feels Like a Sunday Morning Reflection
January 20, 2023
“Drunk on a Flight” is the perfect blend of subtle pop and laidback jazz.
underscores Says Farewell to an Era With "'Count of three (You can eat $#@!)"
January 20, 2023
The standout track is co-produced by Benny Blanco, Cashmere Cat, and Dylan Brady of 100 gecs.
hemlocke springs' "stranger danger!" Is a Daring, Intoxicating Follow-Up to Her Breakout Hit
January 18, 2023
“stranger danger!” is a song that oozes odd, demanding your attention to keep up with Springs' unraveling.
Joesef's Debut Album ‘Permanent Damage’ Is an Exercise in Hurt and Healing
January 17, 2023
'Permanent Damage' is a valiant debut effort by an artist unafraid to let his heart bleed.
Gracie Abrams Questions What’s Next in “Where do we go now?”
January 13, 2023
Abrams returns with a stunning Gia Coppola-directed visual.
MAY-A Enters a Bold New Era With the Addicting "Sweat You Out My System"
January 12, 2023
"Writing 'Sweat You Out My System' felt like it opened so many doors in my brain to other types of music."
Cecilia Gault Shines on the Neon-Lit "Kira Kira"
March 3, 2022
Gault has landed on a sound both true to her fashionable upbringing and more confident self.
Juliet Ivy Heals Her Inner Child in "4 foot 2," Announces Sophomore EP 'tiny but scary'
June 27, 2024
"Girlhood is really present in this project—all the ever-changing, complicated, intertwined emotions of being a young girl."
COIN's 'I’m Not Afraid of Music Anymore' Signals a New Chapter of Their Artistry
September 13, 2024
'I’m Not Afraid of Music Anymore' holds a kaleidoscopic range—in genres, sounds, and confessional feelings.
![Jake Miller Strips Down "Wait For You" to Its Beautiful Core [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jake-miller-ones-to-watch.png)
Jake Miller Strips Down "Wait For You" to Its Beautiful Core [PREMIERE]
January 28, 2019
"When you strip a song all the way down, that's when you realize how beautiful a song can truly be."
MyKey Says Goodbye to a Toxic Relationship in "Please Don't Go"
April 6, 2020
In reality, less "Please Don't Go" and more don't let the door hit you on the way out.
Huddy Attempts to Heal After Heartbreak in "Slowly Healing"
February 24, 2023
"Slowly Healing" sees Huddy at his rawest, most vulnerable yet.
![Baby FuzZ Is Our New Disco Pop Obsession with "What U Gonna Do 4 Luv" [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/baby-fuzz-ones-to-watch-2.jpeg)
Baby FuzZ Is Our New Disco Pop Obsession with "What U Gonna Do 4 Luv" [NEW ARTIST DISCOVERY]
January 29, 2019
The colorful single opens with an upbeat strumming of an electric guitar and a soulful bass that both shine throughout the entirety of the single.
Sophia Messa Relinquishes A Sugar-Coated, Toxic Love in "Ice Cream & Cigarettes"
July 2, 2020
Brazilian-American wunderkind, Sophia Messa offers a look at the darker side of a painfully-sweet first love in third single to date "Ice Cream & Cigarettes."
Ryan Wright Delivers on the Unapologetic, Cute, and Upfront "Happy Birthday"
June 17, 2021
Wright is no stranger to upfront lyrics, unapologetic callouts, and lighthearted F yous.
salem ilese Doomscrolls Her Way to a Alternative Pop Hit With "Painhub"
April 4, 2023
"Painhub" explores the dangers of digital overindulgence.