From the Site
merci, mercy Dances Through the Heartbreak in "Into You"
September 7, 2022
“Into You” playfully balances melancholy lyrics with contagiously danceable melodies.
![Sally Boy and Kyle Lux Explore the Inherent Irony of a "true american" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sally-boy-true-american-1662571354.jpg)
Sally Boy and Kyle Lux Explore the Inherent Irony of a "true american" [Premiere]
September 7, 2022
"‘true american’ is about having maximum fun while also living in a groundhog’s day of your own ignorance and financial turmoil."
Arden Jones Evokes an Endless Summer With 'age tape 8'
September 6, 2022
'age tap 8' makes it feel like summer is just beginning.
Maude Latour Searches for Beauty in Loss in "Cyclone"
September 6, 2022
"Cyclone” is a happy-sad bop that feels like the perfect soundtrack to end the summer on.
Jenna Raine's Latest Pop Anthem Is Aimed at Your Ex Who “Fumbled the Bag”
September 2, 2022
"It's meant to help them realize that their ex is the one who messed up, not them."
aldn and Riovaz Link For the Genre-Eschewing Earworm "say what you mean"
September 1, 2022
aldn simply shows no signs of slowing down.
Who Is glaive?
September 1, 2022
Meet the hyperpop star building a sound in his image.
phem Gets Real in Latest Single "Watery"
September 1, 2022
"These were words I wrote down when I was all alone in the middle of the night…"
vivi rincon Takes Our Breath Away With Sophomore Single "can't breathe"
August 31, 2022
"It’s about passion and love and losing yourself in someone else."
Laufey Tells Us Everything She Knows About Love in Stunning Debut Album
August 30, 2022
Laufey's debut embodies nostalgia, curiosity, fear for the future, and a sense of peace in the unknown.
![Toronto's Verzache Shows Unwavering Promise in Anti-Genre 'Thought Pool' [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/verzache-ones-to-watch.jpg)
Toronto's Verzache Shows Unwavering Promise in Anti-Genre 'Thought Pool' [NEW ARTIST DISCOVERY]
January 14, 2019
'Thought Pool' is the formative chapter of Verzache's ascension into his potential; check out the entire project here.
Morgan Saint Just Blessed Our Ears with the Dreamy "god bless our souls"
April 22, 2019
Saint is currently on tour with Swedish indie pop queen LÉON across North America on the 'You and I' Tour.
![BLACKSTARKIDS on Harnessing 2000s Nostalgia, Comfort Food, and Debut Album 'Whatever, Man' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/blackstarkids-interview_1601484240.jpg)
BLACKSTARKIDS on Harnessing 2000s Nostalgia, Comfort Food, and Debut Album 'Whatever, Man' [Q&A]
September 30, 2020
"BLACKSTARKIDS is coming of age music. Nostalgia plays a large factor in what we do."
Nessa Barrett Embraces Her Intrusive Thoughts in "BANG BANG!"
February 21, 2023
"The song was written about my borderline personality rage."
LÉON Unveils Her Intimate Side in Stripped Back 'Live from the Village (Acoustic)'
May 13, 2019
Be sure to catch LàˆON at the remaining dates of her 'You and I' Tour, presented by Ones to Watch!
Oliver Malcolm's "Helen" Is Cathartic, Contained Chaos
March 26, 2020
Malcolm is proving himself to be a different breed of artist.
Debbii Dawson Pens a Resounding First Chapter With 'Learning'
July 24, 2023
Dawson’s 'Learning' is folk-pop at its finest.
flor Is Mesmerized By Love in Hypnotic "slow motion"
March 8, 2019
"I swear you move slow motion/ watching you looks like bending time/ catch me in your illusion/ helping me lose my mind."
Peach Tree Rascals and the Intoxicating Escapism of 'not ok'
May 4, 2020
"Sometimes when things are rough and I need to escape my thoughts, I do anything I can to get to that other place in my mind."
half•alive Break and Mend Their Own Hearts in 'Conditions of a Punk'
December 8, 2022
"It's an expression of a breakup and a healing, it's both about a person and God in the same breath."