From the Site
Ferby Delivers a Bewitching Sophomore Effort With "Every Night"
July 22, 2022
Every Night is a proper tune that sets up Ferby as an artist to watch.
Pale Waves Learn From the Past “The Hard Way” in Heart-Wrenching Single
July 21, 2022
"I hope it'll influence people to stand up for those who need help."
aldn Returns to His Roots in the Intoxicating “sydney”
July 20, 2022
“sydney” sees aldn returning to his hyperpop roots, musing on infatuation, loneliness, and an enigmatic girl.
Alexander 23 Delivers a Nuanced Pre and Post-Breakup Album With 'Aftershock'
July 19, 2022
"It’s about the events leading up to it, the breakup, then getting over it."
Blu DeTiger and Biig Piig Capture Lightning in a Bottle With "Crash Course"
July 19, 2022
The collaboration between the US and UK rising stars is hypnotic.
Emei Is Perfectly Okay With Never Being “That Girl”
July 18, 2022
Emei accepts herself, flaws and all, in a pop-punk tour de force.
Ella Jane is Unapologetically, Authentically Herself in “Party Trick”
July 14, 2022
"'Party Trick' reminded me just why I write songs."
merci, mercy's "Black Cloud" Has an Infectious Silver Lining
July 12, 2022
Ironically enough, "Black Cloud" could end up being your song of the summer.
rei brown Is a Born Anew in the Stellar ‘Xeno’
July 11, 2022
Xeno feels like the crystallization of a lifetime of artistic intent.
Cuco's "Aura" Is a Hypnotic Bilingual Love Letter
July 11, 2022
"Aura" captures the magic of a love so powerful that it simply can’t be expressed in a single language.
![Sydney Ross Mitchell’s “Cynthia” is Rock N’ Roll (Whether You Get it Or Not) [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sydney_ross_mitchell-_press_photo1-_credit__sabra_binder-1770353189.jpg)
Sydney Ross Mitchell’s “Cynthia” is Rock N’ Roll (Whether You Get it Or Not) [Q&A]
February 6, 2026
On a sunny January day in Los Angeles, Sydney Ross Mitchell stopped by to chat about her new EP Cynthia.
![Mandy Lee of MisterWives Enters A New Era [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/unnamed-1770760073.jpg)
Mandy Lee of MisterWives Enters A New Era [Q&A]
February 10, 2026
The electro pop tune is an anthem for women and sees Mandy exploring 80s synth undertones.
Keni Titus's Debut Album, “AngelPink” is a Multidimensional Portrait of Femininity
February 10, 2026
Whether you've been anticipating this album for years or being introduced to Keni at this very moment – a first front to back listen is like a handbook to her soul.
![panicbaby is Making Weird Girl Internet Music and her Debut EP “f u jonathan” is Living Proof [Q+A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/image0013.16.22_p_m-1770766454.jpg)
panicbaby is Making Weird Girl Internet Music and her Debut EP “f u jonathan” is Living Proof [Q+A]
February 12, 2026
There is a chance you’ve seen Tumblr style video montages of coquette aesthetic, girly pink movie scenes and angelical clips circulating on TikTok– the song tying them together is non other than “Claw Marks”, the viral debut single from Berlin-based, soft pop artist panicbaby.
Tiffany Stringer Turns Heartbreak Into a Breakout Hit in Major Label Debut "Bullet"
February 13, 2026
“‘Bullet’ is the pop country SMASH I wrote after finding out my cheating ex got married.”
EMELINE Confronts Her Past in Dark-Pop Single, “Dance With My Demons”
February 13, 2026
EMELINE isn’t just acknowledging her demons, she’s inviting them to the dance floor.
Claire Rosinkranz Reintroduces Herself On Flowery And Flawless Sophomore LP 'My Lover'
February 16, 2026
Claire Rosinkranz has always had a knack for bottling lightning, with fizzy, sugar-rush hooks that feel like they were crafted for maximum replay value. But on her sophomore album My Lover, she sharpens that instinct into something more dimensional.
Welcome to Paracosm: Absolutely’s Universe of Limitless Childlike Wonder
February 20, 2026
Absolutely, a member of Ones To Watch’s class of 2026, has released her second album Paracosm, a meticulously crafted universe of whimsy that blends pop, electronica, jazz, and R&B.