From the Site
INJI and Flyana Boss Embark on an International Girl Summer Anthem in "NICE TO MEET YA"
July 16, 2024
INJI and Flyana Boss' collaboration is one of uninhibited luxury.
Pale Waves Capture the Bittersweet Release of Heartbreak in "Glasgow"
July 16, 2024
"It somehow breaks my heart but also makes me feel so euphoric at the same time."
d4vd Wishes His Ex Well in Heart-Tugging Ballad "There Goes My Baby"
July 16, 2024
"This is a song I wrote about letting go of someone you love and letting them become their own person,"
Meet KATSEYE, the Global Girl Group Making a "Debut" For the History Books
July 15, 2024
It’s safe to say that KATSEYE’s debut has been polished, model, perfect, even.
Clairo Puts Us Under Her Spell in 'Charm'
July 15, 2024
Clairo bottles up authenticity and pours it into a project rife with soft-spoken lust and resolve.
Dasha's "Didn't I" Is a Pop-Country Treasure
July 12, 2024
“Didn’t I” is a moment of inner turmoil captured in a twangy earworm of a song.
![We “Can’t Get Enough” of JANAYAH Ahead of Her OTW Showcase [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/janayah-cant-get-enough-1720748857.jpg)
We “Can’t Get Enough” of JANAYAH Ahead of Her OTW Showcase [Q&A]
July 12, 2024
We sit down with the recent BRIT School alumni ahead of her Mastercard x OnesToWatch showcase.
Artemas Unveils Sexy, Vulgar, and Irresistible 'yustyna' Mixtape
July 11, 2024
Artemas is poising himself as 2024's breakout star.
Sierra Spirit Pens a Heartfelt Ode to Her Late Grandmother in “i’ll be waiting (pug)”
July 11, 2024
"My grandmother turned everything into a beautiful story, big or small. I wouldn’t be the writer I am today if it weren’t for listening to her.”
meg elsier Takes Us Through Her Existential Debut Album 'spittake' Track By Track
July 10, 2024
In 'spittake,' the rising artist weaves together themes of religious personification, social anxiety, and more with a deft hand.
Housewife Is Absolutely Thriving in Their "Fuck Around Phase"
March 14, 2023
"Fuck Around Phase" is a flirtatious, drunken singalong.
![BIGBABYGUCCI on Staying Independent, His Upcoming EP, and More [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/tumblr_5149e35913960b2579451ccdbd6e7d75_8773b093_2048_1614383147.jpg)
BIGBABYGUCCI on Staying Independent, His Upcoming EP, and More [Q&A]
February 26, 2021
We got the chance to connect with BIGBABYGUCCI via email and learn more about his project, dream collaborations, his major influences, and more.
Suki Waterhouse Reignites an Old Flame in "Wild Side"
April 7, 2022
"'Wild Side' is about recognizing each other's past, the beauty and the fear that comes in reminiscing about who you used to love."
Evening Elephants Grapple With Loss in "Hush Fires"
October 21, 2023
"'Hush Fires' is a song about loss. The stages you go through after that and the feelings you have towards the person you have loss."
![Jonah Yano Makes His Long Awaited Debut with Soulful 'nervous' EP [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jonah-yano-ones-to-watch-7_1562010217.jpg)
Jonah Yano Makes His Long Awaited Debut with Soulful 'nervous' EP [Q&A]
July 1, 2019
Pulling inspiration from Leslie Feist, MONEYPHONE, and Earl Sweatshirt, Yano has finally unveiled his incredible debut EP, nervous.
![George Taylor's "Roses" Is a Masterful Use of Sonic Space [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/george-taylor-ones-to-watch-2_1561662511.jpeg)
George Taylor's "Roses" Is a Masterful Use of Sonic Space [PREMIERE]
June 27, 2019
British singer-songwriter George Taylor has shown from the jump that he can build worlds inside your headphones.
The Maràas' "Out for the night" Is a Hypnotic Live Rendition of an Unreleased Track
November 7, 2019
"We'll probably never release the actual produced track that we made, but we wanted to share the song with you one way or another."
REI AMI Shows Off Her Vicious and Softer Sides in "Dictator" Video
January 22, 2020
"hello kitty with a knife."
From TikTok Sensation to Chart-Topping Artist: Meet Arizona Zervas
March 4, 2020
The first unsigned artist to top the Spotify charts in years.
Kim Petras Has a Fun Night Out in "Blow It All"
May 10, 2019
+ Catch the pop princess on tour this summer.