From the Site
Olivia O'Brien's 'love & limerence' Is a Re-Introduction to This Vulnerable Rising Star
June 24, 2024
'love & limerence' is a testament to the ever-exciting journey of getting to know yourself.
NIKI's "Blue Moon" Conjures a Story of Love and Heartbreak Written in the Stars
June 24, 2024
"It’s about the deepest and rarest of loves we might stumble upon (once in the bluest of moons, if we’re lucky)."
Maeta Reaches New Heights in Kaytranada-Produced EP 'Endless Night'
June 24, 2024
"I just want everyone to have fun, dance, and be free this summer!”
Sarah Kinsley Pens a Bittersweet Goodbye in “Last Time We Never Meet Again,” Announces Debut Album 'Escaper'
June 24, 2024
“Last Time We Never Meet Again” beautifully balances soaring, heartfelt songwriting and wistful, longing sentiments.
Ha Vay Explores the Multifaceted Reality of Womanhood in 'Baby I'm The Wolf'
June 21, 2024
Ha Vay conjures the feminine spirit in a way that’s reminiscent of ethereal legends such as Kate Bush, Hope Sandoval, and Florence Welch.
Weston Estate Lose Themselves in the Toxic Infatuation of "Petra"
June 21, 2024
"Petra explores the idea of finding solace, or yourself, in another person in a way that is not healthy or genuine for either party."
Riovaz Evolves in the Haunting "Lavender Town"
June 21, 2024
“Lavender Town” meets hyperpop with crippling nostalgia.
Montell Fish Questions the Ether in the Enthralling "Is It a Crime?"
June 21, 2024
"Is It a Crime?" is heavy and evocative, framed by dark, foreboding synths and guitar work.
VALÉ Wants Us to Embrace Our Inner "Fit Mami" in Summery New Single
June 21, 2024
"Whether you're working out, getting ready to go out, just in your room, by the pool, whatever you choose to do, I hope you hear it and you immediately get up to dance."
Noah Floersch Paints a Portrait of Love and Longing With New Single "Loneliest Girl In The World"
June 21, 2024
"Loneliest Girl in the World" is a testament to Floersch's evolving sound and storytelling.
![Ones To Watch Presents: Matt Maeson's 'The Day You Departed Tour' [ANNOUNCEMENT]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/matt-maeson-tour-ones-to-watch-2_1559761481.jpeg)
Ones To Watch Presents: Matt Maeson's 'The Day You Departed Tour' [ANNOUNCEMENT]
May 17, 2019
See the heart-wrenching crooner on tour this summer and fall!
![Rainsford Is Unafraid to Pour Her Heart Out [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/RAINSFORD-ones-to-watch_1571920020.jpg)
Rainsford Is Unafraid to Pour Her Heart Out [Q&A]
October 24, 2019
For Rainsford, writing music is simply part of the human experience.
LØLØ Embraces Heartbreak and Pop-Punk in 'overkill'
November 15, 2021
"I felt lost, lonely, and pathetic. When I feel that way, I turn to music."
Giift Finds Herself "Fed Up" on Moving Debut Single
February 18, 2022
Giift's voice is bare and raw, hiding absolutely nothing.
KennyHoopla Chases a Hopeless Romance on "Dirty White Vans//"
March 18, 2022
Catharsis has always and will always be at the heart of KennyHoopla's music.
Conan Gray's 'Superache' Is For The Hopeless and Hopeful Romantics
June 27, 2022
In his sophomore album, Gray mourns the loss of an idea of a person, the intangible 'what-ifs' and 'what could have beens.'
spill tab Presents a "Window" Into Her Kaleidoscopic, Ever-Changing Influences in New Single
March 29, 2023
“Window” is a melting pot of influences.
NewJeans Make a Glamorous Comeback With Double Singles "How Sweet" and "Bubble Gum"
May 24, 2024
In their long-awaited comeback, NewJeans seek out vintage sonics for a novel feel.
![Jake Wesley Rogers Unveils his Feminine Side in Sensational "Little Queen" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jake-wesley-rogers-ones-to-watch-3_1558637053.jpg)
Jake Wesley Rogers Unveils his Feminine Side in Sensational "Little Queen" Video [PREMIERE]
May 23, 2019
Are you searching for an artist with incredible passion and conviction?
Cailin Russo Revels in a Past Mistake in 'Declaration'
November 5, 2019
"a fierce proclamation of a mistake from which I couldn't seem to escape."