From the Site
NewJeans Make a Glamorous Comeback With Double Singles "How Sweet" and "Bubble Gum"
May 24, 2024
In their long-awaited comeback, NewJeans seek out vintage sonics for a novel feel.
PinkPantheress Samples a Selena Classic in the Effervescent "Turn It Up"
May 24, 2024
With a beat inspired by the iconic Selena track "Dreaming of You" and "Genie" by Girls Generation, PinkPantheress crafts a unique love story.
From Dirt to Diamonds: Phebe Starr is Creating Beauty From The Ground Up
May 24, 2024
“It's intriguing how this sentiment weaves through my narrative. I often find myself observing the world with a feeling that I don't quite really understand it, and yet I'm so curious about how others seem to.”
skaiwater Releases BDSM Anthem "wna torture me tn?," Announces 'gigi' Album
May 23, 2024
skaiwater's highly-anticipated forthcoming album is ready to set the summer ablaze.
Get To Know Frankie Venter in 10 Questions or Less
May 23, 2024
Frankie Venter is rapidly becoming one of New Zealand’s most exciting rising stars.
Romy Mars, Daughter of Sofia Coppola, Is Music's Newest Indie Pop Darling
May 22, 2024
Daughter of filmmaker Sofia Coppola and Phoenix frontman Thomas Mars, Romy Mars' 'Stuck Up' is an exciting introduction to the promising new voice.
Ginger Root Announces 'SHINBANGUMI' Album, Shares New Single “No Problems”
May 22, 2024
"I'm coming out of the last four years of writing, touring, and living as a different person; SHINBANGUMI is a platform to showcase my new self."
Jeremy Zucker, Lauv, and Alexander23 Get "Cozy" in New Supergroup Single
May 22, 2024
"We’ve been talking about making music all together for years, and when it finally happened it was magical."
flowerovlove Captures the Euphoric Rush of a Summer Roster in "BOYS"
May 20, 2024
“BOYS” is easy to love and euphoric.
![Vanilla is Black Is Here to Prove That Sometimes Second Time's the Charm [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/vanilla-is-black-u-aint-neva-lied-interview-1715978409.jpeg)
Vanilla is Black Is Here to Prove That Sometimes Second Time's the Charm [Q&A]
May 17, 2024
Vanilla is Black has come to dismantle apathy, elicit groove, and redefine the industry.
![Wingtip Embraces the Bittersweet in "Happiness" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/wingtip-ones-to-watch-2_1564000097.jpeg)
Wingtip Embraces the Bittersweet in "Happiness" Video [PREMIERE]
July 24, 2019
"If you find happiness, hold on to it."
Meet wishlane, the Emerging Hyperpop Artist Behind "selective altruism"
June 23, 2022
The electrifying single currently sits at the top of Spotify's hyperpop playlist for good reason.
![Follow Lennon Stella's Legendary First Headlining Tour in 15 BTS Photos [TOUR DIARY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lennon-stella-ones-to-watch- 2.png)
Follow Lennon Stella's Legendary First Headlining Tour in 15 BTS Photos [TOUR DIARY]
April 30, 2019
Stella shared a few behind the scene photos before she embarked on her first European tour with Anne-Marie.
Cat Clyde's "So Cold" Video Takes a Note From '70s Female Revenge Movies
July 24, 2019
Note: Do not mess with Cat Clyde.
We Asked 88 People Why They Love 88Rising | Head In The Clouds Festival
August 22, 2019
Deemed the "Asian Coachella," hybrid management, record label, video production, and marketing company 88rising is bringing Asian voices into the mainstream.
![Blu DeTiger Is Bridging Indie Pop and the NYC Underground Club Scene [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/blu-detiger-interview_1588105079.jpg)
Blu DeTiger Is Bridging Indie Pop and the NYC Underground Club Scene [Q&A]
April 28, 2020
Blu on postponing her tours with Caroline Polachek and Fletcher, proving herself in male-dominated spaces, and "Figure It Out."
ROLE MODEL Marks a New Beginning With “Oh, Gemini”
March 25, 2024
Some might call “Oh, Gemini” the “breakup” song, but if anything, it speaks to a new era for the hopeless romantic.
Ralph Castelli Gives Us Chills in the Wistful "Haunted"
April 1, 2019
"Haunted" is a tale of the provocative, poignant, and complicated rollercoaster of emotions that drive love
Adam Melchor's "Turnham Green" Is a Sobering Moment of Empathy
August 9, 2022
In his latest single, Melchor beautifully examines shared hurt and perspective.
![Magic City Hippies' "What Would I Do" Video Is a Love Letter to Life on the Road [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/magic-city-hippies-otw-2_1565114056.jpg)
Magic City Hippies' "What Would I Do" Video Is a Love Letter to Life on the Road [PREMIERE]
August 6, 2019
Don't blame us if you end up taking out an ill-advised loan to purchase a van.