From the Site
OnesToWatch x Mastercard Artist Accelerator Present Asha Imuno
March 8, 2024
Welcome to the start of the Mastercard Artist Accelerator X OnesToWatch program.
Author:
Ones To Watch Staff
Jean Dawson Pens a Love Letter to Every First-Generation Wanderer With 'Boohoo'
March 7, 2024
'Boohoo' is palpable proof that Dawson is only getting better with time
Author:
Jazmin Kylene
Hans Williams Discovers 'More Than One Way Home' in Emotive Debut EP
March 7, 2024
"Creating this small project has helped me lean into the unfamiliarity of my future while reconciling with my past."
Author:
Alessandra Rincon
Asha Imuno Takes Us Through His Debut Album 'Pins & Needles' Track By Track
March 6, 2024
'Pins & Needles' is a journey of past and future selves; it's a story of growth and rebirth told through hypnotic R&B.
Author:
DJ Connor
Faye Webster Hones in One Her Stirring, Trademark Sound in 'Underdressed at the Symphony'
March 5, 2024
'Underdressed at the Symphony' is a simultaneously intimate yet casual stroll through uncharted territories of the artist’s sound.
Author:
Abby Kenna
april27 Follows Up His Breakout Hit With the Otherworldly “into a g**”
March 4, 2024
april27 is a mad genius.
Author:
Jazmin Kylene
4batz Slows Things Down in the Intoxicating “act iii: on god? (she like)”
March 4, 2024
If you’ve spent any amount of time online over the past six months, then you know just how inescapable 4batz’s music has been.
Author:
Carter Fife
DannyLux Revisits His Debut Album With a Striking Display of ‘EVOLUXIÓN’
March 4, 2024
‘EVOLUXIÓN’ captures the young romantic's essence, not shying away from the pain and vulnerability at the heartbreak of it all.
Author:
Alessandra Rincon
Isaac Dunbar Isn’t Willing to Settle For Second Best in “Backseat Girl”
March 4, 2024
Dunbar possesses a rare quality found in stars of the past.
Author:
Giselle Libby
Yot Club Gets Lost in "Nostalgia" in Sentimental New Single
March 4, 2024
"Sometimes it's nice to just let yourself romanticize the past, this song is about just sort of reveling in that feeling."
Author:
Alessandra Rincon
ALEXSUCKS Make Their Return With Self-Deprecating New Single “Worm in the sun”
March 3, 2025
"I feel like a worm in the sun sometimes, you know.”
Author:
Alessandra Rincon
mer marcum Examines Nature Vs. Nurture in Her Latest Single "Junkyard Dog"
March 10, 2025
"Junkyard Dog" is a biting moment of generational reflection.
Author:
Alessandra Rincon
Deanna Devore Wonders If She'll Ever "Love Again" on New Single
September 19, 2020
Deanna Devore drops her latest spellbinding single featuring powerhouse vocalist D'Zhari.
Author:
Joe Beer
Paris Michael Is Headed for Stardom on "GWEN STEFANI"
January 15, 2021
Fresh off the heels of his eccentric PUBLICITY STUNT EP, Chicago native Paris Michael is back with another wild and abrasive single.
Author:
Tyler Borland
KidEyes Throw Their Name into the Mix on "Come Down"
February 3, 2021
Pop-rock duo, KidEyes, may not be a name you were formally introduced to, but allow us to make that introduction.
Author:
Joey Legittino
She Loves Boon Connects with Hadji Gaviota on "Chef's Kiss"
March 31, 2021
"Chef's Kiss" is a colorful and upbeat homage to adolescence.
Author:
Tyler Borland
Avry's "Petals" Is a Charming Ode to Unrequited Love
October 29, 2021
"I wrote the song after realizing I was much more in love with someone than they were in love with me."
Author:
Blake Small
Talker Gets Punk'd By Life In New Single "TWENTYSOMETHING" | THE NOISE
October 24, 2023
LA-based pop-rock project talker, led by Celeste Tauchar, grapples with the grind of growing up on her latest single, "TWENTYSOMETHING."
Author:
Alessandra Rincon
Pigeons and Planes Expand Their Sonic Playground With the Kaleidoscopic 'See You Next Year 2'
April 5, 2024
'See You Next Year 2' captures the transcendent magic of a life-changing studio session.
Author:
Abby Kenna
Cate Tomlinson Mourns the Death of a Friendship in the Cathartic “MY EX FRIEND”
June 28, 2024
“There’s something about a friend break up that hits you in a deeper way than a romantic breakup, especially when it ends in betrayal."
Author:
Giselle Libby