From the Site
Wisp Conjures a Storm of Unrequited Emotions in "See you soon"
January 25, 2024
"'See you soon' is about being infatuated with a person and wanting to spend all of your time with them."
Bad Omens and Poppy Team Up For Dark Dystopian “V.A.N” | THE NOISE
January 25, 2024
For a chaotic new track exploring the danger of artificial intelligence going rogue, this collaboration is a match made in dystopian horror music heaven.
Ethel Captures the Subtle Anxiety of Relationships Drifting By Like "Passing Ships"
January 24, 2024
"I wanted to express the impossibility of holding secure relationships, as well as my fear of losing everything and everyone that I loved."
![Asha Imuno “PHONICS” is the Ideal House Party Soundtrack [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/asha_imuno_p_c_manny_singh-1706134679.PNG)
Asha Imuno “PHONICS” is the Ideal House Party Soundtrack [Premiere]
January 24, 2024
Blending left-of-center R&B with west coast hip hop and other genres we can’t even define yet, Imuno is letting his passion guide him to take confident risks in his music.
ericdoa Reignites the Joy of Creation in the Trailblazing 'DOA'
January 23, 2024
Digicore trailblazer and pop purveyor ericdoa is the furthest he can be from dead on arrival.
VIAL Hit Hard On Brash New Single "Falling Short" | THE NOISE
January 23, 2024
The powerhouse DIY trio seamlessly blends indie rock and punk to create a track full of soaring melodic hooks ready to sink teeth into all listeners alike.
Games We Play Serenades Us All On "Girl Shaped Crater" | THE NOISE
January 23, 2024
The track is a breezy, acoustic guitar-led effort that glides through soft strings while his spacey croon hovers over melodic hooks.
Pouty Yeans For The Golden State On Grungey New Single "TV on TV" | THE NOISE
January 22, 2024
California-based artist Pouty harnesses the energy of Courtney Love and the musicality of Rivers Cuomo on her latest track, "TV on TV."
UMI's 'talking to the wind' Is a Sonic Salve For the Soul
January 22, 2024
"All the songs on this project feel like the wind to me. They give me the same feeling of peace and clarity."
Maggie Lindemann Finds Herself a "hostage" in Her Own Mind
January 22, 2024
Lindemann's first offering since her debut album cries out like a siren's call.
Aaron Taos Warns of the Danger of Social Media Envy in "Saboteur"
December 20, 2019
As Theodore Roosevelt once said, "Comparison is the thief of joy."
Sky Ferreira Finally Returns With "Leash," Announces 'Masochism' Album For 2025
December 6, 2024
The return of Sky Ferreira definitely wasn't on our 2024 bingo card.
Pell Raps His Way to Self-Love in One-Take "Bitch Ass" Video
April 26, 2019
"I wanted more raw and focused energy so that people could hear the words and have to watch me say them."
![Charlie Burg - "To Dance Is To Love" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/charlie-burg-live-ones-to-watch_1568921467.jpeg)
Charlie Burg - "To Dance Is To Love" [Live + Interview] | All Eyes On
September 19, 2019
Catch Charlie Burg currently supporting Ashe on her first headlining tour presented by Ones To Watch!
Alaina Castillo's 'antisocial butterfly' Sees Her Coming for the Pop Crown
November 15, 2019
Flawlessly switching between Spanish and English, Castillo is our latest pop-flavored obsession.
The Invisible Hands That Changed Pop Music Forever
February 25, 2021
In honor of Black History Month, we explore the legacy of The Funk Brothers, the original hitmakers.
We’re Forever Stuck on beabadoobee’s "Glue Song"
February 14, 2023
"Glue Song" is a love letter laced in adoration, butterflies, and all of the perfectly indescribable feelings of young love.
![Alt-Pop Trio TWIN XL Wants to Be "Friends" With You [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/twin-xl-ones-to-watch.jpg)
Alt-Pop Trio TWIN XL Wants to Be "Friends" With You [PREMIERE]
February 7, 2019
"Friends" suggests that we may not be as ostracized as we think we are because most of us are experiencing similar feelings of loneliness.
![Soaky Siren Shares A Forthright Account of Bahamian Drug Lords in "Dope Boys" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/SOAKY - PRESS SHOT 2 resize_1566502882-1_1567540470.jpg)
Soaky Siren Shares A Forthright Account of Bahamian Drug Lords in "Dope Boys" [PREMIERE]
August 22, 2019
"I leaned on melody and production to serve bright, pop-y energy but the lyrics are an account of a time when the drug trade was lit on my island."
Thutmose Is Living the Dream in 'Don't Wake Me' EP
November 5, 2019
Thutmose is living it up and it keeps getting better.