From the Site
Balu Brigada's 'Portal' Is An Artfully Alternative Debut
September 3, 2025
Balu Brigada is alt pop’s best kept secret, and there’s no question that their debut album Portal, is the gift that we’ve been waiting for.
"IT'S HARD (to be a Man)" But It's Easy to Love MARIS
September 1, 2025
A bold narrative that uses both humor and sarcasm, this song tackles the heaviness MARIS was feeling during a brief stint as a sex worker.
Jazzie Young's 'Everything Changes' Is An Invitingly Introspective Debut
September 1, 2025
Young took the time to answer our burning questions about her debut album, change, and indie movie references.
Cathartically Rageful, Teen Jesus and the Jean Teasers Are on Fire With "Mother"
September 1, 2025
The single comes alongside the announcement of their second full-length studio album, GLORY, which is slated to drop on November 7.
The Beaches' 'No Hard Feelings' Is Messy, Real, and Deliciously Queer
September 1, 2025
Over 11 tracks, the band presents their distinctive fusion of raw, heartfelt lyrics and unapologetic energy, cementing their position as a leading force in alt-rock today.
Ninajirachi's 'I Love My Computer' Is a Reverent Love Letter to the Internet and Electronic Music
August 29, 2025
'I Love My Computer' feels like an electric return to form for Ninajirachi.
Quadeca Embarks on a Journey of a Lifetime in 'Vanisher, Horizon Scraper'
August 29, 2025
'Vanisher, Horizon Scraper' sees Quadeca in a perpetual state of transformation.
Christian Hayes Embraces a New Sound and Deep Storytelling with Upcoming Single “Good As It Gets”
August 29, 2025
The country singer is taking new risks in a transformative era of his music career.
![Joey Valence & Brae's HYPERYOUTH Is Like Aging In Reverse [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/@_h_i_l_l_a_s_a_f_a_d_i_2025_08_21__j_v_b_i_n_t_e_r_v_i_e_w-24-1756390533.jpg)
Joey Valence & Brae's HYPERYOUTH Is Like Aging In Reverse [Q&A]
August 28, 2025
We caught the genre-bending duo to hear the latest on the freedom of creative control, their upcoming tour, Mozart & Bon Jovi, and the top tier Cheesecake Factory order.
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BENEE’s Remembers to Stay Sweet on New Single “Cinnamon,” Announces Upcoming Sophomore Album
August 28, 2025
The alt-pop singer is beginning the rollout of her highly anticipated sophomore album Ur An Angel I’m Just Particles.
ALEXSUCKS Lose Control in the Infectious "Hate Me If You Want"
September 9, 2024
“Hate Me If You Want” satisfies all the cravings of a nostalgic indie kid.
![Johan Lenox Shares All Things Petrichor, Reflecting on His Collaboration and Gearing Up for Tour with 070 Shake [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/johan_press_pic2_nick_dybel-1732218045.jpg)
Johan Lenox Shares All Things Petrichor, Reflecting on His Collaboration and Gearing Up for Tour with 070 Shake [Q&A]
November 21, 2024
In between studio sessions and flying to Thailand with A$AP Rocky, Johan let us in on a little bit of the behind-the-scenes from his collaboration with 070 Shake.
![Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Ivory-Layne-Ones-To-Watch-Thumbnail.jpg)
Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]
February 12, 2019
Feminine strength and an inspiring vulnerability saturate the lyrics, acknowledging that a woman is no less independent in yearning for love.
![Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ginette-claudette-ones-to-watch.jpg)
Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]
February 13, 2019
"It's no secret a lot of my influence comes from '90s R&B."
![Girl Wilde Unleashes Truth & Emotion in Bubblegum Grunge Anthems [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/girl-wilde-ones-to-watch.jpg)
Girl Wilde Unleashes Truth & Emotion in Bubblegum Grunge Anthems [NEW ARTIST DISCOVERY]
April 16, 2019
Girl Wilde has asserted herself as an anti-genre artist with inspiration from the pop-punk, grunge sounds of Alanis Morissette and Paramore.
![Paige Talks Process Behind Her 'Always Growing' EP [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Paige_otw_1596755245.jpg)
Paige Talks Process Behind Her 'Always Growing' EP [Q&A]
August 6, 2020
Paige shares the background to her start in music and how she grew into song writing while staying true to herself.
Finneas Evokes the Records of His Youth on Alternate Take "Let's Fall in Love for the Night (1964)"
August 7, 2020
Los Angeles based Alt-pop prodigy FINNEAS shares a decisively different alternate take on his single "Let's Fall in Love for the Night."
Alaina Castillo Reminds Us to Celebrate Staying in With "Tonight"
August 14, 2020
Alaina Castillo is continuing to prove herself as one of the most exciting new talents to emerge within the last year.
Casper Jones Is Passionate From Miles Away in "Ghost Town" Visual
March 8, 2021
Fresh from the success of last year's 'GRAY' EP, NY-based pop artist Casper Jones returns to us with the video for "Ghost Town."
Maisie Peters' Sonic Diary Entries Take the World Stage on 'You Signed Up For This'
August 30, 2021
Maisie has a transcendent talent for balancing heartfelt storytelling with a pop star poise well beyond her years.