From the Site
Meet Rita Mae, Multi-Musical Talent and Alternative Pop Princess
January 24, 2023
Ahead of her third single, 'Sunny Afternoon,' alternative pop artist Rita Mae's musical journey has been rich with immense creativity, growing pains, and an undeniable passion for what she does best.
Fenne Lily Revisits an Old Wound in the Stirring "Lights Light Up"
January 23, 2023
"Lights Light Up" is one of those rare tracks that both warms and breaks our hearts.
INJI Isn't Here to Settle For Anything Less Than "THE ONE"
January 23, 2023
INJI continues to inch toward dominating the electronic music scene.
44phantom's "cherry cigarettes" Is a Habit We Just Can't Kick
January 23, 2023
44phantom is establishing himself as one of the most promising up-and-coming artists in the alternative scene.
Yaeji Heralds Her Long-Awaited Debut Album With "For Granted"
January 23, 2023
Yaeji is an experience technician, crafting entire ecosystems from sounds and moods.
10 Questions With IDMAN on Their New Single "Hate"
January 23, 2023
IDMAN is making 2023 her "never looking back year."
Ones To Watch Presents: Valley 'Lost In Translation' Tour
January 23, 2023
Catch the breakout indie pop band this spring!
![mazie Is Ready to Introduce You to Her Most Psychedelic and Honest Self Yet [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mazie-its-not-me-its-u-1674243656.jpg)
mazie Is Ready to Introduce You to Her Most Psychedelic and Honest Self Yet [Q&A]
January 20, 2023
We sit down with mazie to discuss her latest single, living in LA, and how her forthcoming debut album is her most vulnerable work so far.
biig piig Continues to Metamorphosize and Evolve in the Tantalizing 'Bubblegum'
January 20, 2023
'Bubblegum' is a deeply immersive mixtape that bleeds garage and bedroom pop into each other seamlessly.
Eloise’s “Drunk on a Flight” Feels Like a Sunday Morning Reflection
January 20, 2023
“Drunk on a Flight” is the perfect blend of subtle pop and laidback jazz.
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Teenage Joans Fall Head Over Heels In Love On Infectious New Single "Sweet And Slow" | THE NOISE
April 7, 2025
A powerful and catchy track about choosing the same person over and over again without question, it offers a blast from the past kind of vibe, leaning heavily into early 2000s emo and pop-punk inspirations while still allowing the pair's personality and talent to shine.
BEL Reflects on Modern Dating in New Single “Amor”
August 8, 2025
Singer-songwriter BEL explores the complexities of desire in her latest bilingual single “Amor.”
Romy Mars Is Tired of Stroking Your Fragile "Ego"
August 12, 2025
Mars masks a pointed resentment under the veneer of a carefree, summery bop.
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Showpony Fight Paranoia On New Single "Sludge"
July 25, 2025
New Haven heroes Showpony have crafted a unique blend of aggressive indie alt-rock and punk in their latest single,
Gatlin Reflects on Her Doubts and Depression in “Pipe Dream” and “Happy”
August 13, 2025
Pop songstress Gatlin has never been one to hide her feelings.
Meg Smith Calls In Molly Grace and MARIS for Girls Just Wanna Be Famous(er)
August 4, 2025
The collab transforms Meg’s anthem into a sparkling celebration of friendship, fame, and rising femme-forward pop.
Izzy Mahoubi Gets Soulful in New Single “Good”
August 8, 2025
“Good” feels like it’s been pulled straight from Mahoubi’s tear stained diary pages.
Welcome to the Gauzy Dreamscape of Wisp's Debut Album, 'If Not Winter'
August 6, 2025
Wisp has unveiled their highly anticipated debut album, If Not Winter, that is a fever dream of maximalism, shoegaze, and woefully exquisite angst.
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It's 4pm in the Morning Somewhere, If Felicity Has Anything to Do With It
August 7, 2025
Wanting to catch up on the amazing EP and so much more, we spoke to Felicity via the inter webs, and found out whats happens at four in the morning here.
Isabel LaRosa Channels the Yearner in All of Us in “My Girl”
August 6, 2025
“'My Girl' is about wanting someone you know you can’t have, but still not being able to let go of the ‘what if.'"