From the Site
![HYRA's "Rendezvous" Displays Her Vibrant Vocals and Engaging Storytelling](https://s3-us-west-2.amazonaws.com/onestowatch-v2/hyra-rendezvous_1622735904.jpeg)
HYRA's "Rendezvous" Displays Her Vibrant Vocals and Engaging Storytelling
June 3, 2021
"Rendezvous" is a colorful electronic pop track brimming with life.
Author:
Tyler Borland
![conner's "good for nothing" Is an Alternative-Fueled Love Letter](https://s3-us-west-2.amazonaws.com/onestowatch-v2/conner-good-for-nothing_1622735290.jpeg)
conner's "good for nothing" Is an Alternative-Fueled Love Letter
June 3, 2021
conner epitomizes what made the '90s alternative scene so exciting.
Author:
Tyler Borland
![Huron John Invites You to Experience the Trauma-Exorcism of 'cartoon therapy' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/huron-john-cartoon-therapy_1622651200.jpeg)
Huron John Invites You to Experience the Trauma-Exorcism of 'cartoon therapy' [Q&A]
June 2, 2021
"Life is your movie and you are the main character. Allow your adventure to surprise you."
Author:
Carter Fife
![B.I Opens the Page on a New Chapter With Debut Album 'WATERFALL'](https://s3-us-west-2.amazonaws.com/onestowatch-v2/bi-waterfall_1622585789.jpg)
B.I Opens the Page on a New Chapter With Debut Album 'WATERFALL'
June 1, 2021
A king is coming for his crown ðŸ''
Author:
Maxamillion Polo
again&again Delivers an Irresistible Vibe on "baby"
June 1, 2021
The breakneck pacing at which again&again embraces their rotating spotlight.
Author:
Maxamillion Polo
!['Kennecott' Is Hayden Everett's Somber Love Letter to the Wild](https://s3-us-west-2.amazonaws.com/onestowatch-v2/hayden-everett-kennecott_1622570000.jpeg)
'Kennecott' Is Hayden Everett's Somber Love Letter to the Wild
June 1, 2021
Everett's pastoral poetry is as haunting as it is understated.
Author:
Carter Fife
![Cameron Hardy's " I Thought You Were Lonely" Is Only the Beginning](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cameron-hardy-new-artist-discovery_1622567658.jpeg)
Cameron Hardy's " I Thought You Were Lonely" Is Only the Beginning
June 1, 2021
"I knew going into this, I didn't want to half-ass anything."
Author:
Joey Legittino
![KIM! Is the 14-Year-Old Indonesian Rising Star You Need on Your Radar [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kim-care-4-u_1622482787.jpg)
KIM! Is the 14-Year-Old Indonesian Rising Star You Need on Your Radar [Premiere + Q&A]
May 31, 2021
And we have the first look at her new music video for "Care 4 U."
Author:
DJ Connor
![The Happy Fits Share Their AAPI Playlist Full of Modern Hits](https://s3-us-west-2.amazonaws.com/onestowatch-v2/the-happy-aapi-playlist_1622480667.jpeg)
The Happy Fits Share Their AAPI Playlist Full of Modern Hits
May 31, 2021
Featuring everything from the surf rock stylings of Best Coast to the laidback dance floor jams of Toro Y Moi.
Author:
Ruby Scott
![IAMREBELWILL Acts as a Voice For the Underrepresented in "Addicted"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/iamrebelwill-addicted_1622244751.png)
IAMREBELWILL Acts as a Voice For the Underrepresented in "Addicted"
May 28, 2021
"As a proud queer black man I wanted to create something that gave a voice to my experience and a voice to folks whose stories the majority of time are not told."
Author:
Joe Beer
![Meet Laufey, the Gen Z Artist Making Us Fall in Love With Jazz All Over Again](https://s3-us-west-2.amazonaws.com/onestowatch-v2/laufey-new-artist-discovery_1634146689.jpeg)
Meet Laufey, the Gen Z Artist Making Us Fall in Love With Jazz All Over Again
October 13, 2021
Laufey's sublime take on jazz is the perfect soundtrack to your crisp, chill fall days.
Author:
Ali Wu
![Alexander 23 Reminds Us We're Not Alone With "IDK You Yet"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/alexander-23-idk-you-yet_1586544010.jpeg)
Alexander 23 Reminds Us We're Not Alone With "IDK You Yet"
April 10, 2020
Alexander 23 tackles the complex emotions many of us are dealing with in isolation.
Author:
Rachael Jansky
![beabadoobee Eloquently Moves Forward in “the way things go”](https://s3-us-west-2.amazonaws.com/onestowatch-v2/beabaddoobee-the-way-things-go-1689786897.jpg)
beabadoobee Eloquently Moves Forward in “the way things go”
July 19, 2023
"the way things go" is decorated with satin ribbons, prim and proper ballerinas, fresh florals, and all things Sandy Liang.
Author:
Tatum Van Dam
![ThxSoMch Makes a Dark, Intoxicating Breakthrough With “SPIT IN MY FACE!”](https://s3-us-west-2.amazonaws.com/onestowatch-v2/thxsomch-spit-in-my-face-1667930155.jpeg)
ThxSoMch Makes a Dark, Intoxicating Breakthrough With “SPIT IN MY FACE!”
November 8, 2022
ThxSoMch is building a home for longing hearts.
Author:
Jazmin Kylene
![Meet Zeph, the Composer of Your Coming-of-Age Soundtrack](https://s3-us-west-2.amazonaws.com/onestowatch-v2/zeph-new-artist-discovery_1645121231.jpeg)
Meet Zeph, the Composer of Your Coming-of-Age Soundtrack
February 17, 2022
Zeph is a singer-songwriter, producer, and shitposter that you need in your life.
Author:
Alessandra Rincon
![mazie's "dumb dumb" Is a Surreal Pop Song Inspired By the Capitol Insurrection](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mazie-dumb-dumb_1625767441.jpeg)
mazie's "dumb dumb" Is a Surreal Pop Song Inspired By the Capitol Insurrection
July 8, 2021
"dumb dumb" is a deceptively idyllic pop diversion that speaks to a much larger, pressing issue.
Author:
Maxamillion Polo
![keshi's "blue" Is a Heartbreaking Ode to Falling Out of Touch](https://s3-us-west-2.amazonaws.com/onestowatch-v2/keshi-ones-to-watch-2_1576596074.jpeg)
keshi's "blue" Is a Heartbreaking Ode to Falling Out of Touch
December 17, 2019
Seemingly out of nowhere, keshi emerged as one of 2019's most promising artists.
Author:
Maxamillion Polo
![Who is Joey Valence & Brae?](https://s3-us-west-2.amazonaws.com/onestowatch-v2/joey_valence_and_brae_thumbnail-1663271530.png)
Who is Joey Valence & Brae?
September 15, 2022
Meet the brash, larger-than-life MCs bringing back a classic sound.
Author:
Ruby Scott
![EMELINE Rediscovers Herself in the Irresistible "cinderella's dead"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/emeline-cinderellas-dead_1648845053.jpeg)
EMELINE Rediscovers Herself in the Irresistible "cinderella's dead"
April 1, 2022
"It's the killing of old patterns and rejoice in the freedom of what life can be."
Author:
Maxamillion Polo
![The Top 21 Artists to Watch in 2020](https://s3-us-west-2.amazonaws.com/onestowatch-v2/2020 THUMBNAIL_1580423742.png)
The Top 21 Artists to Watch in 2020
January 22, 2020
Say hi to the Ones To Watch class of 2020.
Author:
Maxamillion Polo