From the Site
![Take a "Holiday" With Eli 07's Latest Lovelorn Single [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/eli-07-holiday-1660847311.jpeg)
Take a "Holiday" With Eli 07's Latest Lovelorn Single [Premiere]
August 18, 2022
You don’t want to be caught on vacation when Eli 07 starts making big waves.
Dayglow Wants You To Dive Into The "Deep End"
August 18, 2022
"I was just using my imagination and trying to make something that felt good and free."
Who Is TOMORROW X TOGETHER?
August 17, 2022
Meet the K-pop group who made history at this year's Lollapalooza.
![10 Questions With Baytrees on Their New Single "Lover" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/10-questions-baytrees-1660754436.jpeg)
10 Questions With Baytrees on Their New Single "Lover" [Q&A]
August 17, 2022
Inspired by Marvin Gaye, Prince, Bootsy Collins, and raving, it's difficult to resist Baytrees' latest offering.
Junior Varsity Pull No Punches in 'SIDE B'
August 16, 2022
SIDE B is an exercise in punk-themed catharsis.
![Raffaella Embraces Her Inner Child in ‘LIVE, RAFF, LOVE (ACT I)’ [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/raffaela-interview-ones-to-watch-3-1660666342.jpeg)
Raffaella Embraces Her Inner Child in ‘LIVE, RAFF, LOVE (ACT I)’ [Q&A]
August 16, 2022
Raffaella opens up on her vulnerable new project.
10 Questions With Gavin Haley on His Debut Album 'i hate you, Don't Leave Me'
August 16, 2022
"This album is the last year-and-a-half of my life and some of my most personal journal entries."
Genevieve Stokes Longs For a Change of Seasons in "Habits"
August 15, 2022
“Habits” invites us into a mercurial world of teenage growing pains.
Hablot Brown Walk Us Through Their Debut Album, Track By Track
August 15, 2022
With 'Hablot Brown,' the dynamic three-piece hones in on their trademark R&B sound.
NIKI's 'Nicole' Is a Look Into the Past and Future of a Pop-R&B Star
August 15, 2022
NIKI holds the hand of a younger her, revisiting old stories through a vessel that’s lived more life.
Who Is Maxo Kream?
October 6, 2022
Meet the Houston rapper whose come-up story is just beginning.
![Bailey Bryan Takes One Last Look Back With "Tragic" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/bailey-bryan-tragic-1669911725.jpg)
Bailey Bryan Takes One Last Look Back With "Tragic" [Premiere]
December 1, 2022
Bryan is a collage of feelings, honesty, and sensuality that hangs precariously balanced.
Godly the Ruler Wants You to Know 'the world is big, get over it'
August 21, 2023
'the world is big, get over it' is a body of work that's equal parts imaginative, eclectic, and electrifying.
Artemas Expands on His Intoxicating, Inescapable Sound With 'pretty'
February 9, 2024
'pretty' is a slow descent into madness.
Jean Dawson Teases Forthcoming Album With Lil Yachty-Assisted “Die For Me”
August 19, 2024
" I no longer have words except for in the songs I write. I hope you feel something.”
![Ari Abdul Delivers a Dark, Cheeky Single in "Dreams" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ari-abdul-dreams-interview-1741745644.jpeg)
Ari Abdul Delivers a Dark, Cheeky Single in "Dreams" [Q&A]
March 12, 2025
"Dreams" marks the beginning and end of an era for the breakout star.
Easy Life's "Nice Guys" Is a Chaotic Masterpiece
October 29, 2019
A naked trump cameo, a religious cult, and an unfazed Easy Life make for one of the best music videos we've seen all year.
Chloe Kae's "Misconception" Is a Gripping Case of Nostalgia
January 24, 2020
Kae's debut solo venture is an understated work of art.
![Casey Conroy and COASTCITY Deliver a Message of Heartfelt Vulnerability in "Best Shoes" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/casey-conroy-best-shoes_1588694543.jpg)
Casey Conroy and COASTCITY Deliver a Message of Heartfelt Vulnerability in "Best Shoes" [Premiere]
May 5, 2020
"It got to a point where I felt so defeated that I just wanted to run home."
Viral Sensation Lil Mariko Returns With the Four Loko-Fueled "Boring"
July 16, 2021
Lil Mariko's "Boring" was written to launch Four Loko Records, which may just be the wildest sentence I've written this year.