From the Site
The Best of 2021, According to the Ones to Watch Staff
December 27, 2021
This is 2021, as we experienced it.
Author:
Staff
Sadie Jean Wears Her Heartbreak on Her Sleeve on the Viral "WYD Now?"
December 24, 2021
"WYD Now?" forces listeners to reflect on their own personal journies of love and heartbreak.
Author:
Nathan Ahamed
MEYY Conjures Up the Ethereal World of 'Neon Angel' [Q&A]
December 17, 2021
<i>Neon Angel</i> is a celebration of love and all of its contours.
Author:
Ruby Scott
Swansea Skag Trades Addiction For Connection on 'you'll be dead before you know it'
December 17, 2021
Swansea Skag is experimental, raw, and refreshingly authentic.
Author:
Nathan Ahamed
Imad Returns to His Roots on the Samia-Assisted "Makan"
December 17, 2021
"It's through these moments where you learn the most about yourself, your craft and appreciate the small things in life."
Author:
Joe Beer
Oliver Tree Taps Trippie Redd & Ski Mask The Slump God For Ruthless "Life Goes On" Remix
December 17, 2021
Life goes on and on and on and so do the remixes.
Author:
Arielle Lana LeJarde
Making (Not Raw) Fried Chicken With payton | Bone Apple Tea
December 16, 2021
payton may have a knack for racking up fans in the millions but can he cook chicken all the way through?
Author:
Ruby Scott
Tierra Whack Is Once Again Proving Herself a Genre-Spanning Visionary
December 16, 2021
Whack consistently delivers on a multidisciplinary vision in a way that few of her peers can match.
Author:
Carter Fife
Meet Yu Su, the Multicultural Electronic Artist Blending the East and West
December 15, 2021
Born and raised in Kaifeng, China, Yu Su (è‹çމ) is creating electronic music all her own.
Author:
Natalie Lei
MYKA's "gucci bloom" Is a Bittersweet Ode to Sudden Heartbreak [Q&A]
December 15, 2021
"Anyone who listens to my music and relates, I call them 'unknown' because that's how it feels. That's what the fear is."
Author:
Chloe Liz
30 Artists To Watch on Tour This Spring 2019
March 20, 2019
Don't miss LÉON, Smino, lovelytheband, and so many more on tour this spring!
Author:
Maxamillion Polo
Duckwrth Aims for the Throne in 'THE FALLING MAN'
May 17, 2019
'THE FALLING MAN' sees Duckwrth embarking on a metaphysical journey for the throne only for that venture to manifest as a realized outing of one of hip-hop's most radical figures.
Author:
Maxamillion Polo
grandson Channels an Infamous Psychology Experiment for the "Stigmata" Video
July 11, 2019
Grandson is undoubtedly an artist we need now more than ever.
Author:
Maxamillion Polo
Kevin Holliday Delivers a Distinctive Vision in "Every Single Time"
May 11, 2020
Holliday's genre-bending approach at times feels wildly defiant.
Author:
Joey Legittino
ericdoa Dives Headfirst Into Angst and Confidence in "back n forth"
August 13, 2021
ericdoa further cements his role as one of the young voices leading the coming tidal wave that is hyperpop.
Author:
EJ Saftner
Eva Rose's "Final Girl" is a Horror-Inspired Pop Slowburn
September 28, 2022
With a wonderfully dulcet vocal range, Rose's music lends itself to all sorts of quiet daydreams.
Author:
DJ Connor
The Beths Look For Life's Purpose On "Watching The Credits" | THE NOISE
April 13, 2023
New Zealand power-pop band The Beths rocked 2022 with the release of their album Expert In A Dying Field. Now, they're back with "Watching The Credits," an infectious one-off single that was recorded during the sessions for that LP.
Author:
Alessandra Rincon
Damn Son, Where'd You Find These New Kim Petras, SOPHIE, and lil aaron Collabs
February 7, 2019
f there has ever been a pop pairing the world needed as much in 2019 as Kim Petras and SOPHIE, we have yet to hear it.
Author:
Maxamillion Polo
Get Over Your Nasty Breakup with FLETCHER's Breathtaking Performance of "Undrunk"
May 2, 2019
Compared to the studio version of "Undrunk," this stripped-down rendering allows FLETCHER to spiritually connect with her audience on a deeper level.
Author:
Alissa Arunarsirakul
Alexander 23's "Brainstorm" Is a Beam of Light in a Dark Space
October 15, 2020
Alexander 23 never disappoints.
Author:
Joey Legittino