From the Site
boylife's 'gelato' Is an Unflinching Portrait of Humanity
October 11, 2021
<i>gelato</i> is a Jackson Pollock splatter of the human experience.
brakence Conjures an Emotional Maelstrom on "argyle"
October 8, 2021
"argyle" sees brakence tackling themes of mental health, existential dread, and the cost of growing fame.
Mothica Announces Heavy Heart Records, Reimagines Standout Single "Heavy Heart"
October 8, 2021
Following a breakout year, Mothica takes another bold step forward.
![TOMI on the Heartbreaking Honesty of 'Sweet, Sweet Honey' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/TOMI-sweet-sweet-honey_1633710793.jpeg)
TOMI on the Heartbreaking Honesty of 'Sweet, Sweet Honey' [Q&A]
October 8, 2021
"Whether it's love, lust, or vices, it all starts from a place of pure sweetness; we want more and more of it until we completely lose ourselves in it."
Johnny Stimson Emerges From His Cocoon on 'Butterflies'
October 8, 2021
Johnny has found a sound that can take him as far as his talent, imagination, and wings will carry him.
glaive and ericdoa Continue to Break the Mold on 'then I'll be happy'
October 7, 2021
On their joint project glaive and ericdoa cement their place not just in the world of hyperpop but music at large.
Who Is Claire Rosinkranz?
October 7, 2021
Meet Claire Rosinkranz, the pop tour de force soundtracking Gen Z.
Julia Wolf Puts the Shy Girls First on Debut EP 'Girls in Purgatory'
October 7, 2021
On her debut EP, Julia lays the foundation for an extremely relatable pop breakthrough.
daysormay Take the Ultimate First Step Forward With Debut Album 'Just Existing'
October 7, 2021
<i>Just</i> Existing draws on deep, painful subjects and releases them through grit, synths, and electro pumps.
Max Bennett Kelly's "Happy Healthy, Well-Adjusted" Video Is a Three A.M. Fever Dream
October 7, 2021
The video takes us back to waking up in the middle of the night to the sound of George Lopez yelling out from the darkness.
Dillon Francis and BabyJake Create a Romance-Filled Banger With "Touch"
April 15, 2020
Good vibes only from this dynamic duo.
Fake a Smile Take Us Track By Track Through Their Debut EP ‘Shoot Me to the Moon’
June 21, 2023
Join us in getting to know this up-and-coming British trio.
2Hollis Finds Out Who He Is in Genre-Defying Album 'Boy'
June 7, 2024
boy is a raw collection of electropop, hyperpop, and daring experimentation.
![Franke Is Ditching Traditional Pop For A Self-Titled Sound In 'Internet Heartbreak' [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Franke-Ones-To-Watch 2.png)
Franke Is Ditching Traditional Pop For A Self-Titled Sound In 'Internet Heartbreak' [NEW ARTIST DISCOVERY]
April 3, 2019
Every component of Franke's career screams DIY.
Van Buren Record's 'Black Wall Street' Is a Sinister Look Into Hip-Hop's Golden Future
August 30, 2021
The Massachusetts collective delivers a gritty offering primed to win over even the most hard-headed hip-hop skeptic.
Pine Barons Pay Homage to Cult Japanese Band Fishmans With "Night Cruising"
May 17, 2022
With the tribute album <i>I Love Fish</i> set to release later this year, "Night Cruising" gives us a brief taste of what's in store.
![Braden Bales Opens Up and Talks Summer Plans Following Release of New EP 'NOMAD' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/braden-bales-interview-1689006177.jpeg)
Braden Bales Opens Up and Talks Summer Plans Following Release of New EP 'NOMAD' [Q&A]
July 7, 2023
"I’ve found that I’m much better at expressing myself musically than verbally and the vulnerability I’ve felt through music has been incredibly therapeutic."
Ruby Waters Takes a Bite Out of Love and Life in Debut Album 'What's The Point'
June 7, 2024
"I hope this album feels like a big comforting hug to whoever needs one!"
RITUAL and Tove Styrke Take Us to the End With "Love Me Back" Video
January 23, 2019
RITUAL enlists Tove Styrke for their most noteworthy collaboration yet.
![Dreamer Boy Makes the Desert His Dance Floor in "Falling for the Wrong One" Video
[PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/dreamer-boy-ones-to-watch-3.jpg)
Dreamer Boy Makes the Desert His Dance Floor in "Falling for the Wrong One" Video [PREMIERE]
April 9, 2019
Shimmering with synth, playfully energetic, and soft in delivery, Dreamer Boy is a sonic and visual treat.