From the Site
![Get to Know Groove-Pop Duo Balu Brigada [Live Performance + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/balu-brigada-live-ones-to-watch_1626891125.jpg)
Get to Know Groove-Pop Duo Balu Brigada [Live Performance + Q&A]
July 21, 2021
We sit down with the boys of Balu Brigada to discuss everything from Gorillaz to making up their own genre on the spot.
Araya Flexes His Limitless Versatility on "Favorite Sin" and "Dancer"
July 20, 2021
Araya is an artist you can turn to if you need to lose yourself in the club one moment only to throw yourself into an experimental pop mosh pit the next.
heylog Is Quietly Creating Emotive Hyperpop in His Own Corner of the Internet
July 20, 2021
While little is known about the anonymous artist and producer, it's likely that this is only the beginning.
![Jessie Murph Is Turning Every "You Can't" Into Fuel For Her Fire [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jessie-murph-interview_1626799503.jpg)
Jessie Murph Is Turning Every "You Can't" Into Fuel For Her Fire [Q&A]
July 20, 2021
"I learned early on that it's better for the mind and soul to let any negativity push you up instead of bring you down."
Caitie Turner's 'Heartbroken and Milking It' Is For the Hopeless Romantic in All of Us
July 19, 2021
"After lots of crying, trying to manifest a better boyfriend, and a whole lot of mental energy later, <i>Heartbroken and Milking It</i> was born!"
Worry Club Is Creating a Community That Extends Beyond Their Music
July 19, 2021
"I know it helps me a lot just to know there's other people out there just like me going through the same shit."
Dava's "Sticky" Is the Summer Bop You've Been Looking For
July 19, 2021
Channeling the Beastie Boys and No Doubt, "Sticky" is sure to get stuck in your head.
Kevin Abstract, slowthai, and $NOT Pull No Punches on "Slugger"
July 19, 2021
Between Abstract, $NOT, and slowthai, this collaboration made in heaven seems simply incapable of missing.
Chelsea Cutler Puts Her Own Infectious Spin on the Breakup Anthem With "Walking Away"
July 19, 2021
Anyone who's been part of a mutual, natural end of a relationship will find something in "Walking Away" to hold close.
Conan Gray's "People Watching" Sees Him Turning His Deeply Personal Songwriting Outward
July 16, 2021
For an artist who has had much of their life on full display, People Watching" arrives as such a refreshing perspective shift.
![Luna Aura Aims to Set Fire to Society's White Picket Fences in "English Boys" [PREMIERE + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Luna-aura-ones-to-watch_1570726429.jpeg)
Luna Aura Aims to Set Fire to Society's White Picket Fences in "English Boys" [PREMIERE + Q&A]
October 10, 2019
Luna Aura is cutting as she is cunning.
Ai Bendr Displays Vocal Prowess on Her Debut "Love Me Low"
June 29, 2020
Ai Bendr's chilling debut is a beautiful showcase of her singing ability.
Jimi Somewhere Reminds Us of Blissful Teenage Freedom on "Bottle Rocket"
August 3, 2020
Jimi Somewhere encapsulates youth in his newest single "Bottle Rocket"
Kevitch Delivers a Dreamy R&B Confession With "Secrets"
February 10, 2023
"I want to create movie scenes for people to tap into and feel like they're getting transformed into another world."
Genevieve Stokes Immortalizes Emotion in Its Rawest Form in 'Catching Rabbits'
April 12, 2023
“‘Catching Rabbits’ is my more uplifting take on the phrase... it’s possible to achieve what seems out of reach, and to escape the tempting illusions of the mind.”
MINOVA Introduces Debut EP With the Dreamlike “Where Do I Go”
November 2, 2023
"Where Do I Go" skillfully conveys the profound feelings of isolation and longing for human companionship.
Theo Moss Leaves a Lasting Impact With Debut Single "Autopilot"
July 17, 2024
“I wrote 'Autopilot' about someone hurting the person you love and feeling angry and powerless."
"Last Minute" Sees Sam MacPherson Switching Up His Style
April 9, 2021
With "Last Minute," MacPherson is quickly proving himself to be one of the most formidable upcoming artists in pop music.
![Bren Joy on 'Arcane,' Revisiting Tumblr-Era R&B, and Manifesting Good Days [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/bren-joy-interview_1642019997.jpeg)
Bren Joy on 'Arcane,' Revisiting Tumblr-Era R&B, and Manifesting Good Days [Q&A]
January 11, 2022
Joy is making the most of his 20s.
![Lourdiz, Lil Gotit, and the Relentless Hustle of "Suicide Down" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lourdiz-lil-gotit_1585325544.jpg)
Lourdiz, Lil Gotit, and the Relentless Hustle of "Suicide Down" [Premiere]
March 27, 2020
"Suicide Down" is an addictive thrill ride fueled by extremes.